17/08/2026
Most client-agency partnerships fall apart for one simple reason. Vendors focus on finishing tasks, while business heads care about revenue and sales.
When Mervin, Head of Marketing at OGAWA Singapore, partnered with WECOFA, he was not looking to hand off a list of to-do items. He needed an extended marketing team that understood OGAWA’s targets and knew how to hit them.
In our latest interview, Mervin sat down with WECOFA’s Managing Director, Ken, to share why this setup works:
"It is not just a client and agency dynamic. It genuinely feels like working with one internal team."
When there is mutual trust and clear business alignment, the results follow naturally.
Watch the full interview with Mervin and Ken to see how we built this working relationship and drove real growth for OGAWA Singapore.
