Crowd Louder Media

09/02/2026

MORE PIE?

Many advertisers prefer to buy programmatically—but that doesn’t mean publishers and media companies have to miss out on the opportunity.

Crowd Louder Media’s Audience Extension programs help you extend your audience reach across the open web, mobile apps, and streaming platforms, giving your advertisers more ways to activate campaigns while enabling them to spend more directly with you.

Discover how publishers and media companies are working to capture more of their advertisers’ media budgets through audience extension.

Earn a larger piece of your advertisers' media budgets when you extend your capabilities with Crowd Louder Media.

09/01/2026

Programmatic advertisers already using their own DSP can expand their media buying strategy with access to curated inventory and thoughtfully developed audiences. Discover how Crowd Louder Media helps advertisers tap into opportunities across premium digital environments while maintaining greater control over the media buying process. Learn more: https://www.crowdlouder.com/programmaticadvertisers

Activate audience-targeted media with cookieless audience segments. Request a Deal ID from Crowd Louder Media to enhance your reach.

08/28/2026

AI-powered programmatic technology is helping advertisers fine-tune campaigns on the Open Web based on their unique goals, audience inputs, and performance signals. By combining automation with greater transparency, marketers can make more informed decisions, optimize media investments, and reach audiences across digital channels without relying on third-party cookies.

Learn how AI and programmatic advertising can support more precise, privacy-first media strategies in 2026. Download our presentation to explore the opportunity: https://loom.ly/8JJuDdM

Explore AI, curation & supply path optimization in programmatic advertising. Activate audience-targeted media with Crowd Louder Media!

08/26/2026

Publishers and media companies are looking for new ways to grow revenue, strengthen direct sales, and make more of their inventory work harder. Crowd Louder Media partners with publishers to expand their capabilities through direct sales support, audience extension, curated programmatic inventory, and privacy-first advertising solutions.

See how we collaborate with media companies to create new opportunities across the digital ecosystem: https://www.crowdlouder.com/publishers

Crowd Louder Media offers media companies audience extension capabilities, programmatic inventory optimization, audience research, and data licensing.

08/24/2026

Did someone suggest affiliate marketing for your company? Paying a commission on new sales sounds like a pretty good deal until you drill down. Learn more about ‘cookie stuffing’ and how affiliates may try to take credit for sales they didn't generate or even assist. https://loom.ly/sMnao-8 by Sam Becker for Fast Company

08/18/2026

A new report from the Out of Home Association of America suggests that OOH ads drive strong in-person outcomes like store visits as well as measurable digital impact across website visits, app downloads, and other conversion actions. The study shows OOH campaigns delivered a median lift of 20% for in-person outcomes and 14% for digital outcomes, exceeding the TV ad campaigns studied during the same period. “The channel is no longer just about reach and awareness," said Anna Bager, President and CEO of OAAA. "It is a powerful driver of real-world and digital outcomes, with a measurable impact that stands up against other major media channels.” OOH to digital action outcomes show 5.3x conversion rate increase from 1 to 10 ad exposures — outperforming all other media types measured.

According to the report:
😎 "OOH’s passive, contextual nature means repeated exposures build consideration without irritation — a true competitive value. Each encounter reinforces the message in a real-world environment."
📆 "The study highlights a recurring seven-day cycle in consumer response, where conversions resurface on a weekly basis following ad exposure."
🔎 "In individual large-scale QSR studies, OOH is observed preceding Search 96% of the time and Social 94% of the time, illustrating how last-touch attribution masks OOH’s role in generating lower-funnel demand and action."

Source: “OOH: A Valuable Performance Medium,” sponsored by The Foundation for Outdoor Advertising Research and Education (FOARE), a 501 (c) (3) not for profit, charitable organization.
https://loom.ly/TIuFO9M

08/13/2026

About 85% of streaming TV advertising is now purchased programmatically (including Private Marketplaces, Programmatic Guaranteed, and Open Exchange), according to Pixalate. Learn more from MediaPost. https://loom.ly/Ay4yhS0

08/11/2026

Digital out of home (DOOH) advertising is increasing 12.9% year-over-year, according to Q1 reporting from the Out of Home Advertising Association of America. Exceeding average growth was digital place-based screen advertising, which grew 17%. Overall, nine of the top 10 product industries increased OOH advertising year-over-year, led by:
- Computers, Software and Internet Services (+139%)
- Financial (+29%)
- Local Services & Amusements (+12%)
- Insurance & Real Estate (+5%)
- Automotive Dealers & Services (+3%)

https://loom.ly/j7718ik

08/07/2026

Meta’s AI tools promise faster, easier campaign creation—but faulty outputs risk stoking negative consumer sentiment. Also, brands are grappling with faulty AI ad tools that produce confusing, misleading outputs, according to advertisers and agency execs. Source: EMARKETER https://loom.ly/MtYv8VU