Opus Marketplace

04/30/2019

We've been playing with a new technique to rank local businesses (totally "white hat"). This biz, Appliance Repair Clinic, is in St Louis, MO and their Google My Business listing is less than a week old. It doesn't even have any reviews and it's in the #1 organic position in Google Maps (the one above it is a paid placement, which we're also doing for this client).

Want to rock your local market? We got you.

07/20/2018

I'm no reporter, thank goodness. So I'm not required to feed you a bunch of useless statistics about how many people use FB or how you've just got to get your business there.

Instead, here are 3 hard-won nuggets of knowing that cost us a lot of money to learn.

Enjoy!

There’s no shortage of how-to guides for Facebook advertising so I’ll not bother to retread the basics. What I’ll offer instead is a few juicy nuggets that are the result of lots of (expensive) trial and error. Facebook Advertising Nugget #1 Set clear goals and know exactly what you’re tr

07/13/2018

So Google is now advertising on FB. More importantly, they're advertising to an existing G Suite user. That says something about their genius algos, does it not?

Start your free trial today!

04/19/2018

As a coach, you have a bigger challenge in embracing technology than simply learning how to use it. Otherwise you probably would have done it already. Learn what it is and what you can do about it.

All the time, you hear how technology is supposed to make your business work better. There’s technology for marketing, for sales, for delivering your products and services, for managing your business. The list goes on and on. Even so ...

04/02/2018

Are you aware that marketing is a very important part of defining what business you want to be in and figuring out how it will work?

Let’s take a look at what a business is at its most basic level. To be a viable business you need a product or service that:

You would love to deliver
Someone* wants to have
Someone* wants to pay for

LEARN MORE:

One day, she’s out having coffee with an entrepreneur friend and her disappointment about how her coaching business is working spills out. “I just don’t know what to do.”Lisa’s friend listens while she talks about all of the effort and love that she has been putting in. Then, because she c...

01/17/2018

While it may be true that marketing ain't rocket science, it's no cakewalk either.

If you're feeling overwhelmed trying to get clients for your coaching business,you're not alone.

Here are 4 articles, compiled into a single crash course, to get you started down the road to success in 2018.

The most challenging aspect of marketing for a coach is knowing what you don't know. To help you over that hurdle, we've complied a few of our most popular articles into a crash course in marketing. Invest a few minutes and flatten that learning curve.

01/14/2018

Inc nails it.

Consistency, and solving your customer's problems must drive your marketing in 2018. Just ask Amazon.