Yedynka DGTL

Yedynka DGTL Yedynka DGTL is a marketing & web development agency founded in 2010 with heart in Kyiv, Ukraine. Let's change the world with us!

We are competent in marketing strategies, lead generation, web production and marketing consulting. Yedynka DGTL is an established marketing and web development company founded in 2010. We provide a customer-centric and data-driven approach for every type of our project. Among our clients are well-known brands, international organizations, startups, and innovative companies. We are proud to work with Deutsche Welle, Materialise, Volvo, CyberPolice of Ukraine, Mazda, ICA Association Canada, Jaguar Land Rover, Porsche, The European Union Advisory Mission Ukraine (NGO), Syntho, and many others. Today, YedynakaDGTL is a true digital ally for our clients and offers:
🚀 Go-to-market strategy
Comprehensive market research, hypothesis validation for target audience identification, value proposition refinement, business model assessment, content strategy development, and distribution channel optimization.
🚀 Marketing team on subscription for the price of 1 in-house marketer
🚀 Flexible Cross-functional team of marketers, designers, and developers on subscription
🚀 MVP, corporate websites, and landing page development

We structure projects into manageable phases, consistently delivering quick wins for our clients. This approach has enabled us to build an international client portfolio spanning 9+ countries, with marketing reach extending to 198 countries worldwide. Let's change the world with us!

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Yedynka DGTL – компанія з маркетингу та веб-розробки, заснована в 2010 році.

Ми пропонуємо клієнтоцентричний заснований на даних підхід для кожного типу наших проектів.

Серед наших клієнтів відомі бренди, міжнародні організації, стартапи та інноваційні компанії.

Ми пишаємося тим, що співпрацюємо з Deutsche Welle, Materialise, Volvo, CyberPolice of Ukraine, Mazda, ICA Association Canada, Jaguar Land Rover, Porsche, The European Union Advisory Mission Ukraine (NGO), Syntho та багатьма іншими.

Сьогодні YedynakaDGTL є справжнім цифровим союзником для наших клієнтів і пропонує:

🚀 Розробку Go-to-market стратегій
🚀 Команду маркетингу за підпискою за ціною 1 штатного маркетолога
🚀 Гнучку міжфункціональна команда маркетологів, дизайнерів і розробників за підпискою
🚀 Розробку MVP, корпоративних веб-сайтів та посадкових сторінок

Ми розділяємо проекти на невеликі етапи, кожен з яких приносить маленькі швидкі перемоги для наших клієнтів.

Сьогодні ми працюємо з клієнтами з 9 країн, та маємо досвід просування на 198 ринках світу.

Приєднуйтесь до Yedynka та зростайте разом із нами!

Entering a new market? The question isn't whether you're ambitious enough. It's whether you validated before you investe...
12/08/2026

Entering a new market? The question isn't whether you're ambitious enough. It's whether you validated before you invested. If not, you're about to find out the hard way.

We put together a 12-point checklist covering demand, pricing, positioning, and channels. Swipe through, score yourself, and spot the gaps.

Hiring a full marketing team is expensive. Hiring the wrong one costs even more.Most growing companies hit the same wall...
10/08/2026

Hiring a full marketing team is expensive. Hiring the wrong one costs even more.

Most growing companies hit the same wall. They need strategy, content, paid media, SEO, and analytics — too much for one generalist, too expensive as five separate hires.

That's why we built a Fractional Marketing Team: a senior, cross-functional team — strategist, growth marketer, content, paid media — for the cost of one hire.

→ Senior deep expertise across every function, not one generalist stretched thin
→ The cost of one senior hire, not five separate salaries
→ No onboarding, no ramp-up, no management overhead on your side — just a dedicated project manager
→ Scale up or down as your priorities shift

You get the expertise of a full department, without the fixed cost or the hiring risk.

Wondering what a fractional team costs compared to your current setup? Message us, and we'll break it down.

