KPItarget

02/18/2026

🚨 MARKETING MYTH 🚨

"Email marketing is dead."

At KPItarget, email consistently delivers some of the highest ROI for our clients.

What's actually dead? Generic mass emails with zero personalization.

What works? Strategic email integrated with your full marketing stack—segmentation, automation, and campaigns that nurture leads through the funnel.

Email isn't dead. Bad email strategy is.

02/13/2026

Love at first click.

This Valentine's Day, we're celebrating the relationships that really matter: you and your data.

Strong partnerships are built on honesty, trust, and showing up consistently. The same goes for marketing. No empty promises. No vanity metrics. Just real results you can track, measure, and grow.

At KPItarget, we help you build that connection with the numbers that actually move your business forward.

Happy Valentine's Day. Here's to falling in love with your ROI.

09/24/2025

Is your brand ready to pivot from SEO to GEO?

Read our latest white paper to learn how to leverage GEO to your advantage.

Inside the guide, you’ll learn:

- What exactly generative search is and why it’s relevant today
- How to optimize your website for GEO
- Why you should align GEO with a broader digital strategy

Download the guide here:

Discover GEO strategies—structured data, semantic content, entity building, & measurement—to optimize your website for generative search.

09/17/2025

KPItarget helped our client leverage customer data to convert in-person sales to repeat online customers.

Read our case study to see how we created a comprehensive strategy for The Prime House Direct and launched its SMS program, leading to a 339% increase in e-commerce sales.

We partnered with Prime House Direct and our efforts increased their e-commerce sales by 339%. Download the full case study now!

09/10/2025

No surprise here — LinkedIn rewards users who post consistently.

A recent study has shown that increased activity is correlated with greater reach, boosting your post by thousands of impressions. But, that doesn’t mean you should be posting at random. The key to the LinkedIn algorithm is consistent and relevant posts.

Some pointers to help you maximize your LinkedIn approach. 

09/05/2025

Get to know the team behind KPItarget!

Check out our website to see what we’re all about and to learn more about our team members.

Meet the KPI Team --> https://bit.ly/45SRbAg

07/30/2025

Generative engine optimization is the new frontier beyond SEO. In this age of AI-generated search, it's vital your website is GEO-equipped.

KPI created this guide full of important strategies to help optimize your website for AI-powered search engines like Google SGE, ChatGPT, Gemini & more.

While discovering practical GEO strategies like structured data, semantic content, entity building, and measurement, you can begin to boost your brand’s visibility in AI-generated overviews.

Click below to download the ultimate (and free) guide!

Discover GEO strategies—structured data, semantic content, entity building, & measurement—to optimize your website for generative search.

03/24/2025

B2B marketers can unlock significant advantages with Offline Conversion Tracking in Google Ads. Embracing this strategy enhances campaign performance and drives better results. Learn how:

Embracing offline conversion tracking in Google Ads offers several compelling benefits for your marketing strategy. Learn how to implement.

12/19/2024

Prime House Direct has traditionally relied on in-person sales during pop-up events to earn revenue. KPItarget developed a multi-pronged approach to Prime House Direct’s overall digital marketing efforts and established a robust integrated marketing program in order to achieve this goal. Download the full case study to see how we helped increase their e-commerce sales by 339%: https://bit.ly/49nVAeC

We partnered with Prime House Direct and our efforts increased their e-commerce sales by 339%. Download the full case study now!

12/10/2024

KPItarget’s long-standing relationship with NCR started in late 2020 when the agency was brought on to develop a consistent inbound lead generation program for the hospitality sector after previous attempts both in-house and with a third-party agency were unsuccessful. KPI implemented a program that included highly targeted paid search, display retargeting and social media ads. Despite the volatile, pandemic-driven marketplace of 2021, the program exceeded SQL goals by more than 30% in that year, and continues to produce a robust return on investment month over month, and year over year.

Read the case study: https://bit.ly/4eYgnXm

We worked with NCR to implement a highly targeted paid search strategy, despite the volatile, pandemic-driven market. Read the case study now!

12/06/2024

KPItarget partnered with Clean Hands – Safe Hands to implement an omnichannel marketing strategy with the focus on lead generation for hospitals and larger systems, followed by robust sales & marketing nurture strategies with the goal of pushing leads through the process and translating into revenue over the course of 12 to 18 months. The result was the delivery of leads well below target cost, and the successful progression through the funnel, translating in millions of dollars of marketing-based revenue.

Download the case study here: https://bit.ly/3OHb6Zx

We partnered with CHSH to create a full-cycle B2B lead generation & marketing strategy for hospitals. Download the full case study now!