Search Engine Optimization Social Media Optimization Search Engine MarketingVideo Engine OptimizationWeb 2.0 PromotionKeyword Strategies http:/atlantaseogeorgia.com Need bigger and better ideas to push marketing initiatives to the next level? The two types of SEO you can use are desktop SEO and mobile SEO. Differences between mobile SEO and standard SEO:
1) Mobile SEO is specialized for search engines used in portable wireless devices. This type of SEO improves and optimizes the volume of traffic to a mobile site from mobile search engines. Mobile SEO is designing and coding your wireless site so that mobile search engines will find it.
2) Mobile search behavior is different from desktop search behavior in terms of category, intent
and frequency. Mobile SEO experts use specific tools for mobile keyword searches such as the
Google mobile keyword tool instead of using desktop keyword tools.
3) The search query and keyword volume of mobile web searches are different from desktop web searches because it uses mobile web browsers such as Opera Mini and Mobile Safari. A mobile web browser has effective optimization in displaying web content on the small screens of wireless devices.
4) Desktop search engine results display 10 links in a web page while mobile search engine results usually show five to six links in a mobile web page.
5) A large majority of mobile searches are local in nature. Useful information such as where is the nearest bank and ATM booth, where is the nearest bus station, and other location-based
searches are the information being searched by mobile users. Using Mobile SEO To Promote Your Mobile Website
If SEO is effective for your mobile site, then your brand will most likely appear in the first page of mobile search listings ahead of your business competitors. This means that potential customers could contact you the moment they see your business’ product or service in the first page results. Using mobile SEO can ensure your mobile site’s improved rankings in mobile search engine results and that your site will correctly display in a mobile page when potential customers click on it. The Internet revolution has reached beyond desktop and laptop devices. Today, the Web extends
further to mobile phones. In fact, it is expected that mobile phones with Internet capabilities would
expand the Web’s global reach up to three times of today’s current extent. Moreover, experts believe
that by 2010, about half of the world’s population will have Web access using a mobile phone. The benefits of Mobile Web allow mobile phone users to access the Internet and to retrieve or exchange
information from their mobile phone as long as there is cell phone coverage.
