Singapore-sino Consulting Group

16/02/2023

05/01/2023

How do you choose an influencer that guarantees results?

1. Find an influencer based on your products/services and weigh the relevancy and relation between the influencer and your business.

2. Examine their follower count, don’t just look at the number of followers, look at where the followers are based, and a plus point - go for influencers that will engage with their followers.

3. Analyse the influencer's engagement rate, under circumstances whereby 2 influencers have similar amount of fanbase, an influencer with a higher engagement rate will bring effective results.

4. Do a brief background check to ensure the influencer you are working with has no past scandals damaging your business reputation.

Invest in something worthwhile that will bring you results. Want to engage in influencers with local-based followers? Here at Singapore-Sino Consulting Group, we have a range of influencers bringing viable results with a strong local fanbase. Contact us today at 9109 1868 (Whatsapp).

如何选择一个有带货能力的网红博主？

1. 根据您的品牌、产品/服务调性寻找合适的网红博主，要看该网红博主与您的服务、产品匹配度

2. 粉丝数量不是唯一判断博主的指标，一个挑选合作博主的小贴士：不要只关注网红博主的粉丝数量，要看账号的互动率、粉丝的所在地、以及网红博主是否活跃、会跟粉丝进行互动等。

3. 分析博主的互动率，各方面表现差不多的情况下，互动率高的博主转化效果会更好。

4. 做简单的背景调查，确保合作的博主没有负面新闻，这将直接影响您的品牌形象。

明智的投资才能获得回报，营销也是一样。新中咨询集团可以帮助您打入在新加坡的消费群体，我们与多位不同领域里的新加坡优质博主合作，他们都有强大的新加坡本地粉丝基础，欢迎咨询我们！联系方式： 9109 1868（Whatsapp）。

17/11/2022

Is Tiktok only for Gen Zs? 🤔
 
To target this question, our team did a mini experiment and concluded that more middle-aged people are on Tiktok now! We did a video regarding the recent MRT North-East line breakdown a few days ago and it blew up on Tiktok with over 30k views within a day and opened up a discussion on Singapore’s transportation. The main target audience age group watching the video is middle-aged, ranging from 25-50 years old.
 
Tiktok is shaping a new future of social media! If your business is targeting the 25-50 years old age group, you may choose to market through Tiktok, let us help you open a new world with Tiktok!
 
只有Z世代玩 Tiktok吗？🤔
 
针对这个问题，我们团队做了一个实验，得出的结论是，更多的中年人也在刷Tiktok! 几天前，我们做了一个关于最近东北线地铁故障的视频。视频一发上Tiktok，迅速获得高流量，一天内浏览量超过3万，几十名网友在评论区讨论新加坡交通系统相关的问题。观看视频的主要受众年龄层是中年人，年龄在25-50岁之间。
 
Tiktok在新加坡越来越壮大。如果你的业务是针对25-50岁的人，不妨试试在 TikTok 发一些内容，让我们来替您开启TikTok的新世界？

                                   

07/11/2022

【Training】Everyone thinks and acts differently. How can better understand our thinking and behavioural preference/habits so that we can improve the way to communicate with others more effectively?

On the afternoon of November 4, Mr. Song Zhanyong, the founder of Singapore-Sino Consulting Group, was invited to train more than 30 employees of Aspial Corp, a listed company in Singapore, to understand their thinking and behavioral traits so that they can communicate internally and externally more effectively.

Aspial Corp includes jewelry brands such as Lee Hwa and Goldheart, pawn brands such as Maxi-Cash, and diversified businesses including real estate and hotels!

【培训】每个人思考和行动的习惯都不一样。如何了解自己的思维和行为偏好，从而根据偏好，改变/改善为人处世的方式？更高效地与他人进行沟通？

新中咨询创办人宋占勇，11月4日下午受邀为新加坡上市公司利华控股（Aspial Corp）的30多位员工培训，让他们了解各自的思维和行为特质，从而更高效地进行沟通。

利华控股（Aspial Corp）旗下包括利华（Lee Hwa）和Goldheart珠宝品牌、大兴当等典当品牌以及包括房地产、酒店等多元化业务！

           

07/11/2022

【Training】Everyone thinks and acts differently. How can better understand our thinking and behavioural preference/habits so that we can improve the way to communicate with others more effectively?

On the afternoon of November 4, Mr. Song Zhanyong, the founder of Singapore-Sino Consulting Group, was invited to train more than 30 employees of Aspial Corp, a listed company in Singapore, to understand their thinking and behavioral traits so that they can communicate internally and externally more effectively.

Aspial Corp includes jewelry brands such as Lee Hwa and Goldheart, pawn brands such as Maxi-Cash, and diversified businesses including real estate and hotels!

【培训】每个人思考和行动的习惯都不一样。如何了解自己的思维和行为偏好，从而根据偏好，改变/改善为人处世的方式？更高效地与他人进行沟通？

新中咨询创办人宋占勇，11月4日下午受邀为新加坡上市公司利华控股（Aspial Corp）的30多位员工培训，让他们了解各自的思维和行为特质，从而更高效地进行沟通。

利华控股（Aspial Corp）旗下包括利华（Lee Hwa）和Goldheart珠宝品牌、大兴当等典当品牌以及包括房地产、酒店等多元化业务！

19/09/2022

𝐄𝐱𝐩𝐞𝐫𝐭 𝐒𝐩𝐞𝐚𝐤𝐞𝐫 | 𝐒𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐂𝐚𝐬𝐞 𝐒𝐭𝐮𝐝𝐢𝐞𝐬 | 𝐔𝐧𝐫𝐢𝐯𝐚𝐥𝐞𝐝 𝐍𝐞𝐭𝐰𝐨𝐫𝐤𝐢𝐧𝐠

Which platforms are suitable for my company? How do I achieve quantifiable marketing results? Is KOL marketing effective? Power up your social media presence & start getting results fast!

