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Presented by Gravitee Agent complexity is the insidious shadow lurking inside enterprises right now that needs a light s...
08/27/2026

Presented by Gravitee Agent complexity is the insidious shadow lurking inside enterprises right now that needs a light shone on it.That’s because enterprises don't deploy a single agent and watch it run, they deploy fleets, each one calling APIs, calling other agents, reaching into applications that were never built with a machine decision-maker in mind. That's the failure mode that should keep you up at night: a windy, complicated system nobody can see clearly enough to govern. But why do things get so opaque so quickly?Add a second agent to a system, and you've added one connection. Add a tenth, and you haven't added ten connections, you've potentially added dozens, because now any agent might call any other, and each of those calls can trigger a call somewhere else. Complexity doesn't creep up with agent headcount. It compounds with the number of paths between agents, and nobody's job is to draw that graph. A support ticket that used to touch one system might now pass through four agents before a human ever lays eyes on it, and every one of those handoffs is a decision point nobody approved.Most enterprise AI programs stall when the humans responsible for their agents lose the thread. Ask a security team a simple question: which agents can reach which systems, and watch the silence. Ask which agent triggered which downstream action three hops ago. More silence.The instinct is to treat this like a checklist. Approve the agent. Log the agent. Move on. I'd argue this is the wrong instinct. A checklist checks a single point in time. Complexity runs across a chain, and you can't govern a chain with a stack of one-time approvals any more than you can call a diet successful because you had a vegetable once.So where does it actually break down?Permissions creep first. Somebody builds an agent to summarize support tickets, grants it broad API access because scoping it properly would've taken another sprint, and forgets about it. Six months later, that same agent has a path into the payments system. Nobody remembers signing off on that. Nobody did.And ownership thins out the further the chain runs. Five agents touch one workflow, something breaks at step four, and now you're asking who's responsible for a link nobody was ever assigned to own, because the org chart stopped at "deploy the agent" and never got to "name the human who answers for it."This is a story about governance infrastructure that hasn't caught up with how agents actually behave: interconnected, cascading, multiplying faster than the processes built to track them.Fixing the cluster starts with identity. Every agent needs to exist as its own entity, not a shadow permission borrowed from whoever deployed it. Its own name in the register. Its own scoped authority. A named human sponsor who answers for what it does. That part is necessary.But it is nowhere near sufficient.The harder piece is the oversight that holds across the entire chain, not just at each individual link in it. You need to see what an agent did, what it set off downstream, and where that trail ends in real time, not in a report someone pulls together once a quarter. Get agent-level identity right and stop there, and you end up with a filing cabinet full of perfectly documented agents operating inside a system nobody can actually explain.And oversight by itself only tells you what already happened. Watching a chain isn't the same as controlling it. Enforcement is the piece most programs skip: the ability to stop an out-of-policy call before it executes, not just log it for someone to find in a review three weeks later. A dashboard that shows you an agent breached its scope five minutes ago is a monitoring tool. A system that stops the breach from happening in the first place is governance. Enterprises serious about agent accountability need both, and most have only built the first.We're all running at blazing speed to ensure we're not the ones left behind in the race we've found ourselves in, and we're all too aware that there's a cost to slowing down. Every enterprise serious about agentic AI hits the complexity wall eventually. The ones that get past it are the ones who built enough visibility and accountability, so their fleet can keep growing without anyone losing the ability to answer one question: what is this system doing right now, and who's responsible for it.But don't miss the point. Complexity isn't a reason to pump the brakes. The enterprises getting this right aren't slowing down. They're building toward Human-Agent Harmony, where scale and accountability grow together instead of trading off against each other.The real risk was never a single agent doing exactly what it was built to do. It's a hundred of them doing exactly that, all at once, interacting in combinations nobody designed for. That kind of multiplication is what keeps enterprise AI stuck running pilots forever instead of running production.Solve for complexity and autonomy stops being the villain. It starts being the whole point.Rory Blundell is CEO at Gravitee. Sponsored articles are content produced by a company that is either paying for the post or has a business relationship with VentureBeat, and they’re always clearly marked. For more information, contact [email protected].

https://venturebeat.com/ai/enterprise-ais-real-risk-isnt-autonomous-agents-its-the-complexity-between-them

Agent complexity is the insidious shadow lurking inside enterprises right now that needs a light shone on it. But why does agent activity get so opaque so quickly?

Presented by EDB As enterprises give AI agents more autonomy — the ability to plan, decide, and act across systems witho...
08/27/2026

