08/31/2026
Kelp is one of the most exciting frontiers in mariculture right now, with applications reaching far beyond the plate into beauty, skincare, and agriculture. Capturing its detail and form in these images was about showing kelp as a serious product innovation, not just an ingredient.
For the individual species shots, we stripped back the surroundings to let each kelp's distinct texture, color, and shape take center stage, creating a clean, forward-looking aesthetic that reflects where this industry is headed.
Thank you to our partners Tastemaker Comms , Joshua Corbett, Young Kim and our amazing clients Alaska Mariculture Cluster and Alaska Mariculture Alliance Alliance.
Many thanks to ROKC, Noble Ocean Farms and Jakolof Bay Oyster Co. for sharing your product and expertise.