Journi.co

Journi.co Journi is a first of its kind vlog branding agency that scales professional services into the market leading service brands of their space Marketing Agency

The Journi team is beyond excited to welcome our newest client Melinda Diperna, A top agent currently serving the San Di...
08/22/2024

The Journi team is beyond excited to welcome our newest client Melinda Diperna, A top agent currently serving the San Diego Market.

Melinda has hired our Journi team to take her personal brand to the next level in the social media space, by becoming her behind the scenes team. Specifically this means refining her personal brand messaging, crafting her social media strategy, day to day management of her social accounts, content production as well as facebook advertising as well.

Melinda started as a Chemist and had a successful career in technical marketing and Fortune 100 firms before choosing to stay home and raise her daughters. Not one to sit still, Melinda, eventually found her way into real estate as an investor in long and short term rentals, before Airbnb was a thing. She founded and ran a successful vacation rental brokerage in North Coastal San Diego and Palm Desert CA.

Melinda is a Luxury Coastal real estate expert, a Military Relocation Professional, and a certified Senior Real Estate Specialist. After just 8 years in the business, she is a respected top agent in the county and a sought after instructor and coach. She is an earned in Keller Williams Luxury Agent and is also proudly backed by PLACE.

Hawaii luxury agent .realtor has been a Journi client of ours for over a year now. After having our team lead her her so...
08/19/2024

Hawaii luxury agent .realtor has been a Journi client of ours for over a year now. After having our team lead her her social media branding strategy, as well as day to day management of her social accounts. We are now ready to take her content to the next level by bringing the film team in. This weekend was the start of this next step.

A big step for the .realtor agent brand.

Congrats Michele!

 MEGA CAMP 23’ in Austin, TX was amazing. Great to both meet & reconnect  with some of the industry’s best agents face t...
08/31/2023

MEGA CAMP 23’ in Austin, TX was amazing. Great to both meet & reconnect with some of the industry’s best agents face to face. We even made some new content along the way 😊 stay tuned!



NEW PERSONAL BRAND LEARNING SESSION FOR SAN FRANCISCO AGENTS 🚨 On May 2nd at 2pm our agency CEO  has been invited to tea...
04/11/2023

NEW PERSONAL BRAND LEARNING SESSION FOR SAN FRANCISCO AGENTS 🚨

On May 2nd at 2pm our agency CEO has been invited to teach “The Essential Elements Of A Market Leading Personal Brand” at Keller Williams East Bay location, right outside of San Francisco area in Walnut Creek. All agents are welcome. If you would like access to the complimentary learning session DM us or to get your name on the list. See you all May 2nd!

NEW VISUAL BRAND IDENTITY FOR BAY AREA CLIENT  :Our .partners team is proud to announce the completion of another strong...
11/16/2022

NEW VISUAL BRAND IDENTITY FOR BAY AREA CLIENT :

Our .partners team is proud to announce the completion of another strong visual brand Identity created for our favorite bay area client

THE EXPERIENCE:
Our journi brand strategists and design team had a great time collaborating with the on this one. We took a lot of time to first identify their core values, mood, and personality as a brand. Then we made sure to seamlessly see that through to their new logo, symbol and color palette.

WHY VISUAL BRAND IDENTITY IS IMPORTANT FOR AGENTS:
For agents, a strong brand identity immediately elevates your perception as a top/luxury agent, so you visually stand out from the competition. You are taken more serious from first glance. More importantly it creates a foundation for consistency through any medium of marketing your brand is seen through. This allows clients to immediately recognize you which increases their familiarity and trust for you. Think of the power that comes with the nike and apple logo

Scroll to the last post to see the old logo/identity the DB team was working with before partnering with Journi

Visual brand Identity is only one portion of our signature Agent Brand Bible, a foundational branding tool we use to build go-to luxury agent brands in today’s marketplace.

As an agent, when is the last time you thought about your brand identity? Is it presenting you as luxury as your service? Is time for a brand re- fresh, or better a re-start?

NEW JOURNI CLIENT SPOTLIGHT: MATT WOLFE Our Journi team is excited to welcome one of Utah’s top 1 % of real estate agent...
10/25/2022

NEW JOURNI CLIENT SPOTLIGHT:
MATT WOLFE

Our Journi team is excited to welcome one of Utah’s top 1 % of real estate agents, Matt Wolfe ( Matthew Wolfe] ) to our Journi client family. Journi is officially serving as both Matt's luxury branding/marketing director and in-house marketing ex*****on team.

Matt has been selling real estate full time in Utah since 2007.
On top of selling luxury real estate, Matt and his wife Dawn ( Dawn Curtis Wolfe] ) are currently the leaders of the , an 8 person team of amazing agents working in partnership with the brokerage. They have been awarded the Realtor 500 award every year since its inception, and last year alone closed over 67 million dollars in total sales volume

In this new partnership, our .agency team will be focused on elevating Matt's position and presence as the go-to luxury agent brand in the Utah ski resort market. This includes creating a strong luxury brand identity, building a luxury online brand presence, expanding his awareness, and growing his authority, all while building a sustainable marketing foundation that is prepared for scale.

