Sammy Jane Marketing

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Sammy Jane Marketing 🛍️ Meta ads for subscription ecom brands
🚀 Full service ad strategy, creatives & UGC sourcing to grow your sales & impact
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When I decided to leave the marketing agency life to work for myself it was a big leap! Before starting the entrepreneur...
09/24/2026

When I decided to leave the marketing agency life to work for myself it was a big leap! Before starting the entrepreneurial journey, I knew I needed to find a community of other Ad Managers and marketers. People who could support me, keep me updated on industry best practices, and push me to be better.

The Foxwell Founders has been exactly that. For almost 3 years, this group has given me so much mentorship, education, and support as my business and my skills as a Media Buyer have grown tremendously. And I try to give that back however I can.

So receiving this award in the mail was such an honor. Foxwell is known as a community for the top 1% of digital marketers out there, and being recognized as a top contributor in this group means so much.

Thank you to all the amazing people that have been part of my journey!

A successful holiday season is not luck. It takes intentional planning from inside the business and in your Meta ads to ...
09/22/2026

A successful holiday season is not luck. It takes intentional planning from inside the business and in your Meta ads to not just get a lot of sales, but ensure they’re profitable and hit your goals.

I encourage you to take the time to walk through all 5 of these steps for planning your brand’s holiday season ads and you will be happy with the results!

I had a wonderful time in San Diego this week at my first Hero ConfWe got to hear from lots of speakers in the digital m...
09/17/2026

I had a wonderful time in San Diego this week at my first Hero Conf

We got to hear from lots of speakers in the digital marketing industry talking about what’s working right now in paid media and what’s ahead.

Here were a few of my favorite takeaways:

1). Less than 10% of the world is actively using AI

It can feel like we’re “falling behind” if we’re not using AI enough in our businesses. But the truth is less than 10% of the world is using AI and less are actively using it to build tools for your business. So even if you’re trying and using it in small ways you’re leading the industry and staying ahead of the curve.

2). We’re all feeling creative fatigue in our Meta accounts

Lots of people kept asking “how can we get our winning ads to stay winners longer”. Meta is continuing to push us for more and more creatives. What’s working best is running totally different concepts vs variations of the same ads

3). AI is a tool, not a strategist

AI can be helpful, but it still make sense a lot of mistake. We can use it to help with analyzing data and completing simple tasks, but it performs best when the human strategist with 10 years of experience is guiding it.

When I started working with MudGear, they had been managing their own ads in house and weren't happy with the results. T...
09/16/2026

When I started working with MudGear, they had been managing their own ads in house and weren't happy with the results. Their prospecting ROAS was barely breaking even. They struggled to come up with new creative ideas. And were ready for help.

I dove deep into their customers to truly understand who we were speaking to before touching their ad account. I analyzed what creatives had previously worked and what untapped opportunities there were in the creative side. We introduced creator content ads for the first time and totally transformed their ad account!

Now, 7 months later they have seen:
- 45% drop in CPA
- 57% increase in FB conv rate
- 65% increase in ROAS
- >200% increase in diverse creative output

Ready for results like these for your ecommerce brand?? Book a call -> link in bio

I spent the last 6 weeks in Peru with my in laws. My husband Bill is from the south of Peru, so we visit every year to s...
09/02/2026

I spent the last 6 weeks in Peru with my in laws. My husband Bill is from the south of Peru, so we visit every year to see his parents and sister.

We worked remote during the day, enjoyed lots of family meals together, and got to explore on the weekends.

We also got to be there for the 486th anniversary of the city of Arequipa, which had a huge 10 hour parade to celebrate!

Building your health or fitness brand takes so much thought and effort! Let’s help you get in front of more of your idea...
07/29/2026

Building your health or fitness brand takes so much thought and effort!

Let’s help you get in front of more of your ideal customers to scale your sales and your impact via paid ads 🤩

07/23/2026

It may be summer time but strategic planning for Black Friday starts now!

If you want to have a killer Q4 this year, let’s talk! Link in bio

Getting input from your customers in their own honest, voice is priceless to a brand. It allows you to see what people t...
07/20/2026

Getting input from your customers in their own honest, voice is priceless to a brand.

It allows you to see what people truly care about when it came to picking you over competitors. And the main reason people are buying from you may be different than you realize!

The best place to look for these remarks are in your customer reviews, surveys, or online boards like Reddit.

You can pull these snippets to update your marketing messaging across your site, but especially in your Facebook ad hooks and creatives.

Even though it’s common for people to throw these lists into AI to scan, it can be super valuable for you to spend 30 minutes skimming these comments yourself.

Take the time to do this and see how many new winning ads you will get!

Want me to do this for you?? Let’s chat!

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Aspen, CO

Opening Hours

Monday 8am - 4pm
Tuesday 8am - 4pm
Wednesday 8am - 4pm
Thursday 8am - 4pm

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