07/23/2024
Keeping our clients aware of emerging consumer and industry trends is part of what we do at IGNITE2X. That’s why we’re proud to have recently attended the 2024 Field Day event at the Farm, where U.S. Secretary of Agriculture, Tom Vilsack, hosted a panel discussion focused on governmental efforts to expand the transition to and production and marketing of climate-smart, regenerative organic agriculture.
Hundreds of farmers, business teams (such as , and ), and discerning consumers from around the country and globe converged at the Rodale main campus for the event, where we also experienced Rodale’s “living laboratory” of nearly 20 educational stations across the farm showcasing research trials and demonstrations of the latest techniques in regenerative organic farming and how the harvest becomes a consumer product.
It was an exciting and enlightening day to say the least, and as consumer curiosity about this farming method and its benefits continues to grow, rest assured that we’ll be maintaining a first-hand eye on its rise.