Join us on 7th October, from 230pm to 530pm with a media veteran to learn more about marketing effectively in the local context. Zhanyong has more than 20 years of experience and more than 300000 followers on Weibo, Little Red Book, and other platforms. The knowledgeable workshop is chargeable at $300 with light refreshments provided.

19/09/2022

𝐖𝐞’𝐫𝐞 𝐡𝐢𝐫𝐢𝐧𝐠:

Requirements:
- Familiar with Chinese Social Media Marketing
- Good at content writing in Chinese
- Write Chinese writeups for clients
- Fluent in English
- Able to translate from English to Chinese

Bonus (not a must to have):
- Able to curate Marketing Strategies
- Possess design, photography, and videography skills

Interested? Join us today! Please send your resume to [email protected]. We look forward to receiving your applications!

16/09/2022

Our professional services can help your branding gain more exposure, reaching out to your consumers effectively! Here at Singapore-Sino Consulting Group, we tailor make each and every marketing strategy to our clients’ needs and brandings. We provided publicity related services for Toshiba regarding its’ T-series global product launch. In order to gain more exposure, we:
1️⃣Produced bilingual media releases for the event and its’ new line-up
2️⃣Invited our media friends from various local traditional to digital media outlets for coverage
3️⃣Engage a variety of celebrities and influencers (for example: Ms Teo Ser Lee, Miss Singapore International 1986 is our host for this event)
4️⃣Invited representatives and senior officials from the Embassy of the People’s Republic of China in the Republic of Singapore and other big names.

Once again, our warmest congratulations to Toshiba Lifestyle Singapore on the global product launch of T-series washing machines.

我们的专业服务可以帮助品牌获得更多曝光! 在新中咨询集团，我们将根据客户的需求及品牌定位，量身打造专业、精细的营销策略。近期，我们与TOSHIBA东芝携手合作，共同举办了东芝T系列新品全球首发上市品鉴会议。在此次活动中，我们为东芝精心筹划了以下内容：

1️⃣为活动及新品撰写双语媒体新闻稿
2️⃣ 邀请新加坡数家中英文传统媒体与数字媒体进行报道
3️⃣ 联络名人与有影响力的博主参加活动，邀请新加坡知名人物张思丽担任本次发布会主持人
4️⃣邀请中国驻新加坡大使馆的代表和高级官员以及其他大人物到场支持

我们再次热烈恭贺东芝T系列新品全球首发上市品鉴会议圆满落幕。

07/09/2022

The idea of the metaverse has aroused a wide range of attention worldwide in the post-pandemic era, providing a bold and futuristic concept of lifestyle that integrates the virtual and physical world.
“Absolute Meta, Becoming Avatar” forum organised by MetaEstate, co-hosted by Property Guru, Aston Martin, etc., discussed metaverse's impact on the real estate industry and NFT’s cultural impact. Singapore-Sino is responsible for on-site hosting. We strive to provide the most professional event management services, including hosting, event planning, media PR and digital marketing to assist our clients in hosting events, media coverage, and marketing.

元宇宙的概念在后疫情时代激起大范围的关注，给人们勾勒出充满未来感的虚拟生活理念。“Absolute Meta, becoming Avatar”论坛由元宇宙服务商MetaEstate主办。东南亚房地产科技公司Property Guru、汽车品牌阿斯顿 · 马丁等企业协办。论坛中圆桌论坛环节提及“元宇宙浪潮下，地产和NFT的价值重塑” 以及对投融资格局的影响。我司力求提供最专业的主持、活动策划、活动协调安排、媒体公关与数码营销，协助客户。

06/09/2022

Digitalization is part of the transformation process for many companies. For our company, results-driven marketing is the key. We have achieved spectacular results for our clients, and have achieved a record number of new clients this year.

We are pleased that TOSHIBA Singapore（东芝新加坡） and Guo Tai TCM Rehab & Wellness Centre（国泰中医康复中心) are now our clients.

To all our clients, existing and future ones, you are not just clients, but also our long-term partners. We will continue to put in all our effort to make you successful. Your success is what forges our attainment.

26/07/2022

Are blood tests only available at Western clinics? 🤔Guo Tai also offers blood tests to further analyse🩺 your issue!

With more than 20 years of TCM expertise and over 50 years of studying medicine🔥, our chief TCM physician Dr. Tang Kai Wen can effectively combine Chinese and Western techniques to provide a more comprehensive overview‼️ The physician will look into your issues during the consultation by following 3 steps:

1️⃣ Pulse reading
2️⃣ Measure your blood pressure
3️⃣ Conduct blood tests to examine uric acid and blood sugar levels (only when necessary)

After the consultation🤔, the physician will then prescribe medication or recommend treatments such as "95 Imperial Herbal Diaphoretic Therapy（95裹药）", " Herbal King Moxibustion（药王灸）" and "Meridian & Acupoint Therapy（经络通）" to make you feel more relaxed instantly😆!

别以为只有西医才会验血，国泰的中医看诊也提供血液检查👨‍⚕️！

我们的首席中医师邓凯文医师研习西医已有超过50年，在中医方面也有超过20多年的经验，是一位能真正贯彻“中西医结合”的专业医师👍。医师会先通过把脉来了解你的身体情况，再量血压🩺，并通过血液检查测量尿酸值、血糖值，从根源发现你的问题👀。

在精细的检查后，医师会根据你的身体情况，为你配药，或推荐“95裹药”、“药王灸”、“经络通”等理疗方式，让你倍感轻松💆！
#中医 #中药 #保健 #验血 #把脉 #问诊