More Meaningful Marketing

More Meaningful Marketing I help women in service-based businesses show up with clarity, confidence & consistency so their marketing reflects the level they’re operating at.
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Strategy + execution that actually sticks. I create authentic, standout brands for women entrepreneurs with service-based businesses who deserve to be seen.

I have been working on something SUPER exciting that’s going to be an absolute game changer for MMM clients! 🙌🏼
09/20/2026

I have been working on something SUPER exciting that’s going to be an absolute
game changer for MMM clients! 🙌🏼

09/18/2026

My clients have told me that what my team and I do feels like magic. This isn't for an ego boost. What I'm about to tell you is the complete opposite of that.

Nine times out of 10, we're the ones who have given them permission to do the thing they've wanted to do, but were too afraid because of:
• Imposter syndrome
• Concerns about being judged by strangers and people they know
• Competitors watching their next move
• Reputation being at risk

Even if you don't work with us, here's your permission slip for planning season: you don't need a finished plan to ask someone for help.

Bring whatever exists:
• The notes-app entries at 11 PM
• The folder called 'Marketing - final v3'
• The plan you meant to start in August
• Or nothing but a strong feeling that this quarter should feel lighter

You'll be so glad you did.

09/18/2026

Don’t quit before you start.

I almost did. Way more than once if I’m being honest.

Entrepreneurship.

Getting married.

Flying.

Motherhood.

Getting divorced.

Church.

Traveling to new places.

Getting remarried.

Having children.

Counseling.

And, countless other things I would have regretted if I didn’t give them a real shot, but there’s one heavy on my heart & mind today.

Public Speaking.

Introducing myself in small circles had me sweating.

Public speaking with a big audience? I would have quit my corporate job on the spot. It sounds dramatic, and I wish I were kidding, but it’s true.

Today, I wrapped up a 3-part series on Staying Safe Online for United Disability Services, Akron, Ohio for their individuals served, caregivers, and their families, and their employees.

When I left corporate to build my business, I knew it was a fear I wanted to overcome eventually.

The first time I publicly spoke, I was asked to do so at a local Chamber lunch. To my surprise, we had to do introductions before-hand and I was last to go. I imagined a couple of tables, and there were people standing because there was nowhere else to sit. I even took a sheet of paper up so I didn’t pass out in front of everyone.

Today, I spoke at a podium to a room full of employees during their annual training day about a topic that is a bit uncomfortable: Helping keep those in their care safe online and using intentionality when they are using social media.

The room was engaged, we shared a few laughs, some self-deprecation about my own online faux pas, and got some really great questions.

And for the woman who would have quit her corporate job before she had to do ANY public speaking, didn’t have to.

She got fired any way for prioritizing motherhood, and started her journey to public speaking on her own terms.

Today, I got feedback that I exceeded expectations, and somehow, that still feels unbelievable.

But I’m proud for not quitting before I started because it’s led me to something I couldn’t have dreamed up for myself.

09/17/2026

'So what actually happens after we do a Level-Up™ session?' It's a fair question, and one people are often too polite to ask.

Here's an honest marketing activation period:
• Your brand gets a hard look and next steps
• Your website gets the TLC it's been missing for far too long
• Your content calendar gets built: posts planned, written, and designed in low-lift formats that sound like you
• Your emails get written and scheduled, landing whether or not you opened your laptop for marketing that day
• Your presence gets watched - mentions, comments, and messages noticed while you're with clients
• You receive one easy-to-understand report - what went out, what moved, what's next

Notice what's missing? Homework and endless hours you have to do.

You keep the voice and the vision; the doing stops living in your evenings or the in-betweens.

That's the actual promise of ex*****on support.

It's not more strategy to implement alone; it's a rhythm that holds whether your week is calm or on fire.

Want a 4-6-week marketing activation intensive designed around your business? Book a Connection Call to talk about what leveling up your business would look like https://bit.ly/4zUFQN9.

Over the years, there have been many parents and educators, who have asked me the same question, “What is the right age ...
09/17/2026

Over the years, there have been many parents and educators, who have asked me the same question, “What is the right age for my children to have social media?”

The answer has always been the same. “Be very careful because as adults, we’re not even ready. We compare other people’s lives to our own, we judge silently and outwardly, and it affects our mental health.”

Children are not equipped with what is needed to navigate the online space well. We aren’t either.

We’re still understanding the psychological impacts, we are learning as we go, and even though social media has had an incredible positive impact on my career, it has not been without some of these same consequences.

There have been many times where I have wanted to step away, but couldn’t.

There have been plenty of moments where I’ve caught myself late-night scrolling, and living vicariously through someone else’s Fiji vacation.

The have been countless times where I’ve felt deep comparison to other peoples’ success, their bodies, and their latest adventures.

So, while we can’t avoid social media for our kids forever, we can fill them with gratitude, confidence, and knowledge before they take the leap.

