SWBR Marketing & Media

09/11/2026

Today, we pause to remember the lives lost 25 years ago on September 11, 2001, and honor the families, friends, first responders, service members, and communities whose lives were forever changed by that day.

We remember the nearly 3,000 people who never made it home, the first responders who ran toward danger, and the countless acts of courage and compassion that followed. We honor the communities that came together in the face of unimaginable loss and the resilience shown in the days, months, and years that followed.

25 years later, we continue to carry their stories with us and honor the lives that were lost and the heroes who answered the call.

We will always remember. ❤️

09/08/2026

What does it take to make a new apartment community stand out? 🤔

For VM Development Group’s Watermark Easton, we brought strategy, creative and digital marketing together to build awareness, drive leasing and ultimately fill every unit.

See how we did it 👇🏼

With a custom-built landing page, SWBR helped VM Dev Group drive traffic and secure full lease occupancy for the new Watermark Easton.

09/07/2026

We're wishing everyone a safe and healthy Labor Day! 🇺🇸

08/21/2026

Your brand doesn’t just live online, so why should your marketing strategy? 🤔

Traditional media still has a place in today’s marketing mix, but the key is knowing when, where and how to use it.

We’re digging into how traditional channels can bring added depth to your brand strategy in our latest SWBR Insight.

👇🏼 Read it here!

Digital marketing has transformed how businesses connect with potential clients, but that does not mean traditional media has lost its value. Billboards, television, radio, print and direct mail can still play an important role in a well-rounded marketing strategy. The key is ensuring every channel....

08/12/2026

A year of creativity, fresh ideas and Emma! 🎉

Over the past year, Emma has brought so much curiosity, energy and thoughtful perspective to the SWBR team. As our Junior Art Director, she’s always exploring new ideas and finding unique ways to bring projects to life.

From digital illustration and UX/UI to motion graphics, we love seeing the perspective she brings to her work!

We’re so glad you’re part of the SWBR crew, Emma! Here's to year two! 🥳

08/10/2026

Ten days of live music, good food, late nights, and basically the best excuse to step away from our desks. 🎶🤘🏼

One of the best parts of being right here on Main Street is getting to experience Musikfest literally right outside our front door.

From grabbing gyros and festival food during the workday to heading out for a night of music with each other, there’s really nothing like having this much going on right in our backyard!

A great reminder of why we love calling Bethlehem home. 🧡

Until next year! 👋🏼

08/05/2026

We're proud to celebrate our President, Ernie T. Stiegler, on being named to the 2026 LVB300 by Lehigh Valley Business.

The annual LVB300 recognizes the leaders making a lasting impact across the Greater Lehigh Valley through innovation, leadership, and a commitment to strengthening our region.

As President of SWBR, Ernie has built a culture centered on partnership, strategic thinking, and delivering measurable results. His leadership has helped shape an agency that works as an extension of our clients' teams, bringing together strategy, creative, media, and digital to help organizations grow.

His commitment to the Lehigh Valley extends beyond the office through his support of local nonprofits and organizations that make our community stronger.

Congratulations, Ernie, on this well-deserved recognition. We're proud to have your leadership guiding the future of SWBR.

07/30/2026

Meet Boe 🐶: office tail-wagger, treat enthusiast, and our full-time reminder to pause and enjoy life between deadlines!

He may not contribute much to brainstorms (unless it involves belly rubs or branding ideas for bone-shaped treats), but his vibes are always immaculate. 😎️

So here's your friendly reminder this summer to stay cool, stay creative, and don’t forget the belly rubs. Happy Dog Days of Summer, from Boe and the SWBR crew!

07/27/2026

Trade shows move fast. You only get a few seconds to make an impression.

That's why every detail matters. 😎

For Triangle Tube and Ideal Heating NA, we designed a booth experience that balanced eye-catching visuals with hands-on product demonstrations, creating a space where attendees could explore, learn, and connect with the team. The result? A booth built to do more than turn heads; it helped start conversations.

See the full case study to learn more: https://swbrinc.com/work/triangle-tube-booth-design-2024/

07/22/2026

Office for the day. 😎📍

Jackie and Michael were out and about supporting our client, Lehigh Valley Water Systems, helping with sponsorship signage at the Upper Macungie Township Community Fund Center.

Around here, "marketing" can mean anything from strategy meetings to site visits, and we wouldn't have it any other way!