Rawspark Group

Rawspark Group Rawspark is a creative agency for the digital modern world. We are the makers of tomorrow.

We get it – life moved on after graduation, but the good vibes from uni? Still unmatched.We worked with Singapore Instit...
22/05/2025

We get it – life moved on after graduation, but the good vibes from uni? Still unmatched.

We worked with Singapore Institute of Technology to showcase the Alumni app created to bring back the nostalgia of good vibes during uni days. Think of it as your one-stop hub to RSVP for events, find familiar faces, and make plans with old classmates (and maybe some new ones too).

From scripting to working with SITizens for the video production, we directed the video to get the most relatable vibes that could simply explain ""Once a SITizen, Always a SITizen"". 🎓💬

We gave a new look, new feel, new name and even a new strategy to an existing legend, to turn them from extraordinary to...
15/05/2025

We gave a new look, new feel, new name and even a new strategy to an existing legend, to turn them from extraordinary to extraordinary leaders of the industry. Because to rethink Sports Performance and Physiotherapy, you have to dare to reform the industry.

Our work in brand and GTM strategy and identity, creative design, video production, and marketing for Fahrenheit

Here’s to a RAW-some year ahead! Let’s SPARK joy, fortune, and endless success this Chinese New Year 🐍 ✨ May your 2025 b...
28/01/2025

Here’s to a RAW-some year ahead! Let’s SPARK joy, fortune, and endless success this Chinese New Year 🐍 ✨ May your 2025 be slidin’ in with opportunities, bursting with creativity, and glowing with prosperity. Gong Xi Fa Cai from the Rawspark family! 🧧🔥

Did you know Die Hard and Home Alone are basically the same Christmas movie?Think about it: lone hero, trapped in a high...
25/12/2024

Did you know Die Hard and Home Alone are basically the same Christmas movie?

Think about it: lone hero, trapped in a high-stakes showdown, squaring off against relentless villains. One wields a Beretta, the other a paint can on a string. One says, “Yippee Ki Yay,” the other, “Keep the change, ya filthy animal.” One film is catered to the action-adventure lover, the other is more family-friendly.

It’s a masterclass in target audience segmentation—same concept, same story, wildly different executions, catered to different audiences.

Now before we get anymore technical, this holiday season, we want to thank you for trusting us to shape your stories. With a little pop culture inspiration and some radical thinking, we’re proud to have been able to craft and shape stories that connect, resonate, and leave lasting impact with each and every one of your audiences.

Wishing you a
Holly Jolly Christmas and an epic New Year!
Or shall we say, Yippee Ki Yay, Happy Holidays and Merry Christmas ya filthy animals!!

HAPPY HOLIDAYS,

From all of us at Rawspark.

Mother’s Day is redefined as the day that we pour our hearts out to the women who brought us into this world. Without a ...
10/10/2024

Mother’s Day is redefined as the day that we pour our hearts out to the women who brought us into this world. Without a doubt, our mothers are THE Wonderwoman of our lives.

With storytelling and directing on set, we celebrated their unique journeys through the lens of motherhood with The Wonder Woman collection.

To all the mums out there, we give it all to make you proud.

Together with ActiveSG and health consultancy ProAge, we produced 4 video series for the nation-wide movement ActiveSG C...
26/09/2024

Together with ActiveSG and health consultancy ProAge, we produced 4 video series for the nation-wide movement ActiveSG Circle, allowing viewers to access fitness sessions and tips on the go.

It’s not just another exercise video when we get to include bits of humour in our script. C’mon, abs appear when we laugh harder right?

In line with their 10 year milestone, we worked together with Marina Bay Sands to celebrate the achievements in The Best...
12/09/2024

In line with their 10 year milestone, we worked together with Marina Bay Sands to celebrate the achievements in The Best of the Best.

We crafted narratives into micro-documentaries for the staff who went above and beyond. It didn’t just end there, our vision to make it bigger resulted in immersive visuals and experiential aspects for the event.

The phrase ‘Go big or go home’ applies to everyone, just so you know.

You see in Rawspark, we put what we learn to practice, and create content that our clients can leverage on for maximum r...
14/08/2024

You see in Rawspark, we put what we learn to practice, and create content that our clients can leverage on for maximum reach and effectivity.

For example, The provided us with an abundance of meme-friendly content that made us feel super, well… FOMO. And then we went to conference and learnt that trendjacking was a thing. But unfortunately, our design team was on leave for god knows f**kin’ how long, so a few pep talks later with our creative interns and they got to work on the most advanced design software ever known to mankind, Microsoft Paint.

Then BAM! A few meme-fied ads worthy of our clients , a revolutionary physio and sports performance clinic.

, worthy enough for a good campaign case study or not? ;)

“Where did Axl Rose get arthritis?Well… In his Sha-na-na-na-na knees, knees”We told that joke during our pitch and appar...
08/08/2024

“Where did Axl Rose get arthritis?
Well… In his Sha-na-na-na-na knees, knees”

We told that joke during our pitch and apparently that’s how we got the gig to film Slash during his Living the Dream Tour.

In 2018, DBS Bank asked us to increase adoption of PayLah! So together with the folks at , we gathered a couple of buske...
01/08/2024

In 2018, DBS Bank asked us to increase adoption of PayLah! So together with the folks at , we gathered a couple of buskers down and made them go digital. Little did we know, we turned the bay into a music fiesta and gave a run for their money.

Address

7 Temasek Boulevard #12-07 Suntec Tower One, Singapore 038987
Singapore
339172

Opening Hours

Monday 09:00 - 18:30
Tuesday 09:00 - 18:30
Wednesday 09:00 - 18:30
Thursday 09:00 - 18:30
Friday 09:00 - 18:30

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