This will all be done through our signature ATL™ ( Authority to Luxury) system in which Matt will be taking advantage of the full suite of services that journi has to offer, including:

- Luxury agent brand identity
- content strategy + production
- Netflix quality video content production
- Copywriting
- Graphic design
- Website Design
- Photography
- Email marketing
- Facebook ads management
- Paid Advertising Management
- Media Ad Buying/ Placement

& more

Welcome to the client family Matthew Wolfe] and Dawn Curtis Wolfe] !

To learn more about Journi and our ATL™ system for yourself head over to journi.co . If you feel you may be a fit, we encourage you to not be shy and apply :)


NEW AGENT BRAND BIBLE:Our Journi team is proud to announce the completion of another agent brand bible, this time for ou...
10/25/2022

NEW AGENT BRAND BIBLE:

Our Journi team is proud to announce the completion of another agent brand bible, this time for our Pasadena real estate client of

Wait, what is an Agent Brand Bible? You may be asking yourself….

The Agent Brand Bible is Journi’s signature brand identity product designed to ensure top agents have the clarity necessary to take things to the next level. That means stand out from their competition in their desired market, own their story, and position themselves to make a cut-through connection with their desired target buyer/seller audience.

Simply put the Brand Bible is like the foundational root of the marketing tree.

The brand bible is broken into 2 major sections. The first section focuses on the agent’s personal brand messaging, which defines an agent's story, core values, target buyer/seller audience, unique value proposition and more.

The second is the visual brand identity section. This section presents the visual guidelines for a strong agent brand including a new personal brand logo, symbol, typography, custom color guidelines and more.

Head over to Journi.co to learn more about the brand bible, and how our clients are using it to create laser focused consistency in their marketing.

08/23/2022

Here we have a fresh batch of buyer testimonials videos, created by our .agency film team for Boston real estate agent client

Trevor is quickly making a name for himself as a go-to agent in the Jamaica plain area. These testimonials were fun to make as every client interviewed genuinely had nothing but great things to say about Trevor’s service in helping them buy their home, even in this moment where it is a highly competitive market for buyers

Why Testimonial videos: Testimonial videos are amazing source of social proof for any agent. They are essential when your prospective buyer/seller is in the consideration/decision stage of potentially hiring you to become their agent. Best suited to live on your primary website, they essentially let your clients do the talking for you and establish a level of credibility, authority, and trust that is far more powerful than any praise you can give yourself. They are also evergreen content meaning they are not time sensitive and are able to be reused for months and even years to come.

To learn more about what makes a strong testimonial and to see more examples of our testimonial production work for top real estate agents, head on over to our agency site Journi.co

Our Journi team is excited to officially welcome one of San Francisco’s top real estate groups, Desiree Billich & Associ...
06/20/2022

Our Journi team is excited to officially welcome one of San Francisco’s top real estate groups, Desiree Billich & Associates ( Desiree Bilich & Associates]] ) as our newest Journi client & member of the Journi family.

As the groups founder and team leader, Desiree has a long history of success in the Contra Costa and Alameda Counties.

Dating back to her start in 2002, she now has over 20 + years experience purchasing, renovating, selling, and holding rental properties.

Over the years she has built up her team to included a handful of agents that also share the same values, mindset and passion for real estate that she does.

In 2021 alone Desiree Bilich & Associates]] served 69 families and closed over 69 million dollars in new real estate sales volume.

With a solid business foundation coupled with a strong word of mouth built reputation in the San Francisco area, our .agency team will be focused on refining the groups brand position/identity, expanding their reach, growing their authority, and creating a sustainable system that will allow the team to nurture potential buyer/seller clients easier, and at full scale.

Journi is proud to become both the Desiree Bilich & Associates]] marketing director and digital marketing agency of record.

By having their own ATL™ system built, The DB team will be taking advantage of the full suite of services that our agency has to offer, including

- brand positioning strategy
- organic social media content strategy
- high value offer development
- Netflix quality video production,
- website design
- email marketing
- paid Facebook advertising management and more..

Simply put, we are beyond ecstatic to help bring this group to the next level. 😊

To learn more about Journi and our ATL™ system for yourself head over to journi.co . If you feel you may a fit, we encourage you to apply.

       

Round 2 Teaching Tomorrow! 🔥🔥🔥Super excited to be teaching the 500 real estate agents of Keller Williams Beverly Hills (...
05/05/2021

Round 2 Teaching Tomorrow! 🔥🔥🔥

Super excited to be teaching the 500 real estate agents of Keller Williams Beverly Hills ( ) tomorrow. Last week was on brand positioning as an agent and this week we are talking about all things online sales funnel ( the system online every agent needs to attract, nurture, and book new buyer/seller consultations without trading their time )

The event is complimentary. If you’re an agent outside of Keller and want access DM me and we will get you in.

04/08/2021

At best, your Vlog ( video blog ) is not just some cute video to throw on you tube. Done right your vlog should position you as the go-to expert, humanize you, and build you up as a trusted authority on the service your business provides. We dive into it in this clip. Enjoy




04/07/2021

Services and products are not the same especially when it comes to branding, marketing and advertising.

Here, we break down the misconception of what a “rebrand” is , as it relates to professional services vs the consumer product space

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