03/03/2026
If you’ve been in business for a year and still don’t know your marketing numbers… it’s time.
Too many flooring contractors set their ad budget based on what feels comfortable instead of what their data says.
You already have the answers:
✔️ Average job value
✔️ Close rate
✔️ Lead-to-estimate rate
✔️ Cost per lead
When you know those four numbers, you can reverse-engineer exactly how many leads you need to hit your revenue goal — and what you should be spending to get there.
Marketing isn’t gambling. It’s math.
If you want help breaking down your numbers the right way, send us a message.
www.maxdigitalads.com
