Etch Design 冶染社

Etch Design 冶染社 冶染社探索品牌構成的脈絡,梳理並歸納需求,透過設計方法建立適當的品牌語彙。 服務項目:品牌識別設計、形象網站設計、包裝設計、手冊/刊物設計、活動/展覽主視覺設計、平面設計。

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【2026 TIFA 藝術家書櫃 2026 TIFA Artist Bookshelf|視覺延伸與陳列設計】有些相遇,是在你還沒準備好的時候發生的。2026 年藝術家書櫃以「相識的暗號」與「颱風天的日常」為題,帶來藝術家關於相遇與獨處的思索...
14/08/2026

【2026 TIFA 藝術家書櫃 2026 TIFA Artist Bookshelf|視覺延伸與陳列設計】

有些相遇,是在你還沒準備好的時候發生的。

2026 年藝術家書櫃以「相識的暗號」與「颱風天的日常」為題,帶來藝術家關於相遇與獨處的思索。設計以 TIFA 主視覺的多面體為核心,將書櫃的每一格構築為錯落的微型空間——矛盾圖形製造折射,就像靈感從不按直線抵達,意義也從不只有一種讀法。

藝術家的推薦文字,被轉化為「閱讀暗號」,印製在信紙上。折疊的紙條,像是颱風天裡獨處的某個午後,寫給自己的一行字,靜靜置於書櫃一角,等待觀者靠近。展開的紙條,則是藝術家主動遞出的姿態——那些原本私密的文字向外流動,成為「相識」的起點,吊掛在觀者行走的路徑上,讓分享在不經意間發生。兩種狀態並存,呼應著兩個主題,也讓觀者自由選擇靠近的方式:從推薦文出發走近館藏,或先被館藏吸引,再回頭理解藝術家的觀看方式。

展覽之外,紙條以另一種姿態現身。它們被捲成花的形態,以書本為花器,悄悄散落在兩廳院的表演空間。在你還沒走進展覽之前,已經與那些文字不期而遇——那是第一個暗號,也是最輕的一次相遇。

這個書櫃,是藝術家、館藏與觀者共同停留的地方。不是終點,是一個交換訊息的入口。

Some encounters happen before you're ready for them.

For 2026, the Artist Bookshelf at the Performing Arts Library takes "Secret Codes of Acquaintance" and "Everyday Life on a Typhoon Day" as its guiding themes — an invitation to sit with both the stillness of solitude and the quiet electricity of meeting a stranger. Drawing from the faceted geometry of TIFA's main visual identity, each shelf compartment is designed as a compact, fragmented space where impossible perspectives collide. Like inspiration itself, meaning here refuses to travel in a straight line.

The artists' recommended texts are transformed into what we call "reading codes" — printed on letter paper, folded or unfolded, each carrying a different charge. A folded note suggests a private afternoon: the kind of reading that happens alone on a stormy day, tucked into a corner of the shelf, waiting. An unfolded note is a gesture of reaching out — the artist's words now made public, suspended along the viewer's path, ready to be encountered without warning. Both states coexist within the same shelf, mirroring the two themes, and leaving the viewer free to choose their own point of entry: follow a recommendation toward the collection, or let the collection lead you back to the artist's way of seeing.

Beyond the exhibition space, the notes take on yet another form. Rolled into the shape of flowers and held inside open books, they drift quietly through the performance halls of the National Theater and Concert Hall — small, unhurried invitations planted before the exhibition even begins. The first code, encountered by chance. The lightest kind of meeting.

The bookshelf is where artists, collections, and viewers briefly share the same space. Not a destination, but a place to exchange signals.
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Credit
Client: National Theater & Concert Hall
Design Agency: 冶染社 Etch Design
Art Director: Bo Hao Ciou
Project Manager: Bi Zong Hu
Designer: Bo Hao Ciou, Bi Zong Hu
Display Design: Bo Hao Ciou, Bi Zong Hu
Photography: Leejuan Show

註:本設計延伸系列以「圭島設計」之原始主視覺為基礎進行延伸與調整;原主視覺設計由圭島設計製作。

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#陳列設計 #視覺延伸設計 #形象攝影 #冶染社

【新北市政府人事處宣導品 NTPC EAP Promotional Merchandise|廣宣品設計】有些支持,不是等你開口才出現,而是早就悄悄待在你身邊。新北市政府人事處為市府同仁設計的 EAP 員工協助方案宣導品,靈感來自新北市動物保...
18/07/2026

