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Structure: Advertising & Creative Agency

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United States
Allentown, PA
Structure: Advertising & Creative Agency

We are an All-Inclusive Advertising & Creative Agency.

Located in the heart of Allentown, Pennsylvania, we help businesses and organizations grow and connect with their community through beautiful branding, messaging and clear creative visuals. We are a small friendly Creative Agency that offers beautiful visuals and something most other media agencies don't: True Friendship.

06/25/2026

Welcome to the next step.

Counseling Solutions of Lehigh Valley has spent years helping people move through real life with care, clarity, and support. But even trusted organizations need a brand system that can carry their story with the same warmth as the people behind it.

Structure helped redevelop the CSOLV brand from the inside out, beginning with strategy and moving through messaging, tagline development, logo design, color, topography, visual language, campaign concepts, and a flexible system of applications across print, digital, signage, social, merch, and outdoor.

Every piece had to feel connected. Calm without becoming cold. Professional without feeling clinical. Clear without losing the human touch.

The result is a brand that feels warmer, more approachable, and more CSOLV. Built to meet people where they are, and help them see what comes next.

05/15/2026

We are proud and happy to officially welcome Ricky Fitts to the Structure team 🚩

Ricky joins us as a graphic and brand designer, bringing a strong eye for visual identity, thoughtful design systems, and the kind of curiosity that pushes work further.

Even in a short amount of time, he's already contributed to projects for Quinny's Quest, Joshway, and CSOLV, helping develop creative that's strategic, cohesive, and genuinely impactful. Safe to say, he's hit the ground running.

What stood out to us wasn't just his portfolio, but the mindset he brought. It matched our culture perfectly with his willingness to learn, collaborate, explore ideas deeply, and care about the details that most people overlook. We're excited to see where this next chapter goes and even more excited for the work ahead.

05/14/2026

Quinny's Quest came to us for more than a website. The site is one piece of a larger brand evolution we developed with them, beginning with strategy, messaging, photography and video. Before a page was designed, we helped clarify what QQ stands for, who it serves, and how to speak about its mission with more confidence and heart.

From there, the website became the place where everything could come together. A clearer message with stronger visual imagery and copy. Real movement, community, and purpose. Designed to support donations, explain programs, share stories, and give the organization a digital home that feels as active and human as the work itself.

05/01/2026

Structure Agency has been awarded a Gold Addy for Yuengling Flight's packaging campaign and labeling. A legacy brand with real weight. A modern product that needed room to move. We approached it with restraint, refining the system and sharpening the details, letting heritage lead but making it work harder across every touch point.

04/30/2026

Please help us in wishing - one of our production/camera operators - a very warm and happy birthday today!

04/29/2026

Most logos try to explain. The good ones just exist. When a mark starts spelling things out it loses what makes it powerful. Clarity often doesn't come from showing everything, but rather from knowing what to leave out. What are your thoughts?

04/23/2026

Some projects are small on paper. Big in impact.

came to us with a clear mission: help reunite comfort with the kids who need it most. After floods. Fires. The kind of loss that's hard to explain, especially to a child.

Our role was simple. Create a set of retractable banners that could travel, stand up anywhere, and tell the story instantly. No long read. No confusion. Just clarity, warmth, and a reason to care.

A system designed to stop someone in their tracks and make them feel something, and ultimately invite them in. Sometimes the work isn't about scale, it's about reach, and this one is built to go wherever it's needed.

04/22/2026

Motion brought another layer to Quinny's Quest.

Alongside building a large library of photography for the brand, we also produced video designed specifically for the website, from hero sections to dividers, adding energy and movement throughout the experience without weighing the site down.

We pushed the footage beyond the expected, getting creative with angles by rigging small action cams onto custom arms for unique perspectives, capturing beautiful aerials with drones, and using Red cinema cameras for everything else. The result is a body of work that feels immersive, active, and true to the brand.

And it does not stop at the website. The footage will also be cut into a short brand anthem film that carries the same spirit of effort, momentum, and community even further.

04/16/2026

How do you build a real estate identity that feels polished, established, and personal without slipping into the usual sea of generic scripts, rooftops, and keys?

Back in May, we developed a new identity for The Rennard Clayton Team, designed to position the brand with more confidence, more clarity, and a stronger sense of long-term value. The system pairs a refined typographic voice, anchored by Libre Baskerville and Nunito Sans, with a rich palette of deep teal, gold ochre, evergreen, charcoal black, and bone white. Together, they create a look that feels elevated and trustworthy, but still warm enough to live in the day-to-day realities of real estate.

At the center is a flexible monogram and wordmark system built to work across everything from signage and listing materials to printed collateral, apparel, gifting, and large-scale advertising. The goal was not just to make something attractive. It was to give the team a visual language that could carry professionalism, momentum, and a sense of stewardship across every touchpoint.

In a category that often leans on sameness, this identity was meant to signal something more considered: a team that helps people move forward, and a brand system built to do the same.

04/15/2026

Please help us in wishing Ricky, one of our newest team additions, a very happy birthday today!

We're glad he's here, and while we'll officially welcome him in a separate post soon, today we're celebrating him and his undeniably great flowing hair.

Have a great day!

Address

961 Marcon Boulevard
Allentown, PA
18109

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Website

http://www.structurepa.com/

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