03/27/2026
I probably shouldn’t tell you this… but this rebrand project originally was supposed to be a website redesign.
Somewhere along the way, I decided to breathe new life into the whole thing and slipped a rebrand into the mix — working within the client’s budget because Respiratory Therapists are doing incredibly important work.
They spend their days helping others breathe easier, so they deserve a brand, website, merchandise, and a community they’re proud to be part of.