BowTie School Partners

BowTie School Partners We help national brands and trusted vendors partner with schools to drive revenue, strengthen relationships, and create lasting community impact.

What do you think is the greatest thing a student gains from playing high school sports?8.26 million high school sports ...
08/18/2026

What do you think is the greatest thing a student gains from playing high school sports?

8.26 million high school sports participations last year. An all-time record.

That’s more than a number. It’s millions of opportunities for young people to grow, compete, build confidence and be part of something bigger than themselves.

High school sports are growing. Let’s keep supporting that growth.

Friday night gets the attention.But what happens Monday through Thursday is what keeps high school athletics moving.Athl...
08/17/2026

Friday night gets the attention.

But what happens Monday through Thursday is what keeps high school athletics moving.

Athletic directors, coaches and school leaders are already back at it today — planning, fundraising, solving problems and creating opportunities for their student athletes.

At BowTie, we believe they deserve more resources and better ways to generate revenue without adding more to their plate.

That’s the mission. And we’re just getting started.

08/14/2026

🏈 It’s Friday. It’s Game Day.

Across America tonight, millions of fans will show up for high school sports.

For brands, the opportunity isn’t just inside the stadium. It’s across tickets, streams, websites, scoreboards and the entire fan experience.

That’s where BowTie comes in.

We’re building a new way for brands to reach high school communities at scale.

08/13/2026

A scoreboard ad is one impression.

But what if that same family sees your brand on their digital ticket, athletic website, livestream, mobile ordering and video board?

That’s the opportunity in high school sports.

Multiple touchpoints. One community. And 15–30% of advertising dollars goes directly back to the school.

Be the brand families see and the one schools are thankful showed up.

Fall sports are here! 🏈🏐⚽️We see the games, the crowds and the Friday night lights. What we don’t always see is everythi...
08/12/2026

Fall sports are here! 🏈🏐⚽️

We see the games, the crowds and the Friday night lights. What we don’t always see is everything happening behind the scenes to make it all possible.

A big shoutout to the athletic directors and staff putting in the work every day.

Athletic Directors: What’s one part of your job most people have no idea you handle?

The COMMUNITY is already THERE.The FANS are already THERE.The LOYALTY is already THERE.Your BRAND just needs to SHOW UP.
08/11/2026

The COMMUNITY is already THERE.

The FANS are already THERE.

The LOYALTY is already THERE.

Your BRAND just needs to SHOW UP.

What if reaching high school communities nationwide only required one conversation?Websites. Ticketing. Streaming. Score...
08/10/2026

What if reaching high school communities nationwide only required one conversation?

Websites. Ticketing. Streaming. Scoreboards. In-game experiences. Each traditionally means another platform, partner and process.

BowTie brings it all together. One partner. Multiple touch points. Less time navigating and more time making an impact.

New season. New goals. New memories waiting to be made. Here’s to a great weekend of high school sports.
08/07/2026

New season. New goals. New memories waiting to be made. Here’s to a great weekend of high school sports.

We’re excited to welcome Tom Burton as BowTie’s Educational Leadership & Culture Advisor. Tom is one of the most respec...
08/06/2026

We’re excited to welcome Tom Burton as BowTie’s Educational Leadership & Culture Advisor.

Tom is one of the most respected voices in K–12 leadership — a former superintendent, award‑winning educator, and nationally recognized speaker on culture, community engagement, empowerment and student‑centered innovation.

With more than 30 years of experience leading districts, building high‑performance teams, and shaping school culture, Tom brings a deep understanding of what schools truly need to thrive. His work has earned national recognition from organizations such as AASA, the National School Boards Association, and numerous state associations for leadership, innovation, and community impact.

At BowTie, Tom will help guide our mission to strengthen schools through meaningful partnerships, modern revenue solutions, and community‑aligned support. His insight ensures that every product, service, and partnership we bring to schools is rooted in what matters most — culture, connection, and student success.

We’re honored to have him on the BowTie team.

08/05/2026

A new school year brings new opportunities for students, communities, and the brands that invest in them. Here's to a great year ahead.

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12600 Deerfield Pkwy Suite 100
Alpharetta, GA
30004

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