SparkStory

09/15/2026

Jennifer and I are excited to share how AI can help the small business owners of the Alaska Campground Owners Association - Alaska RV Campgrounds at their convention in October. Seasonal businesses can thrive when they take the off-season to rest and reset, coming back ready for the next!

https://www.facebook.com/share/p/19TueTgbQ5/

The season may wind down, but the work sure doesn’t.

Another reason to be at the 2026 ACOA Convention!

We’re excited to welcome Sara Jokela and Jennifer Christensen, Co-Founders of SparkStory Marketing, to Anchorage for this year’s convention!

They’re bringing a practical session built specifically for Alaska campground owners:

🧠 REST. RESET. READY.

Your AI Plan for On and Off Season.

Running a seasonal business doesn’t stop demanding your attention when the last RV pulls out—and getting ready for the next season starts long before the first one pulls in.

Sara and Jennifer will show how campground owners can use AI, automation, and smarter marketing systems before, during, and after the season. Not as another complicated piece of technology to learn, but as practical tools that save time, simplify workload, and help owners run better businesses.

This isn’t another generic “AI is the future” talk—it’s built around the realities of seasonal Alaska businesses and what owners can actually put to work.

🎟️ ACOA Fundraising Auction Updates!

A huge THANK YOU to the businesses that have already stepped up to support our industry:

🚂 Alaska Railroad — 2 Coastal Classic Train tickets

🚢 Major Marine Tours — 6-hour cruise certificate

🎣 Valdez Fish Derbies — Pair of tickets for the 2027 derby

🥩 Club Paris Restaurant— $150 Gift certificate

🐋 Allen Marine Tours— Auction donation

🥣 The Great Alaskan Bowl Company — Alaskan wooden bowl

💛 Alaska Chicks — Auction donation

These businesses support Alaska Campgrounds and tourism, and we really appreciate them helping make this year’s auction a great one.

📍 Saturday, October 3 • Anchorage (Meet & Greet Friday evening)

🔗 Register here: https://akcampgrounds.com/convention-2026/

If you own or operate an Alaska campground, come spend the day with people who understand the business, pick up new ideas for 2027, and maybe head home with something great from the auction.

Who’s joining us in Anchorage? 👇

09/14/2026

Check out this event Aspire Med Spa next Friday. They always pull out all the stops on their events! See you there!

Call now to connect with business.

08/21/2026

The best results come from a great brand. Developing a brand and a look that communicates who the client is and being able to successfully translate that into their website is priceless. Congratulations on launch day, Coda Transitions!
https://www.codatransitions.com/

07/31/2026

Congratulations on the launch of your website Kathrine Hardy and Platinum Medical Club!! https://pmcalaska.com/

SparkStory Marketing is always so honored to be a part of every client's journey. Bringing clarity to the message for small businesses is something we love to do.

Have a question about your website or messaging? Give us a call! We'd love to help!

07/11/2026

Congrats to our client, Frontier Waste, for the incredible launch with a substantial wait list! When Sara Jokela and I started SparkStory Marketing we didn't anticipate that one of our favorite clients would be a new Waste company, but having the opportunity to imagine and build a new brand from scratch that matches the innovation and excellence of the owner, has been a true joy!
Who says that a brand in this industry has to be boring?

Link to the new website in comments.

P.S. Shout out to Josiah Dawley for the incredible design work too.

07/09/2026

Great opportunity! Our client, Welcome Anchorage Tours, is growing! If you know someone thats a good fit, please pass it on!

We're growing! Welcome Anchorage Tours is hiring 2 new tour guides.
Here's what makes this different from most Alaska guide jobs: you start and end every day right here in Anchorage. No remote lodges, no living out of a duffel bag. Show your guests the best day of their trip: Turnagain Arm, Glaciers, Wildlife, Hatcher Pass, and sleep in your own bed that night.
What we offer:
$23–$25/hour to start, plus generous tips
Flexible hours: part-time or full-time
No CDL required
Small groups (11 guests max) mean real conversations, not a megaphone
A family-owned team with 900+ five-star reviews
Read our reviews and you'll notice something: guests mention their guides by name. Don, Sherrye. Elizabeth, Christopher and more. That's the kind of team you'd be joining, people who love Alaska and love sharing it.
If you know Alaska, love people, and want a guiding job that fits your life, we'd love to meet you.
Apply: https://www.indeed.com/job/tour-guidedriver-welcome-anchorage-23-25-hour-tips-no-cdl-required-35f7aa045e49d94a
Learn more about us! www.welcomeanchorage.com
Know someone who'd be perfect? Tag them below! 👇

06/11/2026

We're a little stunned, honestly.
SparkStory has been named a Top 5 nominee for Best Marketing/PR Agency in the Anchorage Daily News Best of Alaska 2026 awards.
We launched this agency believing Alaska small businesses deserve big-league strategy without big agency prices. To see our community respond like this, so soon, Sara and I are truly grateful.
Thank you to our clients who trusted us with their stories, and to everyone who nominated us. This one belongs to you as much as it does to us.

If SparkStory has helped your business grow, we'd be honored to have your vote. Voting is open through June 28th Link in comments!

06/06/2026

Happy Friday!!! It's a fun day when we get to see one of the brands we developed, not just online, but driving around! Go Frontier Waste -30 days and counting to launch!

05/29/2026

Jennifer and I are Alaskans. One of our favorite things about Alaska is the wildlife.

I have been treated to be host to a mama and baby moose in my yard for nap time today. 🫎🥰

We know Alaska, I was born here like that little baby. We get local. We know what others don’t know, like don’t walk past that sleeping baby cause Mama’s coming for you 😂

Working with local businesses makes our hearts sing.

What’s your favorite part of being an Alaskan??

05/22/2026

Feature Friday!!! Jennifer and I are always so thrilled when a project goes live. Today, we launched a brand refresh for Riverrock Insurance Services.

Riverrock helps older Americans navigate the complicated world of enrolling and choosing Medicare options.
Go check it out! https://plansforhealth.com/