Design Prodigy

Design Prodigy Design Prodigy solves tough marketing challenges with polymaths, technologies and data.

We specialise in B2B enterprise marketing and B2C considered purchase marketing. B2B clientele includes SAP, Lumen Technologies, Citrix, Equinix, Randstad, BD, SITA and more. B2C clientele includes Pan Pacific Hotel Group, Etiqa, Mount Elizabeth Medical Center, Specialist Dental Group and more

Our marketing services include:
- Research and Strategy
- Demand Generation
- Lead Management
- Marketing Automation

03/05/2026

Intervarsity UnGPTable Challenge B2B marketing edition 2026 concludes with finals hosted by Linkedin. This finals attracted the largest attendance ever, together with the largest panel of judges made up of 13 top B2B marketing leaders.

Team Madamoiselle from National University of Singapore emerged as Champion.

CHAMPIONSNguyen Le Cat Quyen Lily, An Vo & Ha Minh Dang of Team Mademoiselle from National University of Singapore won o...
03/05/2026

CHAMPIONS

Nguyen Le Cat Quyen Lily, An Vo & Ha Minh Dang of Team Mademoiselle from National University of Singapore won our 2026 Intervarsity UnGPTable Challenge B2B Marketing Edition!

Congratulations again to all 3 finalist teams as well as our 2 merit award winners!

Our judges were super impressed by their level of poise and confidence in taking questions and their ability to respond so eloquently and thoughtfully on their feet. I think it speaks well of Singapore's University's talents as well as the effectiveness of this program.

RESULTS

Champion Team Mademoiselle (NUS)
Nguyen Le Cat Quyen Lily, An Vo and Ha Minh Dang

1st Runner Up Team Growth Stack (SMU)
Jean An Goh, Zac Ho and Daphne Kang

2nd Runner Up Team NGU (NUS/SMU)
Kieron Yak, Darren Heng, Clarence Lee

Merit Awards

Team MindoverMachine (NUS)
Neha Maria Mathew, Paakhi Gupta and An Min Kyung

Team Smookaters (SMU)
Pang Siew Wen Julia, Ng Yu Xin and Marcus NG

My deepest gratitude to our Judges for generously volunteering their time to judge our finals and engage our finalists!

Luca Destefanis
Catherine Flynn
Robin SEOW
Yue-Hua (Cindy) Liu
Tamara Dinneen
Geraldine Teo (Gerry)
Alyce Erikson
Michelle Cockrill
Dayna Leng
Nish*ta Lalvani
Lennard Kwek
Stacy Seah
Mansi Trivedi

Ever grateful to Alyce Erikson and Catherine Flynn of LinkedIn for kindly hosting our Finals at their beautiful office!

Thank you to Argus Ang of The RVi Group for supporting Intervarsity UnGPTable Challenge by being our Cash Sponsor!

Special thanks to Shawn Wei Zhong Huang and Brandon Lee for taking time to support our finals!

Together we shape the workforce of the future!









The Intervarsity UnGPTable Challenge 2026 (B2B Marketing Edition) is HERE! 🎉Singapore Undergraduates! Are you ready to t...
27/01/2026

The Intervarsity UnGPTable Challenge 2026 (B2B Marketing Edition) is HERE! 🎉

Singapore Undergraduates! Are you ready to tackle the toughest B2B Marketing challenges that keep Asia’s top marketing leaders awake at night? A collaboration between Design Prodigy and Merdeka Collective, we present to you this prestigious and transformative challenge.

This is your chance to:
đź’ˇ Learn about the dynamic world of B2B Marketing
🤝 Network with industry leaders and experts
🌟 Journey together with the brightest and fearless undergraduates across Singapore
🏆 Win an incredible top cash prize of S$6,000!

đź“… Registrations are open until 8th February 2026

And there is more...

You will get to experience a proven model that develops adaptive problem-solving capacity and professional maturity through time-compressed, high-challenge learning experiences. We provide strategic support systems to our fearless challengers: e.g. master classes, office hours with practitioners and opportunities to network with top industry leaders.

Admittedly, this is not for the fainted hearted.
For the fearless, this is one you have been waiting for.

So don’t miss out on this unforgettable journey of innovation, growth, and discovery!

👉 Learn more here!
https://www.dp.sg/intervarsity-ungptable-challenge-b2b-marketing/






CHAMPIONSArpit Gupta, Gene Lim Jun Jie & Charlene Lee  of Team Dice from Nanyang Technological University Singapore won ...
02/11/2025

CHAMPIONS

Arpit Gupta, Gene Lim Jun Jie & Charlene Lee of Team Dice from Nanyang Technological University Singapore won our 2025 Intervarsity UnGPTable Challenge ESG Edition!