【新北市政府人事處宣導品 NTPC EAP Promotional Merchandise|廣宣品設計】

有些支持,不是等你開口才出現,而是早就悄悄待在你身邊。

新北市政府人事處為市府同仁設計的 EAP 員工協助方案宣導品,靈感來自新北市動物保護防疫處媒合認養成功的真實故事。那些曾經流浪、等待被看見的毛孩,如今以溫暖的水彩姿態重新現身,成為這套宣導品的主角。

設計以手感水彩技法描繪,刻意保留筆觸的溫度與手感質地,讓畫面呈現出有別於制式公文的柔軟氣質。每隻狗狗身上各自對應一種諮詢服務,涵蓋法律、心理、健康與職場面向,讓觀者在會心一笑之間,自然理解方案的全貌。

這件宣導品本身也藏著一個小心思:捲起來是頸枕,攤開則成為一條毛毯。兩種形態對應著不同時刻的需要——需要專注時有所依靠,需要放鬆時有所包覆。就像 EAP 所提供的支持,不是固定的形式,而是隨著你的狀態,給你剛剛好的陪伴。

不一定要等到很累,才可以開口。

Some forms of support don't wait to be asked for — they simply show up, quiet and steady, right beside you.

The EAP promotional merchandise designed for New Taipei City Government (NTPC) staff draws its spirit from real adoption success stories coordinated by the New Taipei City Animal Protection and Disease Control Division. The animals who once wandered and waited to be seen now return in warm watercolor form, taking center stage as the faces of this campaign.

Each illustration is rendered in a loose, expressive watercolor style — preserving the warmth and organic texture of the hand — a deliberate departure from the polished formality of institutional communication. Every dog embodies a specific type of support: legal consultation, psychological counseling, health guidance, workplace assistance. The connection is immediate, intuitive, and quietly disarming.

The object itself carries a thoughtful duality: rolled up, it becomes a neck pillow; unfolded, a full blanket. Two forms, two moments — one for focus, one for rest. Like EAP itself, it doesn't prescribe a single way to be supported. It simply meets you where you are.

You don't have to wait until you're exhausted to reach out.
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Credit
Client: NTPC 新北市政府人事處
Design Agency: 冶染社 Etch Design
Art Director: Bo Hao Ciou
Project Manager: Bi Zong Hu
Designer: Bo Hao Ciou, Bi Zong Hu
Illustrator: Bi Zong Hu
Photography: Leejuan Show
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#廣宣品設計 #冶染社

【尚好堅果|精巧手提禮盒 SHANG HAO Blossom Gift Box】每一顆堅果,都曾被一雙手認真挑選過。尚好堅果從創立之初,便以手工篩選、低溫烘焙的工藝守護堅果最純粹的風味。這份對細節的講究,從產品一路延伸至每一件包裝設計——不...
10/07/2026

【尚好堅果|精巧手提禮盒 SHANG HAO Blossom Gift Box】

每一顆堅果,都曾被一雙手認真挑選過。

尚好堅果從創立之初,便以手工篩選、低溫烘焙的工藝守護堅果最純粹的風味。這份對細節的講究,從產品一路延伸至每一件包裝設計——不只是一個容器,而是品牌精神最真實的延伸。

這次的精巧禮盒,延續「樂園系列」歡快活潑的設計語彙,以堅果為建材,在花苞提盒的四面構築起一座連綿的童話王國。摩天輪盛滿堅果與果乾緩緩旋轉,夏威夷果馬車踩著步伐入場,樂隊在城堡前奏起熱鬧的旋律——整個場景如同一則關於幸福的環形故事,需要你親手轉動、細細觀看。

金緞帶穿過盒蓋,交織成輕盈的提把,讓「送禮」這個動作本身也變得儀式感十足。禮盒定位「一盒多用」,無論是婚禮桌上的一份心意,或企業年節傳遞的溫暖問候,都能自然融入,不顯突兀。燙金工藝的品牌標誌低調落在插畫一角,在童話氛圍裡,悄悄留下一個品質的印記。

把幸福與喜悅裝進禮盒,是尚好堅果始終如一的堅持。

Every nut has been carefully chosen by hand.

