Social Strategies

07/26/2025

This is what heart-built housing looks like.

During our visit to the factory today, our very own, Natalie Roberts found herself without the proper steel-reinforced shoes, an understandable safety must on the floor. Without hesitation, Hunter, one of the team members, literally gave her the shoes off his feet so she could continue the tour!

That simple, selfless gesture is one of the truest depictions of what goes into building CrossMod and manufactured homes: heart, humility, and a belief that everyone deserves a safe, beautiful place to call home.

Attainable housing isn’t just a mission. It’s a movement.

CrossMod homes are redefining what’s possible, offering the design and quality of traditional builds with the speed, innovation, and cost-efficiency of off-site construction. For families across the country, that means more than a house. It means hope, stability, and access to the American Dream.

Clayton Homes thank you for not only building homes but for building with purpose, compassion, and people like Hunter. 👏

07/21/2025

Attainable housing isn’t just a mission, it’s a movement.

For decades, we've worked in homebuilding with one unwavering belief: every American deserves the chance to own a home. But today, that dream feels increasingly out of reach for millions. Rising prices, limited inventory, and outdated systems are leaving too many behind.

Enter CrossMod homes, the game-changer we’ve been waiting for. These innovative homes combine the quality and curb appeal of traditional site-built homes with the speed, cost-efficiency, and technological advancements of modern off-site construction. The result? A beautiful, durable home at a fraction of the cost and built in record time.

Congratulations to Sunwood Homes for bringing this vision to life with Canyon Villas, a new home community in Southern Utah with homes starting in the $200s. Yes, the $200s.

This isn’t just housing. It’s hope. It’s equity. It’s the evolution of the American Dream.

05/09/2025

What a night!

The 2025 MAX Awards Gala, hosted by the Homebuilders Association of Greater Austin, was a dazzling celebration of creativity, craftsmanship, and community. On behalf of Social Strategies, we extend our heartfelt congratulations to this year’s outstanding Builders and Developers—your vision is shaping the future of Central Texas one remarkable home and neighborhood at a time.

We’re honored to work alongside many of you, telling your stories, elevating your brands, and helping bring your communities to life. Here’s to continued innovation, collaboration, and well-deserved recognition!

01/24/2024

Thank you, SmartTouch Interactive for such an engaging topic close to our hearts and purpose!

09/20/2022

Boutique Master-Crafted Homes in South Central Austin surrounded by lush landscapes celebrating the Austin of old, while embracing modern changes and newcomers alike. Whether you’re searching for that perfect starter home, have a growing family, or are just looking for new construction Southstone is the perfect choice — where charming ambiance meets modern style and a sense of community.
Southstone Cumby Group
http://ow.ly/kICO50KOs2q

08/23/2022

Whether you’re searching for that perfect starter home, have a growing family, or are just looking for new construction Southstone by MidCity Homes is the perfect choice — where charming ambiance meets modern style and a sense of community.

Southstone, in South Central Austin, is a new boutique community featuring craftsman, hill county and farmhouse style homes. Check them out today at www.sout...

08/19/2022

Developer dangles big carrot that could yield hundreds of housing units for families making less than $70K. The two planned towers at the HealthSouth site will have a combined 921 units with, under current plans, 116 dedicated as affordable housing.

http://ow.ly/Osiw50Ko1rA

08/12/2022

MidCity Homes vision of building Austin, is to first honor it's legacy. Southstone is South Austin's premiere new home community offering 232 luxury, master-crafted homes!

https://youtu.be/ZHk4XokfStc

Southstone, in South Central Austin, is a new boutique community featuring craftsman, hill county and farmhouse style homes. Check them out today at www.sout...

07/29/2022

Location, amazing design and brand new!
Southstone

South Austin's New Premier New Home Community - Discover Southstone Today!

https://southstoneaustin.com

07/29/2022

Texas has been the No. 1 state for issuing housing permits since May 2006. In 2022, for every six single-family homebuilding permits issued in the U.S., one permit originated in Texas.

http://ow.ly/KIsS50K4FNj