Burgess Concepts & Social Media Management

03/11/2020

5 𝓡𝓔𝓐𝓢𝓞𝓝𝓢 𝓦𝓗𝓨 𝓖𝓞𝓘𝓝𝓖 𝓛𝓘𝓥𝓔 𝓘𝓢 𝓖𝓞𝓞𝓓

What a year 2020 has been thus far and we’ve got a little less than 2 months before the Ball drops. One thing this lockdown year taught is the power of Live videos.

We’ve come up with 5 🖐🏽 reasons why going live is good.

1. Ｃｏｎｎｅｃｔｉｖｉｔｙ:
Your clients will love to connect with a person 🤝🏽more than a page.🗒️ People want to see👀 and hear 👂🏽you – the mastermind behind the products and services they love. ❤️

2. Ｏｖｅｒｃｏｍｅ Ｆｅａｒ:
I can’t begin to tell you how great a number of entrepreneurs who are afraid of the camera. 🙉 Afraid they’ll be tongue twisted, distracted by whose around, lost thoughts and feeling as though they’re not ‘cute enough’.🙅🏾‍♀️ All these are minor because people understand that live videos are happening in the moment. It is expected that you’ll look away from the camera lens or give a ‘get out of the room’ 🤨stare to a loved one. Be brave.

3. Ｉｎｃｒｅａｓｅ ｂｒａｎｄ ａｗａｒｅｎｅｓｓ:
Hopping on Facebook or Instagram live can actually cause a further reach 💯with both page and posts engagements. We’ve seen some live videos perform better organically than some of those boosted. People love to watch live videos and videos in general. So once the live topic is interesting, your potential clients will happily keep their eyes on you.😏

4. Ｇｒｅａｔ ｆｏｒ Ｑ＆Ａ:
Fellow entrepreneurs, we know that building relationships with our clients and potential clients are what it’s all about.👏🏽 On a live video, you can share more in depth about your business, people can ask questions and have them answered. 🥳 It gives the feeling ‘I am right here with you’🤗 – virtually of course.

5. Ｃｕｓｔｏｍｅｒ ｒｅｔｅｎｔｉｏｎ:
Don’t think when you go live, it’s going be a one-off thing.🙅🏾‍♀️ Your clients will love the virtual engagement and they’ll expect more. Keeping customers satisfied brings customer loyalty, retention and more sales – you want that.👌🏽

Try it. Watch the results. Thank us later.