Emerging from a highly competitive field of 29 teams from NTU, NUS, SMU and SIT in probably the toughest Intervarsity Challenge in Singapore.

Inspired by the challenge theme of exponential x ESG, Team Dice look into localised heat exchange clusters to capture and reuse waste energy efficiently in view of fast rising energy usage due to AI.

Congratulations again to all 3 finalist teams as well as our 2 merit award winners!

Champion Team DICE (NTU) $6000
1st Runner Up Team LCA-I (NUS) $3000
2nd Runner Up Team Powerpuff Girls (NTU) $1500

Merit Award
Team Mycelium (NUS)
Team Sunsoil (NTU)

Our deepest gratitude to Kent Wong Ian Gan Mahesh Tanwani Amanda Chua Johann Annuar for volunteering their time to judge our finals and engage our finalists!

Big thank you to Argus Ang of The RVi Group for supporting Intervarsity UnGPTable Challenge by sponsoring cash prizes for 1st and 2nd Runner Up!

Together we can shape smarter individuals and more sustainable societies!

“We at The RVi Group are delighted to support the Intervarsity UnGPTable Challenge 2025 (ESG Edition) as its Prize Sponsor. This competition is more than a contest — it’s a celebration of bold thinking, collaboration, and purpose-driven innovation.

Across ASEAN, RVi Group continues to build schools, nurture educators, and empower learners to create real-world impact through knowledge and creativity.

As a group that also invests in future-focused learning technologies, we believe that education and innovation must move together — shaping not just smarter individuals, but more sustainable societies.

To all participants, may your ideas be un-GP-table, your spirit unstoppable, and your journey a spark for change.” ~ Argus Ang Wei Kwang, CEO of The RVI Group







Exponential x ESGAn open invitation to Singapore based ESG, Sustainability and inclusive Impact Leaders to attend the Fi...
21/10/2025

Exponential x ESG

An open invitation to Singapore based ESG, Sustainability and inclusive Impact Leaders to attend the Finals of Intervarsity UnGPTable Challenges ESG edition 2025.

This is one of, if not the toughest Intervarsity challenge in Singapore! We have a total of 29 teams from NUS, NTU and SMU and for the very first time we have submission rate of 58% from the participating teams (Previously, we averaged about 30-40% submission rate per cohort)

Kudos to this cohort, super impressive!

The top 3 teams that emerged to reach the finals are

Team DICE (NTU)
Gene, Charlene, Arpit
Topic: POWERING DATA CENTRE SUSTAINABILITY

Team Powerpuff Girls (NTU)
Jolynn Tan, Ashley Wee, Don Pasan
Topic: The Hidden Cost of Smart Nation

Team LCA-I (NUS)
Pierre, Tenia & Eugene
Topic: Quantifying Sustainability — Empowering Tomorrow’s Businesses

We have 2 x Merit Award for the following teams

Team Sunsoil (Mixed team NTU and SMU)
Devina, Peter, Kyara
Topic: Sun to Soil, empowering villages

Team Mycelium (NUS)
Grace, Yutong, Jiayi
Topic: MoGuMoGu

Date: 31st Oct 2025
Time: 630pm-830pm
Venue: NTUC Centre, Room 903 Theatre. 1 Marina Blvd, Level 9, Singapore 018989
Limited spaces: Only 80 pax max

Don't miss the excellent opportunity to meet like minded professionals, get fresh perspectives to conjure new possibilities and possible meet potential new collaborators to do our part for ESG, sustainability and inclusive impact!

Finally, a big thank you to Mr Argus Ang of RVI Group for your generous sponsorship so that more teams can have cash prizes (instead of only champion team)!

Sign up here
https://marketo.dp.sg/2025_Intervasity_ESGUnGPTableChallengeFinals_1a_EventConfirmationCTARegistrationLP.html




Farewell and welcome to our InternsWe bid farewell to our summer intern, Swee Long, Masters of technology Interns Bing X...
01/08/2025

Farewell and welcome to our Interns

We bid farewell to our summer intern, Swee Long, Masters of technology Interns Bing Xuan, Hao Cheng and Daizhi and we welcome our Semester intern, Khadijah.

Some interesting survival tips that departing interns passed to our new intern:

1. Focus more on thinking and how don't just dive to the technicality.

2. It IS going to tougher than one can imagine. Don't be too hard on yourself.

3. Sync and always talk with your team mates. Very very useful in sense making and problem solving.



Intervarsity UnGPTable Challenge 2025 (ESG Edition)In collaboration between Design Prodigy and Merdeka Collective, we pr...
15/07/2025

Intervarsity UnGPTable Challenge 2025 (ESG Edition)

In collaboration between Design Prodigy and Merdeka Collective, we present to you the Intervarsity UnGPTable Challenge 2025 (ESG Edition). All fearless undergraduates from Public and Private Universities in Singapore can sign up for a discovery adventure with memories you will not forget.

