Dogwood Solutions

08/06/2025

Advice for Small Businesses on Hiring PR Specialists:
When hiring PR specialists for your small business, there are a few things you should remember. Before scanning the market, set realistic expectations for your goals. Small PR agencies excel at goal-making, so both you and your team should know your expectations to get the highest return on your investment.
And, your PR team should be aligned with your ethics and values. If your company is known for trust and authenticity, you don't want to hire a scammy overseas SEO team that will break best practices while they represent your company.
Want to get more from your PR investment?
https://dogwood.solutions/affordable-pr-for-small-businesses/

08/04/2025

Now that Haro is back from the dead we've updated our article on the duel of Qwoted vs. Haro. Who did we deem the victor? Link in bio.

07/30/2025

If you own a small business, there’s no reason to invest in a big PR firm. Consider boutique PR agencies instead, as they have affordability and personalized service in one package. Through every stage of your business they’ll continue to provide awareness, credibility, and trust while staying flexible to your needs. And unlike working with larger PR agencies, you’ll be working with a principal, not just junior account staff.
Want more from your PR investment?
⬇️Read more⬇️
https://dogwood.solutions/affordable-pr-for-small-businesses/

07/29/2025

Advice for Small Businesses on Hiring PR Specialists:
When hiring PR specialists for your small business, there are a few things you should remember. Before scanning the market, set realistic expectations for your goals. Small PR agencies excel at goal-making, so both you and your team should know your expectations to get the highest return on your investment.
And, your PR team should be aligned with your ethics and values. If your company is known for trust and authenticity, you don't want to hire a scammy overseas SEO team that will break best practices while they represent your company.
Want to get more from your PR investment?

A detailed guide from Dogwood Solutions on how to obtain personalized, affordable PR for small businesses to prosper.

04/29/2025

A new article in PARADE Magazine by Jocelyn Solis-Moreira warns that sleeping pill use may shorten your life expectancy by nearly six years. It’s based on a large study—and the numbers are no joke.

But there’s more to the story.

Ruchir P Patel, MD, FACP, a board-certified sleep medicine physician at The Insomnia and Sleep Institute of Arizona and Dogwood client, offered insight that "...using benzodiazepines for a long time is linked to memory problems and decreased concentration. It may also start to change people's emotional states and behavior."

Dr. Patel doesn’t just treat sleep symptoms—he helps patients uncover the root cause of what’s keeping them up at night, from undiagnosed sleep apnea to underlying health issues.

Read the article here, and talk to your doctor if you are considering, or currently using, sleeping pills.

https://parade.com/health/common-pill-may-shorten-life-expectancy-according-to-doctors

Is it time to flush them down the toilet?

05/02/2024

It's National Pet Month! What better way to celebrate than to adopt a lovable, older dog and give them the best gift ever: a forever home?

And, to help shelters and rescues find loving homes for their residents, offers a free service: Woofie Rescue.

Shelters and rescues can partner with them to have professionally-made videos created to promote the adoption of their long-term doggies.

Because every dog deserves a chance to be loved....🐶

https://wellgroomedpets.com/woofie-rescue/

12/22/2023

Season's greetings from your friends at Dogwood Solutions. Here's to a great end of 2023 for you and an even better start to 2024!

Pssst: We'll be spending time with family and friends over the next week and will be slow to respond to messages. 🥳

12/20/2023

How does media coverage help small businesses increase leads and sales? Read this week's blog to understand and get four valuable strategies for securing media coverage and building backlinks.
https://dogwood.solutions/media-coverage/

Actionable insights and tips on increasing website traffic, leads, and sales by increasing backlinks via media mentions & coverage.

11/10/2023

Other PR agencies are going to hate us: we're sharing a PR-industry tip in this week's blog. Spoiler alert: you don't have to hire a PR agency to make use of this secret tip.

Why are we sharing one of our agency tools? We work every day to help small businesses and their marketing communications teams increase sales and leads, earn media coverage, and improve SEO. And we want your company to be successful, too.

Find out how you can build media coverage and SEO backlinks *without* hiring a PR or marketing agency in this week's blog. We're happy to answer your questions below!

Qwoted or HARO? Which expert sourcing program is better for small businesses looking to build their media coverage? Learn the differences between Qwoted and Haro and which is the choice of experts and journalists, and why. Secure valuable backlinks, enhance credibility, and maximize media exposure:....

10/04/2023

Is it time to rebrand your business? We break down some of the pros and cons of rebranding, plus key signs that it's time to rebrand:

Getting pressure to rebrand? Knowing when—and when not—to rebrand is an important step in your process. We'll help you weigh your options.