THPRGroup

08/31/2026

We worked with a police department that discovered something unexpected during a time-critical incident: their SMS notification system reached residents 3x faster than their social media posts, with 40% higher engagement from the people who mattered most.

Here's what changed their strategy: they stopped thinking about which channel was easiest to manage and started asking which channel matched the urgency of each incident type. For evacuation orders and active threats? Text wins. For community updates and routine announcements? Social media still has a role.

The lesson we see across public safety communications: your communication stack should match your incident profile, not your comfort level. The fastest channel isn't always the one you're already using.

If you're managing community notifications, it's worth asking: are you reaching people through the channel that reaches them fastest when it matters most?

We help public safety leaders build communication strategies that work in both routine and crisis moments. Let's talk about your stack.

08/31/2026

You train your team on CPR, Heimlich, active shooter response - the full spectrum of emergency readiness. But when it comes to recognizing su***de risk, most public safety organizations hit a wall.

Here's the reality: your officers and leaders encounter behavioral health crises constantly. Without QPR (Question, Persuade, Refer) competency embedded in your culture, you're missing early intervention opportunities. And in the eyes of your community, that gap signals unpreparedness where it matters most.

Question, Persuade, Refer isn't a wellness program. It's a public safety competency - one that strengthens your crisis response, protects your team, and reinforces community trust in your leadership.

What would change in your organization if every leader could recognize the signs?

Let's talk about integrating QPR into your crisis readiness. Reach out for a brief conversation about how this fits your department or agency. www.stan.store/tharmeson or (765) 387-9008

08/30/2026

In this video, we discuss how all agencies, including police departments, contribute to emergency preparedness initiatives. 🌪️ Discover the importance of collaborative outreach in ensuring public understanding of disaster preparedness!

08/28/2026

Your organization trains for cardiac response. Su***de prevention deserves the same rigor. We've seen firsthand how QPR training transforms readiness - embedding mental health crisis response into your team's muscle memory the way CPR did decades ago. It's infrastructure, not an afterthought. Explore QPR training options and assess where your organization stands.

Register today at www.stan.store/tharmeson

08/28/2026

We've seen it play out a hundred times: the crisis isn't what breaks trust-the silence is. When communities don't hear from you, they fill the void with speculation, fear, and doubt. And that damage lingers long after the emergency ends.

The flood case in these slides isn't hypothetical. It's the difference between a leader who waits for perfect information and one who shares what they know, updates as facts change, and keeps the community in the loop.

Proactive transparency isn't just the right call-it's the strategic one. It accelerates recovery, deepens compliance, and rebuilds trust in weeks instead of months.

Where does your organization stand right now?

08/27/2026

The data is stark: communities that hear from leadership during a crisis don't just stay calmer-they actually comply. We've seen it across post-disaster responses. The silent-city trap isn't just a PR problem; it's a operational one. Evacuation rates drop. Emergency lines jam. Rumors replace facts.

We built our model around this insight: 2x daily updates + coordinated messaging across every channel your community watches. It's not about talking more-it's about talking first, before the vacuum fills itself.

If you're managing crisis communication for a public safety organization, you already know silence feels safer in the moment. The carousel shows why it costs you everything after.

Let's talk about what transparent, frequent communication could unlock for your department.

08/27/2026

In today's news, public safety often gets a bad rap. Join us as we discuss the vital role public information officers play in changing the narrative by showcasing the positive impact of their work. Let's build trust together! 🌟

08/26/2026

Your silence in a crisis isn't neutral-it's a choice with measurable consequences. Communities that communicate proactively during disaster recover faster, rebuild trust quicker, and see higher citizen compliance. The difference isn't luck. It's strategy.

If you lead a government or public safety organization, your crisis communication plan is as critical as your emergency response plan itself.

08/26/2026

🚨 INDIANA DISASTER RECOVERY UPDATE: FEMA ASSISTANCE NOW AVAILABLE

THPR Group, LLC is sharing important information for Indiana communities, local governments, first responders, businesses and residents impacted by the August 2026 severe storms, derecho and historic flooding.

President Donald Trump has approved a Major Disaster Declaration for Indiana, opening additional federal resources to assist with recovery from the devastating storms and flooding that began August 11.

For Hoosiers in counties designated for FEMA Individual Assistance, this means eligible homeowners and renters may now apply directly to FEMA for disaster assistance.

