Top Fox Marketing

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Top Fox Marketing A full-scale marketing agency providing an efficient, effective, holistic approach with your We always deliver; you can count on it.

We're Boulder-based marketing leaders with national reach, specializing in tech and B2B businesses ready to break through. From websites and brand strategy to marketing plans, our work consistently converts. Along the way, we create a bridge between executive leadership and their internal teams, replacing ambiguity with insight and action. We care about our clients, their businesses and customers, and doing great work. We can identify early indications of both success and failure – and pivot accordingly. It means our clients are always moving forward, with us by their side.

Referrals are the best growth channel in B2B: pre-trusted, pre-qualified, mostly price-proof. If your first few million ...
10/21/2026

Referrals are the best growth channel in B2B: pre-trusted, pre-qualified, mostly price-proof. If your first few million came from relationships, that's proof you do work worth talking about.

There's a catch. When every deal runs through you, you've built yourself a job. A very demanding one.

Our new piece is about turning a referral-driven business into a company that grows without you in every conversation. Give it a read → topfoxmarketing.com/build-your-company

10/20/2026

The latest episode of the Sly Fox Podcast is live, and this one has a leadership lesson we suspect a lot of founders need to hear.

Your team comes to you with a conflict. You know exactly how you could fix it, so jumping in feels like the fastest option.

Julie Holunga sees another opportunity: help them think it through, then let them have the conversation themselves.

Over time, the CEO gets pulled into fewer of those situations. Julie says that is one of the clearest signs the work is actually sticking.

Hear the full conversation with Julie on the Sly Fox Podcast: topfoxmarketing.com/episode-5

A couple of times a month, we send a quick email on the shifts founder-led B2B teams actually need to track: positioning...
10/19/2026

A couple of times a month, we send a quick email on the shifts founder-led B2B teams actually need to track: positioning, authority, and building a company that grows beyond referrals.

Short enough to read before your coffee's cold. Useful enough to keep.

Subscribe to Sly Fox → topfoxmarketing.com/insights

A team can leave a leadership retreat completely fired up about doing things differently.Then a few weeks go by.The week...
10/15/2026

A team can leave a leadership retreat completely fired up about doing things differently.

Then a few weeks go by.

The weekly meeting becomes biweekly. The new habit starts slipping. A couple months later, everyone is pretty much back where they started.

Julie Holunga has watched that happen for years, and eventually it changed the way she approached leadership and culture work altogether.

In our next Sly Fox conversation, Julie and Lindsay talk about what actually makes new behaviors stick, the gap between what leaders intend and what their teams experience, and why one of the best signs of progress is the CEO getting pulled into fewer problems.

The next episode of the Sly Fox Podcast drops October 20. Subscribe to get notified when it goes live! slyfoxpod.com 🎙️

More content. More ads. More posting.When growth stalls, the instinct is usually to "do more marketing." But if buyers c...
10/14/2026

More content. More ads. More posting.

When growth stalls, the instinct is usually to "do more marketing." But if buyers can’t tell why they should choose you over the other firms in your category, more marketing just puts more attention on the same problem.

Before you ask how to get in front of more people, ask whether the people already finding you understand what makes you different.

Because the market can only choose you once it can tell you apart.

Our latest breaks down why positioning has to come before promotion, and what to fix when it doesn’t.

Check it out → topfoxmarketing.com/why-you-cant-market-your-way-out-of-a-positioning-problem

10/12/2026

A lot of companies hit the same wall after their first few million in revenue. There's a name for it — the founder trap, from Ichak Adizes' Corporate Lifecycles.

Bud Michael's version is more specific, and more uncomfortable. It runs on your own competence.

You came up through one function, so you hire for the gap. Then you finally hire for the thing you're actually good at — and nobody clears your bar. Training them is slower than just doing it yourself. So the onboarding never really happens, the hire doesn't work out, and the seat comes back to you.

The CEOs who escape it ask a different question. Not "who's the best person for this job," but "what am I uniquely able to do that no one else in this company can?"

Hear more from Bud on the latest episode of the Sly Fox Podcast. topfoxmarketing.com/episode-4 🎙️

Happy birthday, Hayden! 🎉If you know Hayden, you know how much she cares. She catches every little detail, is always wil...
10/11/2026

Happy birthday, Hayden! 🎉

If you know Hayden, you know how much she cares. She catches every little detail, is always willing to jump in and help, and brings so much thoughtfulness to everything she does.

We adore you, Hayden. Hope you have the best day!

Here's the uncomfortable truth about authority: you can't hand it to yourself. It's conferred, by the clients who've wat...
10/08/2026

Here's the uncomfortable truth about authority: you can't hand it to yourself. It's conferred, by the clients who've watched you solve the hard problem, the peers who respect how you think, and the people who bring up your name when you're nowhere near the conversation.

Our new piece breaks down how B2B founders actually earn it: get specific about what you're known for, make your expertise easy to understand, and put that thinking in front of the right people on repeat.

Read it → https://topfoxmarketing.com/build-authority

10/06/2026

It's easy to judge a customer by the revenue they bring in. Bud Michael has a harder test.

A high-value customer buys into your purpose first. They cost less to keep, they fit culturally, and they refer other customers like themselves — so they build your business, not just your revenue.

The other kind shows up looking great. Big logo. Real budget. And one small request that happens to be off your roadmap.

Bud's line: your growth is not going to come from selling your ego.

On the latest episode of the Sly Fox Podcast, he and Lindsay get into how to tell them apart before you've signed. topfoxmarketing.com/episode-4 🎙️

Welcome to the den, Formless Beauty!Formless Beauty is built around a pretty simple idea: what goes into your beauty pro...
10/05/2026

Welcome to the den, Formless Beauty!

Formless Beauty is built around a pretty simple idea: what goes into your beauty products matters.

The brand creates vegan, cruelty-free makeup and skincare with a big emphasis on ingredient transparency, skin health, and products that still deliver on performance.

We’re excited to help more people discover what Formless Beauty is all about.

Learn more: https://formlessbeauty.com/

Address

777 29th Street
Boulder, CO
80303

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

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+16462676239

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