Genuine

Genuine A digital marketing agency that lives up to its name. Genuine is a digital marketing agency that lives up to its name.

We’re a group of creative, collaborative people who strive to create meaningful brand experiences for our client partners through brand evolutions, campaigns, websites and more. Genuine is a member of Interpublic Group of Companies (IPG) and part of the Jack Morton Worldwide family. We work with brands around the world, including Hood, Truth Initiative, Baxter, GoRVing, and MassMutual. Genuine has offices in Boston, New York and Chicago. To learn more, visit https://www.wearegenuine.com.

We’ve added three new names to the all-agency email list! Join us in extending a warm welcome to our latest hires: Nicol...
01/27/2022

We’ve added three new names to the all-agency email list! Join us in extending a warm welcome to our latest hires:
Nicolas Adami-Sampson, Business Analyst | Leah Gazes, Front End Developer | Jill Baker, VP Practice Director

Good things do come in threes! We’re so happy to welcome Associate Director of Strategic Growth Jessica Hardesty, Front-...
10/19/2021

Good things do come in threes! We’re so happy to welcome Associate Director of Strategic Growth Jessica Hardesty, Front-end Developer Jon Boucher, and Senior Business Analyst Tim Kingsbury to the Genuine fam.

The first fall chill is finally upon us which means it’s time to break out the cozy socks — and nothing’s as cozy as the...
10/18/2021

The first fall chill is finally upon us which means it’s time to break out the cozy socks — and nothing’s as cozy as these socks we all just scored as a fall gift!

Say hello to two new  : Office Coordinator Whitney Goncalves and Account Director John Renaldo. We’re psyched they’re he...
10/14/2021

Say hello to two new : Office Coordinator Whitney Goncalves and Account Director John Renaldo. We’re psyched they’re here!

We recently screened “Dolores”, a documentary about Dolores Huerta, for our monthly screening of At the Root, our DEI in...
10/13/2021

We recently screened “Dolores”, a documentary about Dolores Huerta, for our monthly screening of At the Root, our DEI initiative to explore diverse voices and issues in films and books. Can’t recommend it enough!

From landscaping at  Boston Nature Center and making meals for  during our summer day of service, to celebrating finally...
10/11/2021

From landscaping at Boston Nature Center and making meals for during our summer day of service, to celebrating finally being together again at the Sox game afterwards, everything we do we do

New Hire Alert! Help us proudly welcome Kimberly Emrick-Bryan to Genuine. She joins us as VP of Strategy, and we are ove...
10/07/2021

New Hire Alert! Help us proudly welcome Kimberly Emrick-Bryan to Genuine. She joins us as VP of Strategy, and we are over the moon! Fun fact: there's a Lifetime movie based on her life. You'll have to ask her which one.

A Genuine round of applause for our friends at Go RVing for being an OMMA 2021 winner in the category of Travel & Touris...
10/06/2021

A Genuine round of applause for our friends at Go RVing for being an OMMA 2021 winner in the category of Travel & Tourism! So proud to have developed this experience together! See the work here: https://www.wearegenuine.com/case-study/go-rving

The healthcare industry has undergone enormous transformation, which started long before the pandemic. And we are living...
05/13/2021

The healthcare industry has undergone enormous transformation, which started long before the pandemic. And we are living in a different world today – a world where we should expect the unexpected.

Hear more from Laura Schoen, DXTRA Health’s Chief Healthcare Officer, who shared her thoughts with MM&M on the forces that are reshaping the way we market in healthcare.

https://www.mmm-online.com/home/channel/sponsored/the-new-mandate-in-life-sciences-marketing/

When great healthcare minds get together, great things happen. We are proud to be a part of DXTRA Health Integrated Solu...
05/12/2021

When great healthcare minds get together, great things happen. We are proud to be a part of DXTRA Health Integrated Solutions – a collective that brings together 27 best-in-class agencies and the diverse perspectives of more than 1,500 dedicated health experts. DXTRA Health builds on what we already deliver to offer clients seamless, cross-discipline solutions that drive powerful results.

https://www.ipgdxtra.com/our-brands?Health

Address

33 Arch Street
Boston, MA
02109

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm

Telephone

(617) 451-9700

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Our Story

Genuine has been making inspired digital at the intersection of strategy, creative and technology since 2005. We were founded with only three people in the room: a designer, a strategist, and a developer. Today, our capabilities have expanded by a lot, but we still see those pillars as the foundation that all our work stands on. We’re an IPG-owned agency headquartered in Boston with offices in New York City and Chicago.