The Additive Agency

The Additive Agency Additive is a brand consultancy that works with purpose-driven organizations to transform causes, co

Additive is a brand consultancy that works with organizations in the social sector to transform conversations, causes and communities for good.

This time last month we were enjoying our summer offsite on Coney Island!
08/11/2023

This time last month we were enjoying our summer offsite on Coney Island!

A timely reminder and a call to action--today, and every day.
01/16/2023

A timely reminder and a call to action--today, and every day.

"How many Additive Agents does it take to screw in a lightbulb?" --HubertWe're so excited to start settling into our new...
01/11/2023

"How many Additive Agents does it take to screw in a lightbulb?" --Hubert
We're so excited to start settling into our new office space in . Stay tuned for more updates!

From all of us to you, happy holidays and happy New Year! We celebrated 2022 with a great tour of the Museum of the City...
12/22/2022

From all of us to you, happy holidays and happy New Year! We celebrated 2022 with a great tour of the Museum of the City of New York's Activist New York exhibit, plus some fun gingerbread houses. Then it was off to Red Rooster Harlem for a delicious lunch. Finally, we were so lucky to tour The Brotherhood Sister Sol's beautiful new building!

Hear Hayley discuss what inspired her to found Additive, her leadership philosophy, and three questions that will help y...
11/16/2022

Hear Hayley discuss what inspired her to found Additive, her leadership philosophy, and three questions that will help you find purpose and meaning in your career and life on Rising to the Top, a new podcast from Columbia University School of Professional Studies.

The Career Design Lab at Columbia’s School of Professional Studies recently launched a new podcast, “Rising to the Top: Lessons in Leadership.” The CDL team interviews senior industry leaders, incl…

October wrap-up: Chinny and John went to Seattle for  , and Sacha celebrated her first birthday as an Additive Agent!
11/04/2022

October wrap-up: Chinny and John went to Seattle for , and Sacha celebrated her first birthday as an Additive Agent!

"Clarity is the antidote to complexity and answer to positive conversation, collaboration and change." Hayley discusses ...
10/18/2022

"Clarity is the antidote to complexity and answer to positive conversation, collaboration and change." Hayley discusses the importance of straightforward, easy-to-understand language across communications--it's the best way to bring audiences together to inspire action

The Challenge of Complexity: Irrespective of sector, whether it’s healthcare, education, financial services or even in marketing communications — a field that should know better — we all speak our own language. It’s often characterized by coined phrases, acronyms and hyphenates. You know wha...

As social impact communicators, we know that words matter. This  , we want to highlight an important federal change — th...
10/10/2022

As social impact communicators, we know that words matter. This , we want to highlight an important federal change — the removal of a racist, sexist slur for Indigenous women from 650 public lands. The change “affirms the value of Indigenous women,” Secretary of the Interior Deb Haaland (Pueblo of Laguna) says, and “ensures our public lands and waters are accessible and welcoming.”

It's just a word. But words have power.

The Additive Open: brought to you by being temporarily locked out of our office this morning
09/22/2022

The Additive Open: brought to you by being temporarily locked out of our office this morning

As language continues to evolve, we're always on the search for resources to help us communicate more equitably, inclusi...
08/11/2022

As language continues to evolve, we're always on the search for resources to help us communicate more equitably, inclusively and clearly. Language, Please, a new database from Vox Media, is a great starting point, especially for US audiences:

Language, Please, is a free, living resource available to all journalists and storytellers seeking to thoughtfully cover evolving social, cultural, and identity-related topics.

We're thrilled to announce that Hayley has been elected to the board of Democracy Works, a nonpartisan nonprofit organiz...
07/07/2022

We're thrilled to announce that Hayley has been elected to the board of Democracy Works, a nonpartisan nonprofit organization on a mission to help America vote.

Additive is excited to share that Hayley has been elected to the Board of Directors of Democracy Works, a nonpartisan nonprofit organization on a mission to help America vote. Democracy Works builds tools and technology for voters and election officials alike, partnering with states, nonprofits, col...

Advancing racial justice comes in many forms, from protecting voting rights to advocating for gun safety. Observing   is...
06/20/2022

Advancing racial justice comes in many forms, from protecting voting rights to advocating for gun safety.

Observing is a time to reflect on and recommit to rising up for racial justice.

Inspired by their cause, we want to highlight Community Justice Action Fund, a Black-led gun reform organization whose work is more important than ever.

Learn more and join the movement to in communities of color at the link below.

In 2021, the pandemics of COVID-19 and gun violence continued to exacerbate our most vulnerable communities in devastating ways. Even as cities locked down to stop the spread of COVID-19, we saw a historic rise in gun violence including record shootings and gun sales. As Black and Brown communities...

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195 Montague Street
Brooklyn, NY
11201

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