Affluence Public Relations

Affluence Public Relations Premier public relations for Retail and F&B.

From Elegance to Indulgence, we incorporate the 5 senses that retail encapsulates into our communication work, to bring a truly immersive and abundant experience to your consumers.

From industry announcements to meaningful brand moments, our PR work for Komatsu Singapore brought its latest 20T excava...
29/09/2026

From industry announcements to meaningful brand moments, our PR work for Komatsu Singapore brought its latest 20T excavators into the spotlight.

The launch of the PC200-11M2 and PC210-11M2 at Pasir Panjang Power Station created an opportunity to showcase Komatsu’s latest equipment, Smart Construction technology and continued focus on innovation to an industry audience.

A successful PR story is about more than an announcement—it is about creating visibility around the moments that matter....
29/09/2026

A successful PR story is about more than an announcement—it is about creating visibility around the moments that matter.

For Komatsu Singapore, we supported the communications around the launch of its new PC200-11M2 and PC210-11M2 20T excavators, helping bring together the brand, its technology and the wider construction industry.

Bringing brands and industry audiences together is at the heart of effective PR.Our work with Komatsu Singapore around t...
29/09/2026

Bringing brands and industry audiences together is at the heart of effective PR.

Our work with Komatsu Singapore around the launch of its latest 20T excavators helped create a platform to communicate the brand’s innovation, technology and industry developments through an engaging launch experience.

Turning expertise into a story that matters.As part of our PR work for Dianoche, we helped bring attention to the import...
28/09/2026

Turning expertise into a story that matters.

As part of our PR work for Dianoche, we helped bring attention to the importance of diamond verification, security and consumer awareness following the attempted stone substitution incident at its Singapore boutique.

The story provided an opportunity to communicate Dianoche’s expertise, professional processes and commitment to greater transparency within the diamond industry.

PR is about finding the right story and giving it a meaningful platform.For Dianoche, our communications work focuses on...
28/09/2026

PR is about finding the right story and giving it a meaningful platform.

For Dianoche, our communications work focuses on bringing its expertise and consumer education efforts to the forefront—from diamond verification and professional examinations to helping consumers make more informed decisions.

Behind every strong PR story is a message that connects with the audience.Through our work with Dianoche, we are helping...
28/09/2026

Behind every strong PR story is a message that connects with the audience.

Through our work with Dianoche, we are helping communicate the importance of professional diamond knowledge, verification and responsible handling, while highlighting the expertise behind the brand.

From industry expertise to consumer awareness, our PR approach is focused on turning valuable brand stories into meaningful conversations.

Setting the stage for a new era in design. Atlas Concorde officially unveils its Experience Centre in Singapore — bringi...
26/07/2026

Setting the stage for a new era in design.

Atlas Concorde officially unveils its Experience Centre in Singapore — bringing together innovation, craftsmanship, and architectural vision under one roof.

A moment that marks more than a launch… it signals the future of surface design.

Where design conversations come to life.Inside the Atlas Concorde Experience Centre, every surface tells a story — from ...
26/07/2026

Where design conversations come to life.

Inside the Atlas Concorde Experience Centre, every surface tells a story — from textures to tones, crafted to inspire real-world applications.

A closer look at innovation, where ideas move from vision to material.

Where design meets conversation.From industry leaders to design enthusiasts, the Atlas Concorde Experience Centre brings...
26/07/2026

Where design meets conversation.

From industry leaders to design enthusiasts, the Atlas Concorde Experience Centre brings people together to explore, connect, and be inspired.

A space not just built for surfaces — but for ideas, interactions, and the future of design in Asia.

Reliving the magic of A-PRICE Singapore's Grand Opening on!The energy was electric as Singapore's first Japanese cash-an...
07/07/2026

Reliving the magic of A-PRICE Singapore's Grand Opening on!

The energy was electric as Singapore's first Japanese cash-and-carry marketplace officially opened its doors at 120 Tanjong Pagar — complete with a roaring lion dance to usher in prosperity and good fortune.

And the buzz didn't stop there — the opening made waves across social media, with media features going viral and putting A-PRICE firmly on Singapore's F&B map.

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