Since its founding, SHANG HAO has held fast to a simple belief: that the finest flavor comes from patience. Through hand-sorting and low-temperature roasting, every nut is treated with the kind of care that can only come from people who truly mean it. That same devotion to craft extends beyond the product itself — into every detail of the packaging that carries it.

This gift box continues the joyful spirit of the "Dream Kingdom" series, building an entire fairytale world out of nuts and dried fruits across all four sides of a blossom-shaped carry box. A Ferris wheel filled with assorted treats turns slowly overhead. A macadamia-nut carriage rolls in with quiet fanfare. A band strikes up a lively tune outside the castle gates. The whole scene unfolds like a story about happiness — one that rewards a slow turn in the hands.

A gold ribbon threads through the lid and ties into a light, elegant handle, making the act of giving feel as special as what's inside. Designed to suit any occasion — from wedding favors to corporate gifts — the box wears its versatility with ease. A foil-stamped logo sits quietly in the corner, a small but grounded mark of quality nestled within the whimsy.

Bottling joy and sharing it with others — that's what SHANG HAO has always been about.
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Credit
Client: 鹿超生活事業有限公司
Design Agency: 冶染社 Etch Design
Art Director: Bo Hao Ciou
Project Manager: Bi Zong Hu
Designer: Bo Hao Ciou, Bi Zong Hu
Illustrator: Bi Zong Hu
Photography: Leejuan Show
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#包裝設計 #冶染社

【尚好堅果 SHANG HAO|店面形象設計】有些故事,不需要文字就能讀懂。尚好堅果店面的窗貼插畫,用四季搭起一座可以走入的世界:春天是色彩繽紛的遊樂園,摩天輪緩緩轉動,藍莓撐起了旋轉木馬的圓頂;夏天來到海邊,有人駕著杏仁果衝浪,有人乘著腰...
19/06/2026

【尚好堅果 SHANG HAO|店面形象設計】

有些故事,不需要文字就能讀懂。

尚好堅果店面的窗貼插畫,用四季搭起一座可以走入的世界:春天是色彩繽紛的遊樂園,摩天輪緩緩轉動,藍莓撐起了旋轉木馬的圓頂;夏天來到海邊,有人駕著杏仁果衝浪,有人乘著腰果划行,陽光與浪花拍打著整片玻璃;秋天轉進山間,核桃與果乾悄悄長成了小木屋,帳篷升起,人們在草地上歇息;冬天則覆上白雪,纜車越過山頭,松果立在雪地裡像一棵棵聖誕樹。

整組插畫延續品牌一貫的油畫筆觸,以厚實飽滿的色彩與細膩的場景刻畫,呈現尚好堅果對於「嚴選」的堅持——不只是食材的精品品質,更是一種對生活美好時刻的用心。每一顆堅果被賦予角色,走進四季的故事裡,成為歡樂、自然與陪伴的象徵。

店面外牆整片的插畫世界,讓路過的人不自覺放慢腳步,像在閱讀一本沒有文字的繪本。那些微小的人物、以各種姿態現身的果實、流動的季節風景,悄悄傳遞著一件事:好東西值得被好好感受,就像四季,值得被細細走過。

Some stories don't need words to be understood.

The window illustrations at SHANG HAO span all four seasons, building a world you can almost step into: spring bursts into a vibrant amusement park, where a Ferris wheel turns slowly and a blueberry holds up the crown of a carousel; summer spills onto the shore, where someone rides an almond like a surfboard and another paddles along in a cashew, sunlight and waves washing across the full length of the glass; autumn draws back into the hills, where walnuts and dried fruits quietly take shape as little cabins, tents go up, and people settle into the grass for a rest; winter arrives under a blanket of snow, cable cars drifting over the peaks, pine cones standing in the field like a row of Christmas trees.

Rendered in oil-painting strokes that carry through the brand's visual language, the illustrations translate SHANG HAO's commitment to quality into something felt rather than stated — not just premium ingredients, but a genuine care for the good moments in everyday life. Every nut and fruit becomes a character with a role to play, woven into the turning of the seasons as a symbol of joy, nature, and quiet companionship.

Spread across the full facade of the store, the illustrated world invites passersby to slow down without quite knowing why — as if pausing to read a wordless picture book. The small figures, the fruits appearing in every form imaginable, the drifting seasonal landscapes: all of it says the same quiet thing. Good things are worth savoring. And so are the seasons.

