406 Lead Systems

406 Lead Systems Capture every lead. Follow up automatically.

06/18/2026

Google Business Profile for plumbers (and every other trade): if you’re not showing up, it’s usually not a mystery.

It’s activity.

A plumber asked me why the guy down the road outranks him. His profile had 3 photos from 2021 and one review. The competitor posts job photos every week and asks every customer for a review. Google reads that as “this business is alive” and ranks it higher — even if the work is worse.

❌You don’t need an SEO agency.

👉🏻You need to show up to your own profile like it’s a job site.

This is 1 of 7 leaks in my free checklist.

DM me LEAK and I’ll send it. No call, no pitch.

06/17/2026

Every contractor I talk to has been burned by an agency that sold them something flashy — a new logo, a “brand refresh,” a fancy dashboard full of impressions — and none of it made the phone ring.

The stuff that actually books jobs is boring. Tracking every lead source. A text that fires the second you miss a call. A follow-up that goes out whether you remembered to send it or not. Nobody posts a highlight reel about negative keyword lists. But that’s the work that pays.

The week I knew it was working for my husband, he didn’t do anything different. He was on a job site. The system caught the lead, sent the text, and booked the cleanout before he ever got back to his truck.

That’s the goal. Not marketing that needs you to babysit it. Marketing that works hardest exactly when you’re too busy to think about it.

Follow along if you want the quiet stuff that actually moves the needle — not the flashy stuff that just looks good in a report.

06/16/2026

Try this right now: call your own business line, don’t answer, and start a timer.

If you don’t get a text back within 60 seconds, every call you miss on a job site is a lead calling the next guy on Google. You paid to make that phone ring. Then it rang into a void — and you never even knew it happened, because a missed call doesn’t show up anywhere as a missed job.

This is leak #1 of 7 in my free checklist. Most contractors run it and find 4 or 5 they didn’t know about.

DM me LEAK and I’ll send the whole thing.

06/15/2026

If your Google Ads spend climbed but your job count didn’t move, it’s almost never the market. It’s usually Quality Score.

It’s a 1-to-10 rating Google puts on every keyword. When yours is low, Google charges you double — sometimes triple — for the exact same click your competitor is getting cheap. Your spend goes up. Your results don’t. Most agencies never mention it, because fixing it is actual work.

It’s 1 of 7 leaks in my free checklist. Each one you can check yourself in under 5 minutes.

DM me LEAK and I’ll send it over. No call, no pitch.

06/14/2026

The estimate didn’t lose the job.

The silence after it did.

Most contractors follow up on maybe half the estimates they send. The ones who follow up within 24 hours win the bid most of the time. Day 3, you’re an afterthought. Day 7, you’re forgotten.

This is 1 of 7 leaks I check in every contractor’s setup — and the most expensive one. I put all 7 in a 1-page checklist you can run on your own business in under 5 minutes, from your phone.

DM me LEAK and I’ll send it. Free. No call, no pitch.

06/13/2026

The lead didn’t disappear. They called the next guy 60 seconds later.

That’s the part most contractors don’t see. You’re not losing jobs because your prices are too high or your work isn’t good enough. You’re losing them in the 60 seconds between when your phone rings and when you can get to it — because the contractor who picks up first usually wins.

Here’s the math nobody runs: miss 3 calls a week, at an $800 average job, across 50 working weeks. That’s $120,000 a year walking to the next guy on Google. And you never see it happen, because a missed call doesn’t show up as a missed job in any report.

The fix isn’t answering every call — you’re on a roof, in a crawlspace, under a sink. You can’t. The fix is a missed-call text-back that fires within 60 seconds: “Hey, this is [you] — saw I missed your call, I’m on a job. What do you need done?” The lead gets a text before they dial the next number. The job stays yours.

DM me AUDIT and I’ll check whether your phone setup is quietly costing you jobs. 20 minutes, 1-page PDF, no call, no pitch.

06/12/2026

This is what most contractor Google Ads accounts look like the day before I audit them.

Not catastrophic. Not obviously broken. Just leaking — $40 here, $200 there, $580 on three dead keywords nobody bothered to pause.

Add it up and most accounts I open are bleeding $900-1,200/month while the agency sends reports with green checkmarks.

The leaks are usually some combination of these:

➡️ Keywords with high spend and zero conversions, never paused

➡️ Conversion tracking installed on the wrong page (or not at all)

➡️ Negative keyword list missing competitor brand terms

➡️ Quality Scores under 5, doubling the cost-per-click

➡️ Landing pages slower than 4 seconds, killing the click before it converts

❌ None of these require a fancy tool to find.

👀 They require someone opening the account and looking. That’s the whole skill.

If your agency hasn’t mentioned any of these in the last 90 days, it’s because they haven’t looked.

DM me AUDIT. 20 minutes inside your Google Ads, your website, and your GBP. 1-page PDF back. No call, no pitch.


06/11/2026

The audit is free. There is no upsell at the end.

Here’s how it works:

👉🏻 DM me the word AUDIT. I’ll ask for your website and your city. You give me read-only access to your Google Ads (takes 2 minutes). I spend 20 minutes inside the accounts. You get a 1-page PDF back with 3-5 specific findings — broken tracking, wasted spend, missing reviews, form friction, whatever I see.

No call. No pitch. No sales sequence. Some contractors hire me afterward. Most don’t. Both outcomes are fine — the value lives in the PDF, not the relationship.

If your current marketing isn’t producing and you’d like an outside set of eyes on the actual accounts, this is the easiest way to get one.

DM AUDIT.

06/10/2026

The single highest-leverage thing you can do for your local search ranking this month: ask for reviews.

Not “we should get more reviews someday.” A repeatable habit. After every completed job, one text:

“Hey, thanks for letting us handle that for you. If you have 30 seconds, would you mind leaving us a quick Google review? [link]”

Three sentences. Sent the same day the job closes. Every time.

The contractors ranked above you aren’t doing anything magical. They built this habit. You can build it in a week.

Save this. Send it to the contractor who keeps wondering why his competition is ranked higher.

06/09/2026

DM me the word AUDIT. I’ll ask for your website and your city. You give me read-only access to your Google Ads (takes 2 minutes).

I spend 20 minutes inside the accounts. You get a 1-page PDF back with 3-5 specific findings — broken tracking, wasted spend, missing reviews, form friction, whatever I see.

No call. No pitch. No sales sequence. Some contractors hire me afterward. Most don’t. Both outcomes are fine — the value lives in the PDF, not the relationship.

DM AUDIT.

Address

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Billings, MT
59105

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Monday 8am - 7pm
Tuesday 8am - 7pm
Wednesday 8am - 7pm
Thursday 8am - 7pm
Friday 8am - 7pm
Saturday 8am - 7pm
Sunday 8am - 7pm

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+14066718698

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