06/15/2026
This partnership continues Absolut and Madonna’s decades-long advocacy for the LGBTQ+ community, and the creative will be placed in publications that support the q***r community as a nod to Absolut’s landmark 1981 advertisement in The Advocate. 🏳️🌈🏳️⚧️
Pernod Ricard-owned Absolut is the Official Vodka Partner of pop icon Madonna’s new album, Confessions II.