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Credit
Client: 鹿超生活事業有限公司
Design Agency: 冶染社 Etch Design
Art Director: Bo Hao Ciou
Project Manager: Bi Zong Hu
Designer: Bo Hao Ciou, Bi Zong Hu
Illustrator: Bi Zong Hu
Photography: Leejuan Show
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#店面形象設計 #冶染社

【量子推動小組紀念品包裝 TQPO Quantum Gift|包裝設計】量子力學誕生 100 週年之際,中華郵政與台灣物理學會聯合發行量子科學紀念郵票,台灣量子系統推動小組 TQPO 為這套郵票打造專屬禮品包裝,作為國際研討會的貴賓贈禮。設...
12/06/2026

【量子推動小組紀念品包裝 TQPO Quantum Gift|包裝設計】

量子力學誕生 100 週年之際,中華郵政與台灣物理學會聯合發行量子科學紀念郵票,台灣量子系統推動小組 TQPO 為這套郵票打造專屬禮品包裝,作為國際研討會的貴賓贈禮。

設計以「展開即展示」為核心邏輯,採卡片式結構,包裝打開的瞬間,郵票從平面包覆轉變為可立於桌面的陳列形式,讓贈禮本身成為一件值得長期保留的物件。視覺上以 TQPO 四個字母為主體,將雙狹縫實驗、量子波動、疊態與軌跡等科學意象融入字形設計,讓縮寫本身即成為量子科學的視覺索引,兼顧品牌辨識與學術內涵。

燙金工藝在沈靜底色中製造精準的光澤層次,整體設計延續 TQPO 沈穩嚴謹的品牌氣質,以一件可被展示、可被收藏的物件,具現「以合作與創新共同推動全球量子科技」的核心使命,讓台灣量子研究的能量,在每一位國際貴賓手中留下可觸碰的重量。

To mark the centenary of quantum mechanics, Chunghwa Post and the Physical Society of Taiwan jointly issued a commemorative quantum science stamp set. The Taiwan Quantum Program Office, TQPO, commissioned this gift packaging to present the set to delegates at its international symposium.

The design is built around a single idea: unfold to display. A card-fold structure transforms the package from a flat panel into a freestanding object the moment it opens, turning a gift into something worth keeping on a desk.

The visual identity centers on the four letters of TQPO itself. Each letterform absorbs a distinct quantum motif — the interference pattern of a double-slit experiment, the oscillation of a wave function, the ambiguity of superposition, the trace of a particle’s path — so that the acronym becomes a visual index of the science it represents.

Foil stamping against a deep, quiet ground gives the surface a precise, shifting sheen. The result extends TQPO’s restrained and rigorous visual language into a physical object, a tangible expression of the office’s mission to advance global quantum technologies through collaboration and innovation, placed directly into the hands of the guests it was made for.
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Credit
Client: Taiwan Quantum Program Office
Design Agency: 冶染社 Etch Design
Art Director: Bo Hao Ciou
Project Manager: Bi Zong Hu
Designer: Bo Hao Ciou
Packaging Engineer: 艾斯創意印刷 Ice Print Vic
Photography: Leejuan Show
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註:郵票設計由日目 247Visualart 製作。

#包裝設計 #冶染社

【量子推動小組手冊 TQPO Manual|介紹手冊設計】量子科技的發展,已成為各國搶佔未來科技主導權的戰略核心。自 2021 年起,國科會將量子科技列為八大前瞻科研平台之一,攜手中央研究院與經濟部,整合產官學研研發能量,以量子國家隊為載體...
05/06/2026

【量子推動小組手冊 TQPO Manual|介紹手冊設計】

量子科技的發展,已成為各國搶佔未來科技主導權的戰略核心。自 2021 年起,國科會將量子科技列為八大前瞻科研平台之一,攜手中央研究院與經濟部,整合產官學研研發能量,以量子國家隊為載體,在硬體、軟體與光量子三大領域系統性推進。

本手冊的視覺設計,延伸自量子推動小組標誌中的「量子態」符號,將三大研究領域的名稱嵌入其中,構建出兼具識別性與象徵意涵的封面圖形。線條的並列與收斂,呼應量子世界中不同態之間的連結與共振,也象徵推動小組在跨領域合作中所展現的整合力道。

印製工藝上選擇燙印呈現,透過光澤與質感的細節強化,將台灣量子科技的專業形象落實於觸手可及的物件之上。這份手冊不只是一本介紹文件,更是台灣量子研究能量的具體載體。

Quantum technology has become a defining arena in the global competition for technological leadership. Established under the NSTC's strategic research framework, Taiwan's national quantum initiative brings together industry, government, academia, and research institutes across three core domains: hardware, software, and photonic quantum technology.

