BrightGen

04/22/2024

BrightGen’s evolution has always pivoted around what’s best for our clients, our people, and the communities we serve. As a values-led organisation, we believe unifying and rebranding as Credera bolsters our mission of making an extraordinary impact and keeps us at the forefront of guiding businesses through their toughest challenges.​

Learn more about our growth story and what it means for us to be part of the Credera brand: https://www.credera.com/about-us

04/17/2024

Last month, BrightGen rebranded and unified to operate under the Credera brand. This move capitalised on the strength of our leadership teams, allowing us to better serve clients through a streamlined consulting experience and access to deep industry expertise. ​

Explore why Credera leaders are excited about coming together as a single, global organisation and learn more about our global, boutique approach here: https://www.credera.com/about-us/the-credera-difference/

04/08/2024

As BrightGen joins TA Digital and Smart Digital to operate as a united consulting firm under the Credera brand, our teams’ passion, expertise, and dedication come together to strengthen how we drive value and accelerate growth for our clients.

“Aligning all Credera companies under one brand and leadership team will create more value for our clients,” said Justin Bell, Credera’s global CEO. “At the core of all of this are Credera’s people who continue to be the driving force of data, AI, technology, and MarTech expertise and help us achieve our mission of creating extraordinary impact for our clients and communities.”

Watch Justin share Credera’s mission and values below and learn more about our future as Credera here: https://www.credera.com/about-us/values/

04/02/2024

Alongside TA Digital and Smart Digital, BrightGen has unified to become a global, boutique consulting organisation under the Credera brand. This change amplifies our global reach and expands our capabilities while helping us achieve our mission of creating extraordinary impact for our clients, our people, and our communities.​

Learn more about this chapter of our growth story in PR Newswire's latest article: https://www.prnewswire.com/news-releases/omnicoms-credera-creates-an-unrivaled-global-martech-consulting-firm-302103570.html

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/PRNewswire/ -- Omnicom's Credera, a global consulting firm, announced today it is simplifying its organization to enhance its focus as a digital...

02/27/2024

Today, BrightGen has united and rebranded alongside TA Digital and Smart Digital as one global consulting organisation under the Credera brand. This change allows us to better serve our clients, create more growth opportunities for our team members, and expand the impact we make within our communities.​

We remain committed to delivering exceptional value and transforming the organisations we partner with. Follow our journey on LinkedIn at and learn more about our future under the Credera brand here: https://www.credera.com/insights/omnicoms-credera-creates-an-unrivaled-global-martech-consulting-firm/

02/22/2024

Big congrats to our CTO Keir Bowden for being shortlisted for the "Outstanding Contribution to the Salesforce Community" award at the Digital Revolution Awards 👏 As a Salesforce MVP, Keir has shown dedication to and continuous commitment in helping trailblazers succeed on their Salesforce journey.

Congratulations to Credera UK for being shortlisted for not just one but two prestigious Amazon Web Services (AWS) awards, with Debbie Jones nominated for "Outstanding contribution to the AWS community".

🍀 The ceremony is on 15th May - wishing all our nominees the best of luck! You can see the full shortlist here: https://loom.ly/C94yHWw

02/21/2024

Are you in Manchester or up for a little trip? Don't miss out on the upcoming Manchester Salesforce User Group Spring meet-up on 21st March!
➡️ They’ve got some exciting topics lined up, including record deletion, mental health in the workplace, and an inside look at the life of a consultant (presented by our very own Maria Rajpoot).
Plus, some delicious pizza, refreshing drinks, and fantastic networking opportunities 🍕 Check out all the details and RSVP here: https://loom.ly/D887LJ0
| Slalom

02/19/2024

The AI Global Council recently convened for their first quarter 2024 meeting, where the group took a deep dive into critical topics surrounding AI adoption, AI maturity models, and strategic implementation.

Discover some of the key insights to emerge from this gathering and explore actionable insights for organisations embarking on their own AI journey:
https://loom.ly/l2DWkS0

The AI Global Council recently convened for its first quarter 2024 meeting. This blog post aims to synthesise the key lessons from this insightful gathering and offer valuable takeaways for organisations navigating their own AI journey.

02/15/2024

In today's media industry, revenue recognition is like navigating a high-speed game with constantly changing rules. From advertising to subscriptions and content licensing deals, diverse revenue streams add complexity and unique challenges.

➡️ Learn how intelligent revenue recognition solutions are key for strategic planning, compliance and uncovering opportunities: https://loom.ly/4F-WFF8

In today's media industry, accurately tracking every pound is more important than ever. As technology constantly changes the rules of the game, companies now juggle more diverse revenue streams than before. From advertising and subscriptions to content licensing deals, the mix is ever-changing, and....

02/14/2024

Missed our live Spring '24 webinar? Don't worry - we've got you covered! Now, you can watch it on-demand and easily navigate to the sections that interest you most using time codes.
▶️ Check it out here: https://loom.ly/Xdkvgbw

Discover the most important highlights of the upcoming release, get a sneak peek of the beta features, and find all the links you need to level up your release readiness skills!

Recording of BrightGen's webinar covering the key new features of the Spring '24 release of Salesforce. Presented by Keir Bowden, CTO, BrightGen, ...