Luckie

It's not luck; it's Luckie. Luckie is the marketing solutions agency that combines data, technology, We eat well. We enjoy football. It’s Luckie.

At Luckie, we help brands do things that real people care about. We are a creative, data-driven agency that builds brands and brand experiences to solve business problems and achieve results luck can’t explain. We’re located in the cultural capitals of the South, Atlanta and Birmingham, with satellite offices in DFW and Raleigh. Almost as much as solving hard business challenges in fun ways.

Ou

r independence means we do what’s right for our partners and our people. 70 years and counting.

It’s not luck.

02/23/2026

📢 Luckie & Company is excited to share that our CEO, Scott Gelber, will be speaking at Rotary Club of Birmingham Rotary Club of Birmingham on March 4 at 12 pm CST.

Topic: Moments That Move Millions: How Great Advertising Gets Inside Culture—and Stays There

Founded in 1913, The Rotary Club of Birmingham is one of the largest Rotary clubs in the world. For more than 110 years, it has brought together civic leaders to learn, exchange ideas, and take action on the community’s most pressing challenges—living out the Rotary motto, Service Above Self.

We’re looking forward to an inspiring conversation at the intersection of culture, creativity and impact. 🎯

10/06/2025

We are thrilled to announce our new CEO: Scott Gelber

Scott is a 25-year industry veteran with deep experience working on global brands including Mercedes-Benz, AstraZeneca, Citi, Florida’s Natural and more. His big-agency experience, combined with Luckie’s entrepreneurial spirit, will help us think bigger and create work that drives meaningful change for clients.

Our chairman, Tom Luckie, says it best: “Our industry is changing at lightning speed, and we’re committed to making sure our partners and team members stay ahead of the curve. Scott has a history of producing innovative work and rallying teams to deliver business-changing results. This is exactly what’s needed in today’s marketplace.”

Read more here: https://bit.ly/3ITXrPp

07/04/2025

Happy Independence Day! We are grateful to celebrate freedom and wish you and yours a safe Fourth of July. 🇺🇸

05/11/2025

This Mother’s Day, we’re celebrating the powerhouse moms who bring strategy, creativity and heart to everything they do — at home and at the agency. Today and every day, we’re grateful for the impact Luckie moms make. 💐

04/25/2025

We’re excited to share that our Rivian Proudly Made in Georgia microsite is a Finalist for the international Shorty Awards. With your help, the Rivian and Luckie teams can win the Audience Honor too!

Help us spread the word and cast your vote DAILY before April 30th: https://shortyw.in/44rQeif

04/08/2025

Our CEO, John Gardner, sat down with Chris Stanton to talk about CPG marketing, challenger brands in healthcare and the new 4is of marketing on Chris’s Retail Brand Discovery podcast. Take a listen on YouTube (and hit the subscribe button!).

https://bit.ly/4jknDQx

03/14/2025

Go big or go home, right? We launched the Year of Alabama Trails with larger-than-life hiking gear (big enough for Vulcan!) to kick off an epic year of adventure. Thank you to everyone who celebrated with us. Now lace up and let’s go! 🥾🍀

02/10/2025

To whom it may concern... Happy Valentine's Day

Tag your work bestie below

02/03/2025

Our chairman, Tom Luckie, shares his take on Birmingham's brand and our "Magic City" moniker. Thank you David Sher, al.com and Comeback Town for the invitation.

https://bit.ly/4hkdfHb

01/20/2025

"Life's most persistent and urgent question is, 'What are you doing for others?" - Martin Luther King Jr.

We believe these are words to live by and strive to act on them every day.

01/07/2025

Remembering our dear friend and past president of Luckie, Frank Lee, who served our company for 40 years. Known for his innumerable acts of kindness, he will be greatly missed.

12/13/2024

2024 is wrapped with a Luckie bow on top! Excited to continue pushing the boundaries of what's possible to lead to unstoppable growth.

Address

1143 1st Avenue S, Suite 110
Birmingham, AL
35233

Website

http://Luckie.com/

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