The visual design of this handbook draws its concept from the "quantum state" symbol at the heart of the TQPO identity. The names of the three research domains are embedded within the composition, forming a cover graphic that balances visual distinctiveness with conceptual depth. The parallel and converging lines evoke the resonance and entanglement between quantum states, while reflecting the Program Office's capacity to bridge disciplines and drive coordinated progress across its research ecosystem.

Foil stamping was chosen as the finishing technique, using the interplay of sheen and texture to reinforce the Program Office's image as a forward-looking, precision-driven organization. More than an introductory document, this handbook is a tangible expression of Taiwan's momentum in quantum science — designed to communicate not just what the program does, but the weight and ambition of what it is building.
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Credit
Client: Taiwan Quantum Program Office
Design Agency: 冶染社 Etch Design
Art Director: Bo Hao Ciou
Project Manager: Bi Zong Hu
Designer: Bo Hao Ciou, Bi Zong Hu
Print: 艾斯創意印刷 Ice Print
Paper: 【封面】長瑩紙業-Ever Prosperous - Colorplan 47彩虹藍270g/【內頁】恆成紙業 / AUSPIC PAPER - 凝雪映畫120g
Photography: Leejuan Show

#手冊設計 #量子科技 #冶染社

【2025 臺灣量子科技國際研討會 Quantum Taiwan 2025|活動視覺設計】每一組實驗數據的背後,都是一整年的積累與推進。Quantum Taiwan 2025 以「量子運算的規模化與連結性」為核心命題,匯聚來自美國、歐洲及亞...
27/05/2026

【2025 臺灣量子科技國際研討會 Quantum Taiwan 2025|活動視覺設計】

每一組實驗數據的背後,都是一整年的積累與推進。

Quantum Taiwan 2025 以「量子運算的規模化與連結性」為核心命題,匯聚來自美國、歐洲及亞洲多國的產官學研代表,共同探討全球量子科技的研發動能、應用前景與產業化趨勢。視覺設計從這個命題出發,以「量子電腦實驗結果圖表」作為設計概念的原點——那是每一位研究者在過去一年間,以嚴密實驗換取的真實數據,也是一切對話得以展開的共同語言。

設計將抽象的實驗矩陣轉化為具有畫面張力的立體形態:排列於深色網格上的方形量子位元,高低起伏呼應量子閘運算的數據分布;而中央點亮的長方體,是這場研討會最核心的視覺象徵——它代表跨國學者與產業代表共同凝聚出的共識,以及量子科技邁向下一階段的嶄新起點。

色系的選擇精準對應三方力量:靛藍色系承載科學研究的嚴謹與前瞻;金銅色系注入產業合作的厚度與溫度;翠綠色系則代表臺灣國家量子研究團隊的在地發表與主體能量。深黑底色奠定整體沉穩、專業、國際化的視覺基調。這套視覺語言透過不同視角,應用於主舞台、展覽指引、識別證、手冊及數位媒體等多元載體,呼應各領域專家從「多元視角觀察研究成果」的精神,使整體活動系統具備高度一致性與識別張力。

Quantum Taiwan 2025,不只是一場年度研討會,更是臺灣量子科技向國際展示整合深度的關鍵里程碑。

Every set of experimental data represents a full year of relentless pursuit.

Quantum Taiwan 2025 brings together leading voices from government, academia, and industry across the United States, Europe, and Asia, centering on a single, pressing question: how do we scale quantum computing and make it genuinely connected? The visual identity takes its cue from quantum computer experimental result charts — the shared language through which researchers communicate breakthroughs, and the foundation upon which every meaningful dialogue begins.

The design translates these abstract data matrices into a three-dimensional visual landscape. Cubic quantum units arranged across a deep-toned grid rise and fall in patterns that echo the output distributions of quantum gate operations. At the center, a single illuminated rectangular form stands apart — a symbol of the consensus forged among international scholars and industry partners, and the opening of a new chapter in quantum technology.

