Bryan Media

Bryan Media Brand Building Strategies...On Target, On Budget, On Purpose.

06/02/2026

I've made the wrong deal before. Said Yes when I should have said No. And that's tough.

But what floors me is that I then go out and do it again. I say "Yes" because I want to help, because I want to be a part of the solution, because someone won't like it if I say "no".

Because I want the deal.

Happen to you? You might enjoy this episode of the Purpose Under Pressure podcast. It's on my website at bryanmediastrategies.com/podcast and wherever you stream your shows. And it's brought to you in partnership with my friends at Sandler by the Ruby Group.

If any of this that I'm saying rings true, find someone to help you set up some processes. You might start with Sandler.

06/01/2026

This time it's going to be different. How many times have we told ourselves that?

How's that working out for you?

If things went South and then you built a system or a process to ensure it doesn't happen again, then you learned your lesson. If you didn't, you didn't.

Join me as we talk about how we can learn to know when to say "no", on this episode of the Purpose Under Pressure Podcast. It's on my website at bryanmediastrategies.com/podcast or anywhere you stream your shows.

And it's brought to you in partnership with Sandler by the Ruby Group.

05/26/2026

We're talking about freedoms this week. We enjoy so many. Maybe we take them for granted, because it's all any of us has ever known.

Keep fighting for them. There's so much to be thankful for, and freedom is the basis of all of it.

The Purpose Under Pressure podcast this week is about the freedoms we salespeople enjoy. If we work hard, that is.

Catch it wherever you stream your favorite shows, and on my website at www.BryanMediaStrategies.com/podcast.

It's brought to you by my friends at Sandler by the Ruby Group.

05/25/2026

My message for Memorial Day. These freedoms we have, we need to protect.

We need to do more than thank a Veteran for their service. Which you should do. But we also need to work hard, to give more of ourselves in pursuit of keeping these freedoms they paid so dearly for.

Today's episode of the Purpose Under Pressure podcast is a little different, but it shows how each of us has so much to lose because we've been given so much in the first place.

And why we must fight to keep it.

Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, and can be found wherever you stream your favorite shows.

Or you can watch or listen directly from my website at www.bryanmediastrategies.com

Friends, make it a memorable Memorial Day.

05/18/2026

Rules were made to help us. They keep us from doing stupid stuff. They keep us from hurting each other.

But when we want something so badly, like the "seller's high" when someone says "yes", we'll do almost anything to get it. It's a dangerous drug.

What will you do to close a sale? What rules will you break? Or do you even have rules set at all?

Following the rules in sales. That's what we're talking about in the latest episode of the Purpose Under Pressure Podcast. Find it on my website at www.bryanmediastrategies.com/podcast and wherever you stream your favorite shows.

It's brought to you by Sandler by The Ruby Group.

05/12/2026

If your buyer says "This looks good, let me run it by Bob first", then you don't have a deal.

You have a deal when Bob says you have a deal. So what does Bob need to know?

Give your buyer the ammo he needs to get Bob on board.

Ask him what he thinks Bob is going to say. That's a handy bit of info to have, don't you think?

It's part of our latest episode of the Purpose Under Pressure Podcast, and it's available wherever you stream your favorite shows.

Check it out! Let me know what you think.

Purpose Under Pressure is brought to you by Sandler by the Ruby Group.

05/11/2026

There is always someone else involved in the decision making process.

It's often hard enough to get the right decision makers in the room, but even when you do, you have to realize that there will be someone else.

A trusted confidant
A member of the team
A spouse
The family dog

You need to know what they're going to want to know. So ask!

We're talking about decisions this week on our Purpose Under Pressure podcasts, and you can watch or listen on my website at www.bryanmediastrategies.com or wherever you stream your favorite shows.

Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group.

05/04/2026

You can't control the outcome. You can control the input.

Do the work, and the rest will take care of itself.

This week, we're talking about Pipelines, Prospecting and Pressure, on the Purpose Under Pressure podcast.

Find it wherever you stream your favorite shows. It's also on my website at www.BryanMediaStrategies.com/podcast

Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group.

05/02/2026

Nobody wants to be sold.

Stop trying to pull your buyer to your side of the story.

If you need the deal so badly that you're afraid to hear a "no" then you're not solving problems for your customer. You're just trying to save your own skin.

Negative Reverse selling turns things around and gives the buyer the ability to open up the channels of communication. That's where the truth is.

Matt Rocco is our guest on the latest episode of the Purpose Under Pressure podcast. Find it where you stream your favorite shows. It's brought to you in partnership with Sandler by the Ruby Group.

04/30/2026

People expect a salesperson to sell.

Talk a lot. Talk some more. A little bit of persuasion in there, right?

So, do it differently. What if you give your buyer the option to say "no" right from the beginning? Think that might change the conversation?

Negative Reverse selling is advanced. Pros do it. You can learn to be a pro.

First, learn more about it from Matt Rocco, partner and trainer at Sandler by the Ruby Group. He's our guest on the latest episode of the Purpose Under Pressure podcast, brought to you in partnership with Sandler by The Ruby Group.

Find it on my website at www.bryanmediastrategies.com and wherever you stream your favorite shows.

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