40% of marketers can't prove their activities are actually driving revenue.Not because the work isn't working. Just beca...
03/08/2026

40% of marketers can't prove their activities are actually driving revenue.

Not because the work isn't working. Just because there's no system connecting marketing actions to business outcomes.

Campaigns run. Content gets published. Ads get optimized. But when someone asks, "What did this actually generate?" the answer is a shrug.
Here's what a measurement system that actually works looks like:

01 — Every channel tied to a tracked conversion event, not just clicks or impressions
02 — A shared view across Marketing, Sales, and Finance so that success means the same thing to everyone
03 — Dashboards showing cost per outcome, not merely cost per click
04 — Decisions based on what's proven to work, not what feels like it's working

If you can't trace a dollar of revenue back to the campaign that drove it, you're not measuring. You're guessing.

This is the exact framework we're building into our own reporting system right now. Want to talk through how it applies to your funnel? Message us.

Strategy matters. But if it takes months to build — and the market shifts before you’re done — that's a cost most busine...
31/07/2026

Strategy matters. But if it takes months to build — and the market shifts before you’re done — that's a cost most businesses can't afford.

We know that, so our approach isn't "plan everything, then launch." It's data-driven and customer-centric from day one.
We gather real market data and benchmarks first — not assumptions.

We build hypotheses from that data and validate them against the market in fast, structured cycles.
Each cycle adds to the foundation. Once it's proven, we scale it.

No strategy sits on a shelf for a quarter waiting for a big reveal. We build it in motion — testing, learning, adjusting — so within a few weeks, you get a validated direction, not a plan that's outdated by the time it's finished.

Have a market opportunity you're weighing right now? Tell us where you're stuck, and we'll share how we'd approach it.

Many startups try to launch a product before validating the market.But real traction starts earlier.In this case, we wor...
06/03/2026

Many startups try to launch a product before validating the market.
But real traction starts earlier.

In this case, we worked with a Norwegian PetTech startup Furry Fitness entering the UK market to validate the idea before building the product.

Instead of relying on assumptions, we focused on real customer insights.

What we did:
• customer-centric research
• audience segmentation and personas
• competitor and market analysis
• “fake door” hypothesis testing
• real-time market validation

The result:
✔ 278,638 pet parents reached during testing
✔ 70% drop in customer acquisition cost
✔ CPI below PetTech benchmarks
✔ 1000+ app downloads
✔ grant secured from Innovation Norway

But the most important outcome was clarity:
- who the real customers are
- what they value
- are they ready to pay
- which channels actually work

This allowed the startup to move forward with a validated go-to-market strategy instead of guesswork.

👉 Swipe through the carousel to see the full case

If you're building a product and want to validate the market and calculate business metrics before launching - let’s talk 🙌

Remembrance is not a violation.The IOC disqualified Ukrainian skeleton athlete Vladyslav Heraskevych for wearing a helme...
12/02/2026

Remembrance is not a violation.

The IOC disqualified Ukrainian skeleton athlete Vladyslav Heraskevych for wearing a helmet depicting portraits of Ukrainian athletes killed since Russia’s invasion.

We believe remembrance is not politics.
Remembrance is humanity.

Sport stands for dignity, respect, and fair play.
Honoring those who lost their lives is not a violation of Olympic values - it is a reminder of them.

At Yedynka, we work across Europe.
We believe in freedom, responsibility, and the right to remember.

Because memory is not a statement of aggression.
It is a statement of identity.

We stand with Ukrainian athletes.
We stand for dignity.

🇺🇦

Памʼять - це не порушення.

МОК дискваліфікував українського скелетоніста Владислава Гераскевича за шолом із портретами українських спортсменів, загиблих після повномасштабного вторгнення Росії.

Ми вважаємо: памʼять - це не політика.
Памʼять - це людяність.

Спорт має стояти за гідність, повагу та чесну гру.
Вшанування тих, хто втратив життя, - це не порушення олімпійських цінностей.
Це їх нагадування.

