TR Design

TR Design TR Design is a branding and design firm located in North Andover, Massachusetts providing banding and design services to high tech and med tech companies.

08/06/2022

On June 30, 2022, TR Design will close its doors.

What a great ride it has been. I've been blessed to have Paul Tepperman as my business partner for four decades. We started as Tepperman/Ray Associates, operating a moonlight operation for many years before striking out on our own. We worked full-time jobs at high tech companies, then worked every night until 2:00 or 3:00 am to build our little business. We worked side by side. Brainstorming, creating, talking and laughing. As our business grew, we moved on to larger spaces, eventually purchasing our own 4,000 sf. building in Andover, MA. Our staff grew to 16 and we were ranking as one of the largest agencies in the Boston region.

There were great times, and there were extremely difficult challenges. Y2K, the Dot Com bust, September 11, and 2008. Technology completely changed the industry, providing new opportunities, and even greater challenges to the profession that we had mastered. And we pressed on. As we reduced the size of the company, we gradually evolved into a remote operation, which served us well when Covid-19 arrived. Now, it's time to scale back. We're closing the business but both Paul and I intend to continue working individually with a limited number clients and a lighter workload.

I would like to thank all of those individuals who placed their confidence in me over the years and to those employees who gave so much to TR Design, with special thanks to Debbie Blanchette.

I would especially like to remember Jerry Lyons, my high school art teacher who pointed me in this direction. Tom Corey, my college design instructor who inspired me to be great. And Fred Van Veen, the late Vice President of Teradyne who placed his trust in a young, green designer and became a friend and travel companion for so many years. They have all passed on now and I think of them often.

The rewards for all of the hard work were best summed up by a thank you I received many years ago. At the conclusion of one project, my client's handwritten note simply said, "Many thanks to you for making me look like the hero."

Carroll Ray

Recently completed website for our long-time client XENON. The strategy was to move their site from a technology-focus t...
21/01/2020

Recently completed website for our long-time client XENON. The strategy was to move their site from a technology-focus to a market-focus. As a company whose technology has a wide range of applications, we felt it was important to provide each audience with content that was specific to their specific needs, and to communicate in language and terminology that they can relate to.

The value we provide to our clients only increases with the length of our engagement with them.

Hey Facebook followers. Can you do me a quick favor? Take a look at this logo sketch and tell me if you have difficulty ...
07/10/2019

Hey Facebook followers. Can you do me a quick favor? Take a look at this logo sketch and tell me if you have difficulty reading the name. I'd be curious to hear whether you got it immediately, or had to struggle with it a bit. Thanks.

35 years ago, two young designers decided to start a business. Naive but determined, we quit our jobs, hung a sign, and ...
03/10/2019

35 years ago, two young designers decided to start a business. Naive but determined, we quit our jobs, hung a sign, and charged forward. The logo we created for our new studio was designed to stand the test of time, inspired at least partially by stonehenge. And like that historic monument, our logo remains unchanged. And like those ancient stones, we're still standing.

Product photography with countless cables and wires. A nightmare for obsessive compulsive personalities. 😂
25/06/2019

Product photography with countless cables and wires. A nightmare for obsessive compulsive personalities. 😂

We don't post nearly enough on Facebook... too busy getting the work done. But here's a cool post from our client who is...
05/06/2019

We don't post nearly enough on Facebook... too busy getting the work done. But here's a cool post from our client who is now in Shanghai for a major industy show... showing off the ad we produced in English and Chinese.

Infographics R Us
30/04/2019

Infographics R Us

17/04/2019

Recently completed animation for the introduction of XENON's new Pulsed Light system for food conveyors. Making food safer for everyone.

Sometimes a website is so hopelessly outdated and in disrepair, there is no choice but to start over. But often, it real...
29/03/2019

Sometimes a website is so hopelessly outdated and in disrepair, there is no choice but to start over. But often, it really just needs some attention. Fix the underlying structural issues, knock down a few walls to improve the flow, paint and paper and you've got a new website. That's the idea behind the TR Design Website Tuneup. https://lnkd.in/edmV9QJ

The thought of building a new company website is terrifying, but it may not even be necessary. TR Design’s Website Tuneu...
28/03/2019

The thought of building a new company website is terrifying, but it may not even be necessary. TR Design’s Website Tuneup can refresh your site, fix the things that are wrong, improve your content for clarity and optimize your site for improved performance. Check it out. Fixing your website may not be as scary as you think.
https://trdesign.com/services/website-tuneup/

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