Blue Dog Digital Media Bozeman

Blue Dog Digital Media Bozeman Digital Media Consulting and Management
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05/24/2026

While in Gardiner this weekend, I got to witness the Hell’s A-Roarin’ Horse Drive…and what a cool experience that was! The Yellowstone Heroes House is an amazing place in Gardiner offering complimentary lodging to veterans. What an honor to partner with this group supporting such an important mission.

Unpopular opinion: We need to stop treating pay like a secret.Wage secrecy is one of the most effective tools that keeps...
04/20/2026

Unpopular opinion: We need to stop treating pay like a secret.

Wage secrecy is one of the most effective tools that keeps people underpaid, especially women. Whether you are an hourly employee or a contractor, if you don’t know what others are earning, you’re not negotiating from equal ground. You’re guessing.

Here’s the uncomfortable truth: most people don’t get underpaid because they lack skill; they get underpaid because they lack information.

When salaries and rates are hidden, employers normalize internal pay gaps that wouldn’t survive transparency. Read that one more time.

Transparency isn’t about oversharing or creating tension. It’s about correcting imbalance.

Talking about money doesn’t “make things awkward.” It makes unfair systems visible.

And visibility is the first step toward fixing anything.

Decision fatigue feels like your brain is a TV with 100 channels, all flickering at once. Every choice (what to eat, wha...
04/02/2026

Decision fatigue feels like your brain is a TV with 100 channels, all flickering at once. Every choice (what to eat, what to wear, what to say) demands you press a button, but the remote keeps slipping from your hand.

You know there’s a “right” channel somewhere, but all you can see is static. Your thoughts grow anxious, your energy drains, and suddenly even picking a snack feels like running a marathon.

Maybe the quietest channel, or even a pause, is exactly what your mind has been waiting for. As a small business owner, this is a common place to land. What are you doing for you?

I love working from home, but some days I just need a change of pace. New place, new energy, new people…I’m really excit...
03/26/2026

I love working from home, but some days I just need a change of pace. New place, new energy, new people…

I’m really excited to check out Kiln! This is Bozeman’s new co-working space located in the old Town and Country building. Before this, I’d bounce between my home office and coffee shops hoping to find an open outlet and a somewhat quiet spot to focus. Here, I get limitless coffee, endless outlets, networking opportunities, and a professional space to host client meetings. Hopefully it’s the start of some new opportunities and connections!

I’m certain that every small business owner faces self-doubt at some point along the way. We wonder if our ideas will la...
03/15/2026

I’m certain that every small business owner faces self-doubt at some point along the way. We wonder if our ideas will land, if our choices are right, or if we’re missing something. Still, we keep going anyway, and that persistence is what moves our businesses forward. Keep going and growing!

If only this little girl could see me now.The little girl who filled notebooks with stories. The one with big dreams and...
02/24/2026

If only this little girl could see me now.

The little girl who filled notebooks with stories. The one with big dreams and a stubborn drive to always live life on her own terms.

Now she’s a small business owner.

She grew up.

She took the risk.

She built the thing.

Not because it was easy, but because she refused to quit. She’d be proud, I think. ❤️

I’m soo excited to be working with ! This is a local, family-owned business that values quality, honesty, and taking car...
02/06/2026

I’m soo excited to be working with ! This is a local, family-owned business that values quality, honesty, and taking care of their customers. I am looking forward to learning more about landscaping and masonry and helping to tell their story as they keep growing!

I love an em dash and I’m not stopping. Grammar nerds: I see you and send my love 👊 And no, this image is not AI generat...
01/19/2026

I love an em dash and I’m not stopping. Grammar nerds: I see you and send my love 👊 And no, this image is not AI generated—notice the fine lines, wrinkles and intentional em dash usage.

Many people are using the em dash as the new “AI detector.” Basically, if you use one, you must be a robot. As always, reality might be hiding behind the facade.

AI is definitely changing how people write and you can usually feel it when you read it. Those online “detect AI” tools? Not always reliable. They’re inconsistent and sometimes wrong. They look for patterns but not intent. So, they can flag something that’s actually human.

AI copy tends to over-explain, use the same structure, and avoid taking a real stance. Too many adjectives? That’s a sign. It’s too generic and often sounds like a brand talking at you.

Human writing is messier. It rambles. It has opinions. It doesn’t always land. But it feels like someone actually wrote it. Writing still has a pulse.

And yes—I’m keeping the em dash.

A new year, a new Co-op! I’m so excited to be working with the Isla Vista Co-op in Isla Vista (near Santa Barbara).This ...
01/08/2026

A new year, a new Co-op! I’m so excited to be working with the Isla Vista Co-op in Isla Vista (near Santa Barbara).

This community-owned grocery store started in the ‘70s as a small buying club (neighbors organizing to access affordable, whole foods) and has grown into one of California’s longest-running cooperative grocery stores.

Rooted in community care, student activism, and collective effort, the has always been about people coming together to feed each other well.

Here’s the truth: Facebook and Instagram are pay-to-play. You can post every day, pour hours into content, and still mis...
01/05/2026

Here’s the truth: Facebook and Instagram are pay-to-play. You can post every day, pour hours into content, and still miss 80% or more of your followers. Beautiful posts don’t matter if no one sees them.

Paid ads are how brand awareness actually scales; and they’re more accessible than most small businesses think. On Meta, you can start seeing impact with even $200/month.

When I work with small businesses (particularly those with under 10,000 followers), I consistently see massive jumps in reach. And when you consistently use targeted ads to reach the right audience - not just the boost - combined with high-quality content, engagement spikes, too. That combination helps the algorithm work with you, improves ROI, and turns awareness into something tangible: more people showing up, more familiarity, more momentum. Often, this metric is seen through increased website visits, customer transactions and better visibility on social media and Google.

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Bozeman, MT
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