Assemblyclan

Assemblyclan A collective visual and creative agency of the future bringing the most exciting campaigns to life.

21/05/2026

“If beauty were to disappear tomorrow… what would you save?”

For this final chapter leading up to Beauty Vault 2026, we worked with Prestige Singapore to explore beauty through a more personal and introspective lens — not as excess or trend, but as identity.

Rather than approaching beauty through product-first storytelling, we wanted the film to feel reflective and cinematic — almost like opening a private archive of the things we instinctively return to over time.

The film follows Editor-in-Chief of Prestige Singapore, Lynette Koh, through a quiet, vault-like world stripped of distraction — leaving behind only the essentials worth returning to. A lipstick. A fragrance. A skincare ritual. Objects chosen not because they are trending, but because they hold meaning.

We’re always open to collaborating on editorial-led films and branded storytelling with publications and brands who share the same love for cinematic narratives — just drop us a line on [email protected].

19/05/2026

There’s a moment when getting ready becomes more than routine.

A final glance in the mirror. A shift in mood. A quiet sense of confidence before stepping back into the city.

For Beauty Vault 2026 at , we worked closely with to create a film rooted in those in-between moments — where fashion, beauty, and atmosphere intersect through an editorial lens.

Designed as an extension of the wider Spring/Summer 2026 campaign world, the film moves from monochrome stillness into colour, energy, and motion — capturing the feeling of discovering beauty as an experience, rather than simply a destination.

From the snap transitions to the fleeting reflections and cinematic city moments, every frame was intentionally crafted to feel effortless yet refined, mirroring the rhythm of modern luxury and personal style.

Creative Director:
Assistant Director & DOP:
Assistant: Darryl Tan
Production Agency:
Branded Content Lead:
Talent:

Now casting.We're hiring a Video Editor who cuts like a filmmaker — and ships at the speed of the industry.The brief:— D...
16/05/2026

Now casting.

We're hiring a Video Editor who cuts like a filmmaker — and ships at the speed of the industry.

The brief:
— DaVinci Resolve proficiency. Non-negotiable.
— Premiere Pro + After Effects fluency.
— 2+ years cutting professionally with a reel that punches above your years.
— Fashion and pop culture native — you can name three directors you study and tell us why.
— Fast hands. Sharper taste. You ship same-day cutdowns without losing the soul.

You'll cut and grade for Dior Beauty, Macallan, Raffles City, Marina Bay Sands, top celebrities and KOLs — campaigns that hit screens across Asia. And you'll sharpen your AI craft alongside ours. We work at the frontier — generative tools, AI-augmented finishing, new workflows shipping into real campaigns. You'll build that fluency with us, not in a course.

Apply: link in bio.
Send us your reel + a short note on three films or campaigns you'd cut differently.
Singapore · Full-time · In-studio.

07/05/2026

With 's Beauty Vault 2026 campaign film, the intention was to explore beauty through atmosphere rather than spectacle.

The creative direction centred around small, intimate moments — petals being gently plucked, sunlight flickering across skin, a final touch-up before stepping out into the city. Each frame was designed to feel observational and emotionally aware, balancing stillness with spontaneity to mirror the emotional rhythm of spring itself.

A quiet study of beauty, captured through moments that feel lived-in rather than staged.

Creative Director & Photography:
Assistant Director & DOP:
Creative & Production Agency:
Assemblyclan Club: Anna & Eugene
Styling:
Hair & Makeup: .makeup
Production manager:
Model: Aria Ma () /
Beauty partner: .beauty
Outfit: .sg

Following the launch of the Raffles City Spring/Summer 2026 campaign, Beauty Vault was conceived as a natural extension ...
07/05/2026

Following the launch of the Raffles City Spring/Summer 2026 campaign, Beauty Vault was conceived as a natural extension of the same visual world — softer, more intimate, but still rooted in the same editorial sensibility that shaped the wider season.

Together with , we wanted the transition between campaigns to feel seamless. From the colour palette to the lighting treatment and overall composition, every detail was considered to ensure Beauty Vault felt connected to the larger Spring/Summer narrative while still carrying its own distinct identity.

To bring the key visual to life, we worked closely with .beauty as the official beauty partner for the campaign. Their timeless elegance and refined approach to beauty became an important part of the creative direction — influencing everything from the styling to the final visual tone of the campaign.

A softer chapter within the same world, designed to feel luminous, modern, and quietly cinematic.

Creative Director & Photography:
Creative & Production Agency:
Assemblyclan Club: Anna & Eugene
Styling:
Hair & Makeup: .makeup
Production manager:
Model: Aria Ma () /

Not just a win.Awards are never the goal, but they do serve as a reminder. That thoughtful storytelling still resonates....
06/05/2026

Not just a win.

Awards are never the goal, but they do serve as a reminder. That thoughtful storytelling still resonates. That detail still matters. And that is when the work is built with care, it finds its place.

Behind every frame was a series of decisions — to push a little further, refine a little more, and stay intentional about the work we were putting out. This one represents that process. The conversations, the iterations, and the quiet commitment to getting it right with the team at .

Awards are never the goal, but they do serve as a reminder. That thoughtful storytelling still resonates. That detail still matters. And that when the work is built with care, it finds its place.

Grateful for the recognition from , but even more for the people who shaped the work and the journey that led us here.

The real test of a key visual isn’t how good it looks in one format.It’s how well it holds across many.For the Capitalan...
27/03/2026

The real test of a key visual isn’t how good it looks in one format.
It’s how well it holds across many.

For the Capitaland Malls’ Spring/Summer campaign, we created a key visual which was rolled out across digital and in-mall screens at , , and . Built to feel clean, cohesive, and adaptable, the visual was designed to carry the campaign across multiple spaces while staying true to one clear idea.

From first frame to final adaptation — every detail counts.

Creative Direction & Concept:
Creative & Production Agency:

26/03/2026

Still in the foreground.
Movement in the reflection.

For Spring/Summer 2026 campaign, the animated KV was designed as a cinemagraph — editorial in composition, but alive in the details. At the centre is complete stillness. Around it, reflections move, suggesting transformation without over-explaining it.

A simple visual, doing more than one job.�That’s the kind of campaign thinking we bring to every brief. If your next brief needs that level of thinking, let’s talk via [email protected].

The strongest key visuals don’t just frame a campaign.They define how it thinks.For Spring/Summer 2026, we built the ke...
25/03/2026

The strongest key visuals don’t just frame a campaign.
They define how it thinks.

For Spring/Summer 2026, we built the key visual around reflection, stillness, and the quiet moment before action — a more emotional take on luxury, designed to hold across both static and motion.

From strategy to rollout, we build campaigns as complete systems.
If your next brief needs end-to-end thinking at any scale, you know who to call.

Creative Director & Photography:
Creative & Production Agency:
Shoot Assistants: - Anna, Eugene, Michelle, Angela
Styling:
Hair & Makeup: .makeup
Production manager:
Model: Aria Ma /

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One Kampong Ampat #07/08
Singapore
368314

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Wednesday 10:00 - 19:00
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