Looking forward to giving this podcast a full listen!

https://www.facebook.com/share/p/1cBNCZt6vG/?mibextid=wwXIfr

09/16/2026

Every established business I've ever admired has at least one beautiful plan that never quite got off the ground.

The audit got finished, but the redesign didn't.

The rebrand was started, but other priorities filled the space.

The calendar was drafted beautifully, but posting stopped in the summer.

The email campaign was ready to go, but the final push never happened.

What may surprise you is that this doesn't happen because the strategy was wrong; it's because even the best strategies require thoughtful ex*****on.

That gap is why More Meaningful Marketing exists.

My team and I take pride in deliberately not being another voice telling established women entrepreneurs and marketing teams what to do. Let's be honest. No one takes that kind of feedback well or kindly.

We're the 'and then': the building, the scheduling, the sending, the noticing, the reporting - the unglamorous finishing work that turns a plan into a real, consistent presence.

Growth with intention doesn't come from better plans, rework, and repeated starting and stopping. It comes from finishing what you started when you started it.

If you have a plan waiting for its 'and then' - what's stalled it?

If you'd rather have hands than more advice, you can book a Connection Call here: https://bit.ly/4zUFQN9.

09/15/2026

Today I was the new person twice in a row.

I finally joined my local Chamber, and walked in not expecting to know many faces. To my surprise, I knew a few.

Then afterward, I showed up to my first Bible study at my home church. The same feeling came over me.

New room, some new faces, that little flutter of "where do I even sit?"

Cue the mental Mean Girls flashback: "You can't sit with us."

Add in a terrible ear infection I've been fighting for more than a week and I was not exactly bringing my A game to either room.

Here's the thing I realized. I know the feeling of unfamiliarity. I live here and I live for it.

Motherhood put me in this exact seat years ago.

I left a corporate career to be present for that season, and nobody warned me it would feel like starting over. Again and again.

New school year. New grade. New activity. Sometimes a seemingly whole new child right in the midst of an ordinary day, because they learned and applied a new skill somewhere between breakfast and bedtime. And today, a literal room to walk into not knowing where to sit.

As it turns out, being new never really stops. The muscle just builds over time. Even with one bad ear and zero idea where the coffee is. (BTW, if you know me, you know it didn't take me long to find it!) ☕️☕️

That's the job and the life I get to have, and I wouldn't trade the practice it's given me to show up anyway. Even in the uncomfortable. Even in the unknown. Even in the still figuring it out perpetual phase of it all.

09/15/2026

In my experience, most small-business dashboards measure applause, but very few measure progress.

If you only have ten minutes a month for your numbers, schedule them and spend them here:
1. Inquiries - people who actually asked about working with you
2. Email replies and clicks - replies above all because a reply is a conversation starting
3. Saves and shares - 'I need this later' and 'someone else needs to see this'
4. Profile-to-website clicks - curiosity that travels toward your business (make sure to drop that link!)
5. Calls booked - the number that feeds everything else

I'm giving you permission to release: follower count, likes, and impressions-without-action because sometimes we need someone to tell us that it's okay to be free from that online mental prison.

They're helpful, but they don't tell the entire story.

Here's one rule that changes how you'll look at all five: never judge a number by a snapshot.

To paint the full picture, compare your metrics to last month, quarter over quarter, and year over year.

Trends tell the truth, but a snapshot in time can be misleading.

Which metric has actually changed how you operate?

09/14/2026

Marketing doesn't fail because of a lack of discipline. It fails from decision debt.

If you're a busy mom running a business? Even more so.

Here's the math entrepreneurs rarely calculate, especially women.

One 'quick post' isn't only one task.

It's dozens of micro-decisions, and they add up quickly.
• what to say (& how to say it!)
• which format (1:1, 4:5, png, jpeg, oh my!)
• which photo (landscape, portrait, both?!)
• what time (when are people online anyway?)
• which hashtags (do they even matter anymore???)

And after all that, the quiet one underneath all of them...
..is this good enough?

Individually, they're trivial.

Together? A brick wall.

For a founder who has spent her decision budget on clients all day? Incomprehensible. She doesn't climb walls at 7 PM, especially brick ones.

She reschedules them. Again.

The fix isn't more willpower. It's fewer open decisions (The moms collectively shout, 'Amen!')
- A running idea bank, so the blank page never happens
- One or two reusable templates, decided once
- A fixed posting rhythm you stop renegotiating weekly

Systems that pre-make decisions are what make consistency feel light.

What stalls your marketing most? Is it the message, the design, or the timing? I'd love to know.

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The Polsky Building 5th Floor
Akron, OH
44325-4807

Opening Hours

Monday 7:30am - 4:30pm
Tuesday 7:30am - 4:30pm
Wednesday 7:30am - 4:30pm
Thursday 7:30am - 4:30pm
Friday 7:30am - 4:30pm

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