Mid-West Family Eau Claire

Mid-West Family Eau Claire Mid-West Family Eau Claire is home to WAXX 104.5, I-94, Greatest Hits 98.1, 92.9 The X, 95.9 The Farm, Sportstalk 105.1, and Around the 715. Welcome!

We share local stories and help businesses reach audiences with radio and a full digital advertising arm.

Big shoutout to on-air personality Lazy Man Drew! He's the rock voice that helps to keep our airwaves awesome. He brings...
04/24/2026

Big shoutout to on-air personality Lazy Man Drew! He's the rock voice that helps to keep our airwaves awesome. He brings the energy, the attitude, and somehow still makes it look effortless. We’re lucky to work with him, and the station wouldn’t be the same without that signature Drew vibe. Rock on, Drew! 🤘

Celebrating 44 years with John Murphy! He's the voice so many of us grew up with and the guy who’s always first to jump ...
04/12/2026

Celebrating 44 years with John Murphy! He's the voice so many of us grew up with and the guy who’s always first to jump in when the community needs something. Whether he’s lifting spirits on Greatest Hits 98.1 or pitching in around the office, he brings heart, humor, and that unmistakable Murphy energy to everything he does. We’re lucky to have him, and Eau Claire is better for it. Cheers to 44 years, Murph!

Congratulations to Cora on 18 years with us! We're grateful for her friendly face at the door, her hard work that keeps ...
03/24/2026

Congratulations to Cora on 18 years with us! We're grateful for her friendly face at the door, her hard work that keeps our office running, and her voice and personality that brighten our radio stations every day. We’re grateful for her dedication, her warmth, and the energy she brings to our team. Here’s to 18 years!

NCAA Skip Day, today at the VFW Post 305! See you there 🍻
03/20/2026

NCAA Skip Day, today at the VFW Post 305! See you there 🍻

Skip work and come enjoy some beers and basketball with your local radio friends from Sports Talk 105.1 and 92.9 The X! The crew will be giving away drinks, exclusive…

From the first light on the fields to the late-night hauls, our local farmers are the backbone of west central Wisconsin...
03/18/2026

From the first light on the fields to the late-night hauls, our local farmers are the backbone of west central Wisconsin. At Mid-West Family Eau Claire, we are honored to be a part of the agricultural community we broadcast to every day. Farmers around here know Bob Bosold and Jill Welke as strong supporters of the farming and agricultural community.

To our local farmers: thank you for the long hours and the dedication it takes to keep Wisconsin growing.

We’re proud to show our appreciation with our Best Growing Season Ever initiative, because when our farmers thrive, our whole community wins.

If you're interested in being featured in our WAXX and The Farm initiative and getting your business in the barns, houses, and headphones of our appreciated farmers and growers, reach out to learn more.

We’ll see you on the airwaves! 🎙️🌾

That feeling when you've got two trips booked back to back to the Southwest... Bob Bosold is hosting a Roots of the Sout...
03/17/2026

That feeling when you've got two trips booked back to back to the Southwest...

Bob Bosold is hosting a Roots of the Southwest tour - scratch that, TWO trips, because the first one sold out! We're so happy for Bob and his fun with Holiday Vacations.... and a little jealous.

Have a great trip, Bob!

It's that time of year where we're extremely grateful to be friends with the amazing folks at Main Street Cafe. We're on...
03/13/2026

It's that time of year where we're extremely grateful to be friends with the amazing folks at Main Street Cafe. We're one day early, but happy Pi Day! 🥧

Cora saw the CVTG - Chippewa Valley Theatre Guild production of Calendar Girls last night with our own Sue Kelly!
03/13/2026

Cora saw the CVTG - Chippewa Valley Theatre Guild production of Calendar Girls last night with our own Sue Kelly!

Stop guessing where your customers are. We use deep insights to pinpoint your ideal audience and engage them at the peak...
03/12/2026

Stop guessing where your customers are. We use deep insights to pinpoint your ideal audience and engage them at the peak of their interest. In a market where ROI is everything, we make sure your message hits home., without the wasted spend.

We love recording with our friends at Rock Falls Raceway!
03/12/2026

We love recording with our friends at Rock Falls Raceway!

Chattin’ with our friends at Mid-West Family Eau Claire! Cutting out some new radio ads for the 2026 season.

Address

944 Harlem Street
Altoona, WI

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