How To Sell More Cars

10/11/2024

Boost customer retention & satisfaction, closing ratios, and profit margin with birthday cards for car dealers mailed to every customer in your CRM.

Boost customer retention & satisfaction, closing ratios, and profit margin with birthday cards for car dealers mailed to every customer in your CRM.

10/01/2024

I'm sure you're wondering "what does Kevin Bacon want?"

This is NOT the same old birthday song, as Kevin Bacon turns a pop classic into a rockin' birthday song. Pick a name and age, and let Kevin do the rest!

07/08/2024

5 ways to sell more cars with automotive radio advertising that gets noticed, gets remembered, and gets them on the lot... pronto!

5 ways to sell more cars with automotive radio advertising that gets noticed, gets remembered and gets them on the lot pronto!

11/28/2023

Delinquencies, repossessions, interest rates, and price reluctance are up. Loan approval and traffic are down. These are the facts and the facts are not in dispute.

Automotive dealers, managers, and salespeople chat about the marketing changes their stores are making to thrive during a looming recession

11/19/2023

Jason Harris and I talk about using your true authentic self to build a customer referral network, create engaging content to keep them interested, and by making more friends.

Join Jason Harris and Terry Lancaster as they discuss building your network, todays dealers, using your interests to build engaging content, selling, and so ...

11/19/2023

Attention-grabbing, action-inducing, memory-tickling used car radio ads. Buckle up and listen in! https://terrylancaster.com/2022/10/19/used-car-radio-ads/

11/18/2023

70% of car buyers made their decision because they liked their salesperson. Make more friends. Sell more cars. http://HowToSellMoreCars.com

11/17/2023

We know your heart's deepest, most secret desire. https://terrylancaster.com/2022/07/21/radio-ads-for-boat-dealers/

11/17/2023

Holiday TV ads for car dealers that cut straight through the eggnog, grab onto the mistletoe, and put a little jingle in Santa's jangle.

Ho Ho Ho, y'all! https://terrylancaster.com/2022/11/29/holiday-television-ads-for-car-dealers/

11/14/2023

Bad credit radio ads for car dealers. Even if their credit score is so bad their momma won't loan them money, let them know you can help. https://terrylancaster.com/2022/08/31/bad-credit-radio-ads-for-car-dealers/

11/13/2023

Words are what Google eats for breakfast, lunch, and dinner. Feed the monster.

On this episode of Experimarketing, Matt and Colin connect with Terry Lancaster, Dealer Marketing panel member, sales trainer, speaker, and #1 selling author...

11/13/2023

Once upon a time, if you wanted to buy a new car, you walked into a dealership and bought whatever they had in stock, whether you liked the color or not, whether it had the options you wanted or not. That's crazy talk, people! https://terrylancaster.com/2022/07/11/radio-ads-for-new-car-orders/