Media Prefs

Media Prefs Community Colleges & Data

Media Prefs emerged from the mind of Dr. Pam Cox-Otto, a 40-year veteran of community college marketing and CEO of Interact Communications. Each semester media salespeople would pound on her door saying, "Buy this!"​ and "I'm sure we're reaching your market."​ And, just as consistently, Faculty and Leadership would pound on her door, saying, "Fill this class/program,"​ "Put an ad in the newspaper,

or make me a TV spot, now!"​ every Fall and Spring. The need was clear: College marketers and their media buyers need academically defensible, quantitative data on what media are being used in the market, by what audiences, over time...

And Media Prefs was born.

📣 The Media Prefs Fall Survey is coming soon!From September 21 - November 27, colleges and universities will have the op...
06/02/2026

📣 The Media Prefs Fall Survey is coming soon!
From September 21 - November 27, colleges and universities will have the opportunity to gain valuable insights into student behaviors, preferences, media habits, and decision-making.
Understanding your students is the first step toward creating more effective marketing and communication strategies. Let Media Prefs help you uncover the data that drives smarter decisions.
Ready to learn more? Connect with our team today.
🌐 MediaPrefs.com

📧 [email protected]

📞 949-701-1582

Three companies. One mission. 🎓Together, 25th Hour Communications, Digital Dynamics 360, and Media Prefs help colleges c...
06/02/2026

Three companies. One mission. 🎓
Together, 25th Hour Communications, Digital Dynamics 360, and Media Prefs help colleges connect with students through strategic marketing, digital solutions, and student-driven insights.
From building stronger brands to reaching the right audiences and understanding student behaviors, we're committed to helping higher education institutions make smarter marketing decisions.

05/25/2026

Today we remember and honor the brave men and women who gave their lives for our country. 🇺🇸
Wishing everyone a meaningful Memorial Day.

Big conversations about higher ed marketing happened this week at the CPRAM Conference, and we were proud to see our par...
05/22/2026

Big conversations about higher ed marketing happened this week at the CPRAM Conference, and we were proud to see our partners at 25th Hour Communications there as a luncheon sponsor.

As Media Prefs continues to grow, we’re excited to be powered by a team that is passionate about helping colleges connect with students in smarter, more meaningful ways.

Thanks to everyone who stopped by to connect, share ideas, and talk about the future of higher ed marketing.

Learn more about the conference here: http://www.cpram.online/

Your website is more than a homepage — It's your college's digital front door and first impression. 📱💻With Media Prefs, ...
05/20/2026

Your website is more than a homepage — It's your college's digital front door and first impression. 📱💻
With Media Prefs, community colleges gain student-driven insights that help strengthen marketing strategies, improve communication, and better connect with current and future students.
See how your campus can make smarter, data-informed decisions with insights built specifically for higher education.
Visit our website to learn more: https://www.mediaprefs.com/

Do students feel supported enough to stay enrolled?📊 91% say yes — but that still leaves a gap.Understanding where suppo...
05/15/2026

Do students feel supported enough to stay enrolled?
📊 91% say yes — but that still leaves a gap.
Understanding where support is working (and where students may be struggling) can help institutions improve retention, engagement, and student success.
How does your campus compare to national student insights?

Reminder! ⏰ The Media Prefs Spring Survey closes May 31.Don’t miss the opportunity to gain real, student-driven insights...
05/12/2026

Reminder! ⏰ The Media Prefs Spring Survey closes May 31.
Don’t miss the opportunity to gain real, student-driven insights into media habits, communication preferences, AI usage, social platforms, and more.
Participating colleges receive:
• Campus-specific data
• State, regional, and national benchmarks
• 5 custom survey questions
See how your campus compares and better understand today’s students before the survey closes.
📧 [email protected]

Say hello to the Media Prefs team 👋The people behind the data, insights, and strategy.
04/28/2026

Say hello to the Media Prefs team 👋
The people behind the data, insights, and strategy.

Happy Earth Day! 🌍Small changes lead to big impact—today and every day.
04/22/2026

Happy Earth Day! 🌍

Small changes lead to big impact—today and every day.

Last chance! Free Media Prefs data access will end on August 31st. Be sure to upgrade to a subscription that meets your ...
08/30/2023

Last chance! Free Media Prefs data access will end on August 31st. Be sure to upgrade to a subscription that meets your college’s needs before our fall survey kicks off on September 25th!

Want to save $500 on your new subscription? Use promo code LAUNCH500 by August 31st. Our three-tiered subscription plan offers flexibility and benefits dependent on the level of data support you need!

Link: https://www.mediaprefs.com/the-inside-scoop

Address

3915 Direct Green Place
Bradenton, FL
34208

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