The Social Arm

28/04/2026

02/04/2026

brand collabs are going to be a great growth strategy in 2026 with the new updates to platform algorithms ☝🏻

why?
👉🏻 organic reach is shrinking and collab posts help you reach a different and wider audience
👉🏻 brand collabs drive shareability, one of the biggest metrics to look at on IG now
👉🏻 feeds reward community-rooted content and collabs AND allow you to drive brand affinity among new and relevant audiences

26/03/2026

trust us we’ve worked on more than 100 creator campaigns 🙂‍↕️💅🏼

20/03/2026

scrolling reels is part of the job to be fair

17/02/2026

Happy Lunar New Year from the TSA team 🧧🍊🍊

04/11/2025

if you’re struggling with your e-commerce marketing strategy, you might want to consider ✨UGC⚡️

just five years ago, UGC just meant content your consumers tagged you in, but it’s a whole different ballgame now 😮‍💨 from creating content that looks like UGC to blend into consumer , to engaging UGC creators for enhanced credibility, this is a whole strategy now ☝🏻

is this all too much work? yes it is. email us at [email protected] and we can help 🫵🏼

16/09/2025

need a UGC strategy for your next e-commerce campaign? tap the link in our bio to find out more ☝🏻

29/07/2025

what we do in a day or something 🧍🏻‍♂️

25/06/2025

you might b cutting marketing spends but be sure to not cut ALL marketing spends 😩 if you’re a small business or brand looking to make always-on content at more affordable rates, email us and we’ll see what we can do to help

25/06/2025

Emplifi’s social media benchmarks report just dropped so we’ve combined that with their social commerce stats to bring you this consolidated piece 🫃🏻

E-commerce strategy doesn’t always have to be ad- and promo-driven, a holistic strategy that includes relatable and effective content (esp. UGC) actually helps too ☝🏻