Hitch Agency

Hitch Agency Make it Move. Creative, social, paid, brand activations.
𝑬𝒔𝒕. 𝟐𝟎𝟐𝟎

Our goal is to help businesses and individuals create emotionally valuable / strategic content to expand clientele & reach their digital potential.

08/21/2026

You’ve seen the tea. Now see how it got spilled. β˜•

Behind the scenes with Kaity Biggar shooting our Chike Protein Iced Tea spot. Pool set, full crew, zero clouds.

08/19/2026

Your ads aren’t bad - they’re boring.

System1 analyzed 50,000 ads, and half of them made viewers feel absolutely nothing. And nothing is expensive. Neutral ads don’t stop thumbs or change minds, they just eat budget.

We turned a $5K test into $4.5M in conversion value. No secret formula, we just kept testing until people actually cared. We tested angles until one hit, then scaled it. CAC down, conversion value up.

Boring is a budget leak. We plug it. Link in bio 🐎

08/12/2026

Tea time just got an upgrade.

We teamed up with Chike to launch their new Iced Tea Protein Drink, starring Bachelor Nation’s own Kaity Biggar. Watch how we brought the flavor to life with a spot as refreshing as the drink itself.

Credits:
Client
Agency EP Sean Cleland
Line Producer wes
Director Thomas McGuane V
DP Alexx Dominguez
1st AC Kelly Wourms
Gaffer Cogswell
Key Grip Aidan Seligman
Electric/Grip Mason Haggerty
Sound Op - CJ Roberts
Prod. Coordinator Greer Gorra
Art Director annemarie
Production Assistant - Kat Cavazos
Production Assistant Maritza Herschmann
Agency BTS simon forero




Everyone says, "Just be authentic online. People want to connect with people." That advice worked when authenticity coul...
07/04/2026

Everyone says, "Just be authentic online. People want to connect with people." That advice worked when authenticity couldn't be manufactured.

Today, social media algorithms reward what's recognizable, repeatable, and easy to categorize. As brands, creators, and marketers optimize their content for performance, the unintended consequence is that culture feels more diverse than ever, but behaves more uniformly than ever.

The brands that win over the next decade won't be the ones with the loudest claims or the prettiest feeds. They'll be the ones that create brand positioning, creative systems, and content people can't confuse with anyone else's.

Because when every brand is optimizing for the algorithm, the real competitive advantage isn't authenticity.

It's becoming unmistakable.

Is authenticity evolving... or is it becoming another aesthetic?

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2006 East Cesar Chavez Street.
Austin, TX
78702

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