Heresy

10/24/2019

“I learned over the years that there are two types of agencies,” he said. The vast majority, he argued, care more about money than creativity and will put client needs ahead of doing the right thing. Yet those who care more about their culture and creativity more often will end up with a more profitable and sustainable business plan, he wagered.

“Those agencies who constantly chase profits—typically holding company agencies—never seem to escape that obsession,” he said. “Unfortunately, they’re now caught in a never-ending buying spree. They’re buying good agencies at super high valuations only to watch their profits and their creativity erode as they make that purchase. And then that agency loses its culture and then obviously loses its independence. And then they have to repeat the cycle again and again just to grow.”

“I hate to be harsh, but someone else's tragedy can be our opportunity,” David Luhr said.

06/27/2019

Uh oh. “Apple's chief design officer, Jony Ive, is leaving the company after nearly 30 years, the company announced Thursday.”

Apple's chief design officer, Jony Ive, is leaving the company after nearly 30 years, the company announced Thursday.

01/17/2019

Don't you love it when a company goes through a long, detailed design process to come up with a corporate identity and then decides to replace it because it turns out they thought it was "simply awful." Makes you wonder about lengthy, drawn-out corporate processes, eh? How long will it take them to decide the new one is horrible?

Office messaging app Slack is changing its logo because it says the current one "pained" the company and was "simply awful." It will no longer use the colorful hashtag that it used when it launched in 2013 and has instead designed a four-color logo.

12/14/2018

Despite widespread public interest in blockchain applications and a significant rise in the number of blockchain startups, the technology has yet to make a dramatic impact on the advertising industry. In a recent survey of 300 agency executives, only 11 percent reported using blockchain in their media buys, while nearly half said they had no plans to do so in the future.

It can be used to solve issues that arise with data portability, the ad-tech tax, GDPR and more.

11/23/2018

A detailed look into developing the graphic art of “Incredibles 2.”

The world of the Incredibles is very specific in its design, but also a little hard to define. Ralph Eggleston, the production designer always summed up the look of the Incredibles by saying “you know it when you see it.”

To get into developing artwork for the film, I did a deep dive into the first Incredibles. One thing I noticed is that while it is definitely mid century modern inspired, not every piece of mid century design would fit into the world of the Incredibles. I tried to get more specific about defining the look of the graphic art in the film.

Some of the most inspiring and useful sources of inspiration were the 1962 World’s Fair in Seattle and the 1964 World’s Fair in New York. The World’s Fairs were examples of futurist thinking from a mid century perspective. They took place in the 60’s, but were about a distant space age future which was perfectly in line with Brad’s vision for the world of the Incredibles.

I remember seeing the first Incredibles film in college with a few friends. We went on opening night and the theater was packed. I remember thinking that the way the movie opened with the old film footage of a younger Mr Incredible, Elastigirl and Frozone being interviewed was such a different way t

11/09/2018

“Disney in 2017 showed off a ‘living room’ prototype that can power 10 devices wirelessly, including an iPhone, a lamp, and other objects. The idea, in the long term, is to hide a bunch of coils in your walls and forget wires entirely. But today, there’s a catch: Disney asks that you don’t stand within 46 centimeters of the giant copper pole in the middle of the room, as it exceeds federal guidelines relating to human energy exposure.”

“Wireless charging” features built into recent devices, like the iPhone XS, certainly make it sound like our present-day consumer tech is cordless. That’s not quite true, of course. A fancy charging…

10/18/2018

You've heard of standing desks, but what about swimming desks? Finally there’s an acceptable way to p*e at your desk. About Mini-Mocks: With Comed...

10/15/2018

Melbourne’s original award show is back. Join us and celebrate world class work with the presentation of the MADC Stars Creative Showcase and party. November…

10/14/2018

“Teens are now hyper aware of their mobile addiction and app consumption patterns. They are trying to cut the habit. This is resulting in a great exodus from older apps such as Facebook, Twitter and even Instagram in favor of niche apps that are p*er- or video-centric. YouTube and Snapchat will be big winners here.

“Western consumers in North America and Europe seem particularly prone to leaving social media as Millennials mature and “get over” social media as an exercise in pointless digital consumption. At the same time, younger Millennials and GenZ are moving to video-first consumption. This is dire news for legacy feeds such as Facebook, Twitter and LinkedIn. The era of the algorithmic feed where personal, news and spam is all lumped together may be nearing an end.”

Teens are now hyper aware of their mobile addiction and app consumption patterns. They are trying to cut the habit. This is resulting in a…

09/14/2018

Check out the video embedded in the page – at the :44 second mark – to see the incredible immersive animation that shows what the surge from Hurricane Florence will look like at 3, 6, and 9 feet if you were standing right there in the street.

A combination of Unreal Engine and a specially outfitted studio brought Hurricane Florence to life.