Three color systems define the identity with intent: indigo carries the rigor and foresight of scientific inquiry; gold-copper grounds the visual in the weight of industrial collaboration; and green represents the presence and momentum of Taiwan's national quantum research teams. Against a deep black ground, the palette establishes a visual register that is precise, authoritative, and unmistakably global.

Applied across the main stage, exhibition signage, badges, program books, and digital media — each from a distinct vantage point — the system reflects the spirit of researchers examining results from multiple angles. Quantum Taiwan 2025 is more than an annual symposium. It is Taiwan's most significant statement yet on the international stage of quantum technology.

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Client: Taiwan Quantum Program Office
Design Agency: 冶染社 Etch Design
Art Director: Bo Hao Ciou
Project Manager: Bi Zong Hu
Designer: Bo Hao Ciou
3D Artist: Sion Hsu

【鬍鬚茶園 HUXU TEA|包裝設計】有些味道,是土地與記憶的交織。包種茶的香,輕柔而綿長,像清晨山間的第一縷霧氣,落在葉尖,也落進喝茶人的心裡。鬍鬚茶園坐落於坪林北宜公路上,秉持匠心精神,以嚴格的品質把關,守護這杯茶最經典的模樣,也在傳...
18/05/2026

【鬍鬚茶園 HUXU TEA|包裝設計】

有些味道,是土地與記憶的交織。

包種茶的香,輕柔而綿長,像清晨山間的第一縷霧氣,落在葉尖,也落進喝茶人的心裡。鬍鬚茶園坐落於坪林北宜公路上,秉持匠心精神,以嚴格的品質把關,守護這杯茶最經典的模樣,也在傳承中,慢慢開展出更多元的風味樣貌。

為了讓這份用心在包裝上說話,設計以茶園生態為靈感,將穿山甲、五色鳥、小綠葉蟬等山中常客化為各款茶品的形象代言。色鉛筆手繪的筆觸,細膩而溫柔,讓每一隻動物都像是剛從樹叢間探出頭來,安靜地棲息在包裝之上。

花卉的選擇參照包種茶風味輪中以花香為主體的描述——茉莉、蘭花、梔子——呼應著茶湯裡若隱若現的百花香氣,讓視覺與味覺在翻開包裝的瞬間,悄悄交疊在一起。

這不只是一個包裝,而是一座濃縮的茶園風景。每一筆插畫、每一款茶,都是鬍鬚茶園對土地與工藝最真誠的致意。

Some flavors are woven from land and memory.

Paochong tea carries a scent that is gentle and lingering — like the first thread of mist drifting through the mountains at dawn, settling on the tips of leaves and quietly into the hearts of those who drink it. Nestled along the Pinglin section of the North-Yi Highway, HUXU TEA is guided by a spirit of craftsmanship, upholding rigorous standards of quality to preserve the most timeless expression of this classic tea, while gradually expanding its offerings to bring greater variety to every cup.

To let that dedication speak through form, the packaging draws inspiration from the living ecosystem of the tea garden. The pangolin, Taiwan barbet, and leafhopper — creatures familiar to these hills — each become the face of a different tea variety. Rendered in colored pencil with quiet precision, every illustration feels as though the animal has just emerged from the undergrowth, pausing to rest on the surface of the box.

The choice of florals follows the same attentiveness. Drawing from the floral-forward descriptors of the Paochong flavor wheel — jasmine, orchid, gardenia — each bloom echoes the layered floral notes hidden within the tea, allowing sight and taste to gently overlap the moment the packaging is opened.

This is more than a package. It is a condensed landscape of the tea garden itself — where every brushstroke and every tea variety stands as HUXU TEA's most sincere tribute to the land and the craft that shaped it.

