The Margulies Communications Group

The Margulies Communications Group Build Your Business - Protect Your Reputation
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Since 1986, our firm has provided strategic public relations counsel to Fortune 500 corporations, emerging growth companies, trade associations, marketing cooperatives, non-profit organizations, professionals, and state and local governments. Our team of former journalists and seasoned public relations professionals offer a wide-range of specialties. From handling the most complex crisis situation

s to creating a complete nationwide public relations campaign, MCG has the expertise and the tools to bring you proven results.

Shane is in Houston filming a commercial promo for the Mrs Baird’s Fighting Texas Hunger campaign that will air across T...
05/07/2026

Shane is in Houston filming a commercial promo for the Mrs Baird’s Fighting Texas Hunger campaign that will air across Texas in June. Be sure to stay tuned and help us support local food banks!

ABC didn't have a casting problem. They had a culture problem.Canceling The Bachelorette days before premiere after full...
03/23/2026

ABC didn't have a casting problem. They had a culture problem.

Canceling The Bachelorette days before premiere after full production wasn't bad luck. It was a preventable crisis.

The warning signs were there. The incident was known. What changed was that video surfaced, and a manageable risk became a public disaster overnight. That is why the role of a devils advocate, whether it is an internal position or a consultant with experience in crisis management is so important in today’s world of social media.

It appears that no one is empowered to ask uncomfortable questions or their warning goes unheeded. Strong personalities, personal profit motive, career advancement or inertia can all lead to bad decisions.

That's the role of a true devil's advocate not a contrarian, but someone formally empowered to pressure-test decisions without fear of losing their job or their client.

The questions that should have been asked:

What if this becomes public?

What if video surfaces?

Is it worth betting $50M+ on a star already arrested for domestic violence involving children?

The best leader I've ever worked with had a standing question for his team: "What are we doing that's stupid?"

Simple. Uncomfortable. Invaluable.

ABC made the right call canceling the show. But the real failure happened months earlier when no one with a seat at the table was willing, or empowered, to say: this is a bad idea.

Often, organizations don't stumble into crises like this because they lack information.

They get there because no one was empowered to act on it.

We have a free crisis guide you can download on our website www.prexperts.net to make sure your company is taking the proper steps to avoid potential issues in the future.

A crisis doesn't announce itself. But you can be ready for it.Download our free CEO's Guide to Crisis Readiness at https...
03/13/2026

A crisis doesn't announce itself. But you can be ready for it.

Download our free CEO's Guide to Crisis Readiness at https://www.prexperts.net/

Seven questions that take five minutes and could save your reputation.

Thanks to The Dallas Morning News for posting my recent article about the Cracker Barrel logo change. You can read the a...
08/27/2025

Thanks to The Dallas Morning News for posting my recent article about the Cracker Barrel logo change. You can read the article here -

What Cracker Barrel got wrong with its new logo.

Stick to the facts....
06/27/2025

Stick to the facts....

06/10/2025
05/23/2025

The MCG team is in full event mode as we gear up to celebrate some truly exceptional educators through the Teachers on the Rise program! From coordinating nominations and preparing personalized touches to finalizing event details, we’re working behind the scenes to create a meaningful and memorable experience that honors the dedication, impact, and heart of our incredible teachers.

Shane had the pleasure of representing our client Mrs Baird's in Houston to surprise a deserving Marine veteran and Harr...
02/28/2025

Shane had the pleasure of representing our client Mrs Baird's in Houston to surprise a deserving Marine veteran and Harris Co. Sheriff’s Office Sergeant with a pair of suite tickets to RODEOHOUSTON! Thank you Sgt. Brian Brawner for your service and thank you to KHOU 11 News and Gettin Sauced Cookers for helping with the surprise! You can watch the KHOU segment here: https://vimeo.com/1061051805/725ba8ff78

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