03/09/2020
Do you have a personal profile on Facebook?
Are you thinking about starting a business or growing to the next level with your company?
If youʼve answered yes to any of these questions, I have a follow-up.
Have you created a Facebook business page that sets you up for online success?
Maybe you have a business page created, but you arenʼt sure why you should take the time to improve it.
Maybe you donʼt know why you should create a business page if you already have a personal profile.
Regardless, I want you to know that there is tremendous power that comes from utilizing a Facebook Business Page.
Here is why you need to improve or create yours.
1.) It adds legitimacy to your brand Think of an “open” sign on the door of a traditional brick & motor shop. A Facebook Business Page is a flashing “open for business” sign! It lets potential customers or clients see that you are a legitimate business owner who is ready to serve them.
2.) You can collect client/customer reviews for the public to see People like to buy or work with somebody that they know, like & trust. You want to have testimonials available for potential customers or clients to see the value your business offers.
3.) It makes advertising accessible You donʼt need to hang up posters around town or pay to be on big billboards. You can grow your community by using Facebook ads, including in video format, to reach new clients or customers. Your advertising budget can reach – – as many leads as you have the expenses for.
4.) You can save time on content creation With a Facebook Business page, you can connect to your Instagram profile. You can “crosspost” your content between the two! Something that you post on Instagram can automatically be shared with your business page which saves you time on posting & creating new content.