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Client: HUXU TEA
Design Agency: 冶染社 Etch Design
Art Director: Bo Hao Ciou
Project Manager: Bi Zong Hu
Designer: Bo Hao Ciou, Bi Zong Hu
Illustrator: Bi Zong Hu
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#包裝設計 #冶染社

【曉日制作 LIKE SUNNY|品牌識別設計】曉日制作相信,空間設計的核心在於理解生活本身——那些被說出口的期待,以及更多尚未成形、未被語言捕捉的渴望。本次識別設計以「溝通」與「朝陽」為靈感,捕捉曉日傾聽、理解與陪伴的姿態。標誌視覺融合旭...
03/04/2026

【曉日制作 LIKE SUNNY|品牌識別設計】

曉日制作相信,空間設計的核心在於理解生活本身——那些被說出口的期待,以及更多尚未成形、未被語言捕捉的渴望。本次識別設計以「溝通」與「朝陽」為靈感,捕捉曉日傾聽、理解與陪伴的姿態。標誌視覺融合旭日升起的意象與「日」字結構,象徵新的生活篇章在光線中悄然展開,也象徵曉日作為媒介,讓真實需求慢慢被照亮。

我們為品牌量身打造中英文標準字,使其在親切與專業之間取得平衡,形成一致且具識別性的視覺語彙。整體設計以溫潤且富有詩意的方式呈現,使曉日制作的精神——透過深入對話,陪伴屋主看見真正的生活樣貌,得以清晰而優雅地被感受。

LIKE SUNNY believes that the essence of spatial design lies in understanding life itself—both the desires that are spoken and the deeper, unarticulated longings that have yet to take shape. This identity design draws inspiration from “communication” and “sunrise,” capturing LIKE SUNNY’s approach of listening, understanding, and accompanying each homeowner through their journey. The logo blends the imagery of a rising sun with the structural form of the character “日,” symbolizing a new chapter of life quietly unfolding in the light—while also representing LIKE SUNNY as the medium through which true needs are gradually illuminated.

We crafted bespoke Chinese and English logotypes for the brand, balancing warmth and professionalism to create a coherent and recognizable visual language. The overall design expresses LIKE SUNNY’s philosophy in a gentle, poetic manner—allowing its belief in meaningful dialogue and its role in guiding homeowners toward the essence of their ideal life to be felt clearly and gracefully.
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Client: Like Sunny
Design Agency: 冶染社 Etch Design
Art Director: Bo Hao Ciou
Project Manager: Bi Zong Hu
Designer: Bo Hao Ciou
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#品牌設計 #品牌識別 #識別設計 #冶染社

【GTDP台德民間論壇|主視覺設計】主視覺以「交織」為核心意象,象徵台德兩國於公民社會領域中,持續展開的理性對話與多層次合作。線條的脈動如同雙向思辯往返的軌跡,交疊出紡織般的結構韻律,深刻呼應臺灣以細膩工藝與柔韌精神,與國際共同編織未來的姿...
27/03/2026

【GTDP台德民間論壇|主視覺設計】

主視覺以「交織」為核心意象,象徵台德兩國於公民社會領域中,持續展開的理性對話與多層次合作。線條的脈動如同雙向思辯往返的軌跡,交疊出紡織般的結構韻律,深刻呼應臺灣以細膩工藝與柔韌精神,與國際共同編織未來的姿態。畫面構成以嚴謹秩序建立專業性,並保留有機流動感,藉此呼應論壇作為長期交流平台的開放與包容。整體設計聚焦於「連結、共鳴與深化理解」,體現雙邊公民社會以平等、務實的方式推動對話,開啟跨國交流的新篇章。

The key visual centers on the motif of "Interweaving," translating the dynamic process of rational discourse and multi-layered collaboration between Taiwan and Germany into a tangible visual language. The design transforms abstract "dialogue" into pulsating, overlapping lines, creating a textile-like structural rhythm. This serves as a metaphor for Taiwan’s meticulous craftsmanship and diplomatic resilience as it weaves a shared future with the global community.

In terms of compositional logic, the identity establishes professional authority through rigorous geometric order, while incorporating organic fluidity to reflect the forum's role as an open and inclusive platform for sustained exchange. The strategic focus on "Connection, Resonance, and Mutual Understanding" employs an equal and pragmatic visual tone, embodying the vision of bilateral civil societies advancing global dialogue.

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Web: etch-design.com
Instagram: instagram.com/etchdesign.co
Behance: behance.net/etchdesign
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etch-design.com/contact
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Credit
Client: GTDP
Design Agency: 冶染社 Etch Design
Art Director: Bo Hao Ciou
Project Manager: Bi Zong Hu
Designer: Bo Hao Ciou
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#主視覺設計 #視覺延伸設計 #冶染社

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