Eastman Strategies

Eastman Strategies 🏠 Helping Contractors Get Projects Consistently Every Month ✅

08/25/2026

Curious about the hardwood flooring sales process? From the initial consultation and estimate to closing the job, here's a breakdown of what to expect. Learn the steps to get your dream floors installed.

08/18/2026

Clients in flooring (and roofing/landscaping) face this daily: homeowners comparing bids endlessly. So how do you stand out? How do you handle the constant search for the cheapest price? See how to navigate this challenge.

08/11/2026

This podcast reveals the struggle of tracking milestones in a flooring business. From building without a website to facing tech hurdles with a local coating company, it's a story of growth and adaptation in the flooring industry.

08/04/2026

Exploring the pros and cons of hardwood and epoxy flooring. From traditional elegance to modern durability, find the perfect fit for your space. Discover the latest trends and innovations in the flooring industry.

07/28/2026

Struggling to get flooring jobs when you're starting your business? One of the biggest things I did was leverage my 5 years of experience working in hardwood. I knew companies that would subcontract to small startups like mine. Back then, it was all about Craigslist ads.

07/21/2026

Getting zero jobs from ads? Consider this: Would you hire a flooring company based on an ad or a glowing referral from a trusted friend? Word-of-mouth still reigns supreme in the flooring business. It’s all about trust.

07/14/2026

Job losses hit hard during the recession. Working just a few days a month, financial strain was immense. An unexpected opportunity arose tearing up hardwood floors to reroute wires. A new path emerged from an old problem.

07/07/2026

In the flooring business, your craftsmanship is your best advertisement. If customers are questioning your bids, it's time to elevate your work. Don't waste time on disrespect; focus on delivering undeniable quality.

06/30/2026

Getting that first call for a flooring estimate? Here's how to handle it: Be ready, be attentive, and show them you're willing to work around *their* schedule. It sets the tone for a great client relationship. Customers love that!

06/23/2026

Driving forces change daily. Getting caught up in goals can make you miss other things, or things happen out of your control. Don't let goals consume you in the flooring business.

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