Top Prize
Cash prize of S$6,000

Registrations are open until 15th August 2024.
More details at https://www.dp.sg/intervarsity-ungptable-challenge-esg/

How to participate
Form a team of 3 (Prepare your CV)
Register at https://forms.gle/jm1DufSp1eed6dV78

Team Nasi Hijau from SMU won the Intervarsity UnGPTable Challenge 2024 (ESG Edition). Which University's Team will win Intervarsity Challenge 2025 (ESG Edition)?

May the Fearless win!







Intervarsity UnGPTable Challenge welcomes all fearless undergraduates from all Universities in Singapore to sign up!

This team faced an Unexpected Challenge!How different is Intervarsity UnGPTable Challenge compares to the usual case com...
05/05/2025

This team faced an Unexpected Challenge!

How different is Intervarsity UnGPTable Challenge compares to the usual case competition? 2025 B2B Marketing Edition Finalist Team B2Beyond shares who is suitable for the challenge, as well as their tips to do well.

We know this is one of the toughest challenge Intervarsity Challenge in Singapore but how tough is tough and is it worth it? Lets hear them share the unexpected challenge they faced.

Should you take on the Intervarsity UnGPTable Challenge?



This team faced an Unexpected Challenge!How different is Intervarsity UnGPTable Challenge compares to the usual case competition? 2025 B2B Marketing Edition...

CHAMPIONSSijie Tu , Ameet & Chia Wei of Team OERO from Nanyang Technological University Singapore won our 2025 Intervars...
12/04/2025

CHAMPIONS

Sijie Tu , Ameet & Chia Wei of Team OERO from Nanyang Technological University Singapore won our 2025 Intervarsity UnGPTable Challenge B2B Marketing Edition!

Emerging from a highly competitive field of 27 teams from NTU, NUS and SMU in probably the toughest Intervarsity Challenge in Singapore.

Inspired by the challenge theme of Ecosystem x B2B Marketing, Team Oero shared that they were exploring ecology diving into fungus and migratory birds for useful insights. Before an eureka moment with the Pokemon ecosystems helped them connected the dots and they put up an very compelling POV for Marketing and Sales to treat the leads.

Well deserved Champions.

Congratulations to all 3 finalist teams as all of them earned plaudits from our 8 esteemed judges, who were all very seasoned senior B2B marketing leaders. We think this speaks well of Singapore's talent pool and the effectiveness of this program.

Our deepest gratitude to Stacy Seah Vineet KUMAR Sandeep Pal Cara Wong Dayna Leng Gordon Tong Nivedita Mukhija Alyce Erikson for making the finals so engaging and energetic!

We are happy that we are getting even more support from the industry for the next run! Watch this space!

PS: For the first time, we have an all NTU finals as all three finalist teams are from NTU! Shout out to NTU!







Ecosystem x B2B MarketingAn open invitation to Singapore based B2B Marketing Leaders to attend the Finals of Intervarsit...
03/04/2025

Ecosystem x B2B Marketing

An open invitation to Singapore based B2B Marketing Leaders to attend the Finals of Intervarsity UnGPTable Challenges B2B Marketing edition 2025.

3 teams emerged from a competition of 27 teams from NUS, NTU and SMU to reach the finals of this very tough Challenge. For the first time, we have all Nanyang Technological University Singapore teams in the finals!

Team B2Beyond (NTU)
Joey, Cherie & Fang Yu
Topic: ReferrAll - Partner Lead Referral Platform with Blockchain Technology

Team OERO (NTU)
Sijie, Ameet & Chia Wei
Topic: The Pokémon Ecosystem - Gamified Evolution for B2B Marketing

Team Marketing Mavens (NTU)
Zhi Xiang, Charlotte & Shang Ze
Topic: From Parasitic to Mutualistic - A Strategic Path to Sustainable B2B Growth

Date: 11th Apr 2025
Time: 630pm-830pm
Venue: CityHub @ 20 Collyer Quay
Limited spaces: Only 50 pax max

Don't miss the excellent opportunity to meet like minded professionals, get fresh perspectives to conjure new possibilities to push B2B marketing in Asia!

Sign up link in the comments




Address

41C Boat Quay
Singapore
049830

Opening Hours

Monday 09:00 - 18:00
Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 18:00
Friday 09:00 - 18:00

Telephone

+6581008873

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