08/27/2026
Not all press is created equal — and when a federal adjudicator is reviewing your media portfolio, the difference between earned coverage and a pay-to-play placement could cost you everything. ⚖️
In this clip, Kristen Hoff of Global Talent PR breaks down exactly why media coverage has to align with your petition narrative before a single pitch goes out — and why most professionals don't find that out until it's too late.
This is the side of PR nobody teaches you. And it might be the most important thing you hear all year.
🎧 Full episode available now — link in bio.