🇺🇸 APPLY FOR FEMA DISASTER ASSISTANCE

If you live in an eligible county and sustained disaster-related damage or losses, you can begin the FEMA application process online:

➡️ https://www.disasterassistance.gov

You may also apply or receive assistance by calling:

☎️ FEMA Helpline: 1-800-621-3362

Before applying, residents should consider gathering information that may be needed during the process, including:

• Identification and contact information
• Address of the damaged property
• Insurance information, if applicable
• Documentation showing the property is your primary residence
• Photographs and videos of disaster damage
• Receipts for emergency repairs, temporary lodging, cleanup and other disaster-related expenses
• Banking information if you choose direct deposit

⚠️ CHECK YOUR COUNTY'S ELIGIBILITY

A Presidential Major Disaster Declaration does not necessarily mean every county or every type of assistance is automatically included.

Residents should verify that their county has been designated for Individual Assistance and follow official FEMA and Indiana Department of Homeland Security information as additional counties or programs may be added.

🌐 IMPORTANT STATE & FEDERAL RECOVERY RESOURCES

🇺🇸 FEMA – August 2026 Indiana Disaster (DR-4933-IN)
https://www.fema.gov/disaster/4933

📝 Apply for FEMA Assistance
https://www.disasterassistance.gov

🏢 Find a FEMA Disaster Recovery Center (Local Centers have not been established in Indiana yet, stay tuned)
https://egateway.fema.gov/ESF6/DRCLocator

🔵 Indiana Department of Homeland Security – August 2026 Disaster Resource Hub
https://www.in.gov/dhs/emergency-management-and-preparedness/august-2026-disaster

🔵 Indiana Individual Disaster Assistance Information
https://www.in.gov/dhs/emergency-management-and-preparedness/individual-assistance/

🔵 Indiana Hoosier Flood Relief Resources
https://www.in.gov/gov/hoosier-flood-relief-resources/

📋 REPORTING DAMAGE AND APPLYING FOR FEMA ARE DIFFERENT PROCESSES

One of the most important messages local jurisdictions can communicate right now is that previously reporting storm or flood damage to your local government, emergency management agency or Indiana 2-1-1 does NOT automatically create a FEMA application.

If your county has been approved for FEMA Individual Assistance, you must apply directly with FEMA to be considered for federal Individual Assistance.

Likewise, residents should continue following instructions from their local Emergency Management Agency regarding local damage reporting and recovery resources.

🏠 WHAT CAN FEMA INDIVIDUAL ASSISTANCE HELP WITH?

Depending on eligibility and individual circumstances, FEMA's Individuals and Households Program may provide assistance for disaster-related needs such as temporary housing, certain home repairs and other serious needs that are not covered by insurance.

FEMA assistance is not intended to compensate residents for every disaster-related loss, and assistance cannot duplicate benefits already provided by insurance or another source.

🏢 BUSINESS OWNERS

FEMA Individual Assistance is primarily intended to assist individuals and households and does not cover business losses in the same manner.

Business owners impacted by the disaster should follow information from FEMA, the U.S. Small Business Administration (SBA), Indiana officials and their local Emergency Management Agency regarding disaster assistance programs available to businesses.

❤️ SHARE THIS INFORMATION

The recovery process following a disaster of this magnitude will take time.

Local governments, emergency management agencies, first responders, nonprofit organizations, churches, businesses and volunteers across Indiana continue working to help communities recover.

Please share official information with your neighbors, employees, customers, family members and especially those who may not regularly use social media.

The declaration is an important step forward, but now we have to make sure the people who need assistance know where to find it and how to apply.

At THPR Group, LLC, we believe effective disaster communication means getting the right information, to the right people, at the right time.

Continue following your local Emergency Management Agency and trusted state and federal sources for information specific to your community.

Hoosier Storm Recovery Resources Governor Braun Current: Hoosier Storm Recovery Resources Below is a running list of resources available to Hoosiers who have been impacted by severe weather, including flooding, tornadoes and a derecho, that impacted Indiana beginning on Aug. 11, 2026.State Disaster....

08/25/2026

It has been an incredibly busy week and a half for my clients, especially when it comes to keeping their communities informed through social media.

One thing continues to stand out: there is a noticeable difference between jurisdictions that have a public information plan and communicate regularly, and those that simply “wing it” and post whenever they have time.

During an emergency, consistent communication matters. The public wants timely, accurate information—and they want to know where they can turn for trusted updates. But effective public information doesn’t begin when the emergency happens. It starts with a plan, a strategy, and an established relationship with your community.

I’m proud of the agencies and organizations that trust THPR Group to help manage their public information, social media, crisis communications, and overall communication strategy.

Does your agency have a public relations and public information plan—or are you still winging it?

Check out www.thprgroup.com and learn how THPR Group can help your organization develop a communication strategy that works during daily operations and emergencies.

The right information. To the right people. At the right time.



www.thprgroup.com

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