У YedynkaDGTL ми працюємо з європейськими ринками.
Ми віримо у свободу, відповідальність і право памʼятати.

Бо памʼять - це не прояв агресії.
Це прояв ідентичності.

Ми підтримуємо українських спортсменів.
Ми підтримуємо гідність.

How to build a system that helps me make profitable marketing decisions?That’s the question we explored together with An...
23/01/2026

How to build a system that helps me make profitable marketing decisions?

That’s the question we explored together with Andrew Pivnenko - from two different angles, but with one shared goal: turn growth activity into profit, not just performance.

From our side as a GTM strategist, we work with:
ICP → messaging → channels → tools → funnels → sales enablement.

From Andrew’s side as a CFO with huge background, Founder and CEO at Finbase, the focus is:
unit economics → margins → payback → financial sustainability.

And this is where many teams get stuck.

What looks effective in marketing
is not always profitable in finance.

High-performing channels don’t always bring the best customers.

Strong lead volume doesn’t always improve unit economics.

Together with Andrew we shared metrics we use to:
- evaluate marketing decisions through a financial lens
- align GTM teams around the same numbers
- build a predictable and profitable funnel
👇

Swipe through the carousel to see the metrics worth to focus on during this year.

27/12/2025

May the light of clarity be your guiding star in 2026 🌟
Wishing you a bright Christmas and a year filled with clear, thoughtful decisions.

P.S. On our postcard, you’ll see an ancient Ukrainian way of depicting the Christmas star.
Today, Ukrainian homes are still under attack, yet people across Ukraine continue to live with hope in their hearts and a strong belief in the victory of light in the future.

⭐ We decided long ago that our greatest reward is our clients’ feedback and success.14 years ago, Volvo Car Ukraine, our...
16/12/2025

⭐ We decided long ago that our greatest reward is our clients’ feedback and success.
14 years ago, Volvo Car Ukraine, our very first client, joined us - and they’re still with us today! 🏆

And so are many others, including enterprises, NGOs, and startups, across different countries, industries, and projects.

We support our clients with market validation, go-to-market strategy development, marketing support, PPC advertising, and landing page development.

👉 Swipe through to see just a few of the voices that inspire us to keep pushing boundaries.

Want to read more?
📍 Check out our Clutch page to see reviews from clients across the globe: https://lnkd.in/e7Nwat32

💡 Why 1 in 5 startups fail - and what you can do differentlyOver the years, we’ve seen brilliant founders build great pr...
20/11/2025

💡 Why 1 in 5 startups fail - and what you can do differently

Over the years, we’ve seen brilliant founders build great products.
Only to watch them struggle to get traction.

It’s rarely because of the idea or the product.
It’s mostly because of a weak go-to-market.

🔹 No clear strategy
🔹 Marketing built on intuition
🔹 No clarity on what to do first

At YedynkaDGTL, we’ve spent 15 years helping startups and SMBs turn that chaos into clarity.
We believe that growth shouldn’t depend on luck - it should be designed.

Here’s how we help founders fix their go-to-market foundations:
✅ Go-To-Market Strategy Development - from positioning to predictable revenue engines
✅ Marketing Team Subscription - a full marketing team for the cost of one hire
✅ Mentoring - to upskill founders & in-house teams

☑️ GTM AI Suite - our tech to digitize and scale go-to-market efforts

Because the truth is:
Very often You don’t need more marketing to fix the things.
But You always need the right go-to-market system to build a foundation.

👉 Ready to stop guessing and start growing?
Book a consulting or mentoring session → https://calendar.app.google/yBMtXCQNwJiAunHSA

Address

13 Hlybochycka Street , Office . 1
Kyiv
04052

Opening Hours

Monday 09:00 - 19:00
Tuesday 09:00 - 19:00
Wednesday 09:00 - 19:00
Thursday 09:00 - 19:00
Friday 09:00 - 19:00

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