05/27/2026
🚨New legal notification surrounding AI:
The case regarded copyright protection of “AI-created” works (Thaler v. Perlmutter, Case No. 25-449) has been labeled a victory for many and a loss for others. The Supreme Court declined to grant review, which affirmed the US Copyright Office (USCO) requirement of human authorship in order to be eligible for copyright protection.
How does this affect your business?
➡️For starters, this means that anything you use AI to “create” does not belong to you. If you have used AI to create a logo, branding, flyers—those can be used by anyone from a legal standpoint.
➡️ If you are an artist or creator, I would work on copyrighting everything you’ve made. AI will steal from you (that’s what it does, nothing it makes is original, yall) but you can begin the legal process to protect yourself with the knowledge the precedent has been set.
➡️ This is another case of many where we are seeing the limitations of Artificial Intelligence and its use in the business world. Legally, we now can make the assumption that if you use AI to hire people you could be sued and lose, as well as the loss of copyrighting anything you’ve used AI with.
💕 The good news is that if you’ve been on the fence about adopting AI, you can rest assured that waiting might be the best course of action.
We’ve heard a lot that AI is “inevitable” and we are being left behind, but the data doesn’t support this. The longer AI is used the more we will see the legality shake out the only ways we will be able to implement it safely, if at all.
*it must be stated that at Magpie Marketing LLC, we do not use artificial intelligence nor do we support it. Many of our clients use it for a variety of purposes, but we never have and never will. We are 100% hissed against AI, so please take that into consideration when making your own decisions for your business.