Presented by EDB As enterprises give AI agents more autonomy — the ability to plan, decide, and act across systems without a human approving each step — a hard question moves to the center of every architecture review: When an agent tries to complete an action that it was never authorized to do, what actually stops it?These are your agents, running on your models, touching your data in your infrastructure — and the responsibility for what they do sits with you. That responsibility can’t be met in hindsight or with a set of abstract policies that live on paper but not in practice. Agents need rules in the context of the moment, because they don’t exercise overriding judgment of their own actions.Consider a simple rule: Never open the car door. Followed literally, an agent could never get in or out of the car at all. But if you change the context (the car has just crashed, there’s a fire, someone is hurt and needs to get out), then the rule you actually want is the opposite. Context in the moment is everything. We are asking agents to do intelligent things; that requires intelligent rules.The instinct is to add guardrails around the agent: instructions, policies, and monitoring layered above the model. Those mechanisms matter, but they share a structural limit: The car-door rule is plausible right up until the moment you actually have to decide whether to open the door. Controls at the agent layer are only as reliable as the agent’s output is predictable, and autonomy is precisely the property that makes that output hard to predict. Governance that depends on reviewing an action before it happens cannot keep pace with a system that acts in milliseconds, across many systems at once.Governance has to become executable, and enforced where agents actually do their work: at the operational data layer, in the context, and exactly at the moment it is happening. The data layer is the enforcement pointAgents create value by touching data. They query it, retrieve it, transform it, and increasingly act on it. A policy that says an agent should not reach a certain class of data is meaningful only if the system can deny that access at the moment the agent requests it. Additionally, a principle that says AI must be auditable is meaningful only if the organization can reconstruct what the agent did, what data it touched, which user it acted for, and what resulted. When governance lives at the data layer, it holds regardless of how the agent was built or how it behaves, because the control is a property of the database itself, not a promise made by the agent.Agent behavior may be probabilistic. Governance cannot beThe enterprise should not rely on a model choosing to follow policy. The policy has to be enforced by the system. That is the difference between hoping an actor stays in bounds and constructing bounds it cannot cross to begin with.The controls that make this real are ones many enterprises already run at the data layer: role- and attribute-based access, row- and column-level security, classification and masking, policy as code, and complete audit trails. What agents change is not the mechanism, but who the mechanism has to recognize. Identity management has to treat the agent as a principal in its own right, with its own identity and a purpose declared when the session opens. Once purpose is bound to identity, the policy engine can evaluate it the same way it evaluates role or department today, and the record of what happened can capture not just who acted and what they touched, but what they declared they were there to do.In practice, this resolves into nine controls, grouped under three imperatives:Enforce itRole- and attribute-based access control enforced at query time, for agents as well as usersDynamic column masking driven by the same policy pathAgent identity as a first-class principal, with declared purpose bound at session start and the acting user preservedSee it and prove itClassification and tagging that drives policySession-level audit logging that records which agent acted, for which user, and under what declared purposeLineage across pipelines, so a result can be traced back to the request that produced itUnify and hardenCentralized, portable policy managementEncryption at rest and in transitConsistent enforcement across on-prem, cloud, and sovereign or air-gapped environments“Declared purpose is what makes the difference. It becomes an attribute the access layer already understands, evaluated in the same policy path as role and row-level security. The enforcement mechanism does not change. What changes is that the agent's purpose is part of what it evaluates, and part of what the record proves afterward,” says Priyanka Jain, VP, product management, data & AI governance, EDB. Wherever you are in your AI adoption journey, enforcement at the data layer is what lets you move faster rather than slower. The controls are already in the database. The difference is that agents now have to pass through them.A digital leash, not a locked doorThe goal is not to stop agents from doing useful work. It is to define how far an agent can go, what it can touch, what it can change, what requires escalation, and how the organization can reconstruct events if something goes wrong. Governed this way, agents are identified, scoped, monitored, and auditable. The enterprise can adopt them faster, because security, risk, and leadership teams trust the operating model underneath.Open, sovereign, and enforceable at the sourceBuilt on open source Postgres, this open foundation keeps enterprises in control of where their data lives, who can reach it, and under what policy, without ceding governance to a layer they don’t own or can’t inspect. For regulated industries, that combination of data sovereignty and source-level enforcement isn’t a nice-to-have; it’s the precondition for putting agents into production at all.Agentic systems will keep getting more capable and more autonomous. That is a reason to be deliberate about where control lives, not a reason to slow down. The enterprises that enforce governance at the data layer can move aggressively on AI, because the thing protecting their data is more than just wishful thinking. EDB Postgres AI is an open, enterprise-grade sovereign data and AI platform that unifies transactional, analytical, and AI workloads — with governance enforced where the data lives. For the full framework, see EDB’s white paper Governing Agentic AI at Enterprise Speed.Max Romanenko is Chief Technology Officer at EDB.Sponsored articles are content produced by a company that is either paying for the post or has a business relationship with VentureBeat, and they’re always clearly marked. For more information, contact [email protected].

As enterprises give AI agents more autonomy — the ability to plan, decide, and act across systems without a human approving each step — a hard question moves to the center of every architecture review: When an agent tries to complete an action that it was never authorized to do, what actually st...

Presented by Tata Communications Enterprises are deploying AI agents, voice AI, and automation across messaging, voice, ...
08/26/2026

Presented by Tata Communications Enterprises are deploying AI agents, voice AI, and automation across messaging, voice, and digital channels faster than the architecture meant to support it. Most of that deployment has involved attaching conversational AI to legacy systems never built for it, says Gaurav Anand, global head of the Customer Interaction Suite at Tata Communications."In the rush to deploy AI, organizations have largely bolted conversational AI onto legacy systems," Anand says. "As a result, while many enterprises have adopted digital tools, very few have platforms that are truly integrated, scaled, and capable of seamless orchestration."That gap creates a heavy cognitive load for human agents who must piece together context across disjointed tools to understand what an AI system has already told a customer. The challenge is not simply access to data, but the absence of a shared enterprise context that connects customer identities, interactions, transactions, policies, journeys, and operational systems into a common understanding. Traditional CX architecture was built for linear, human-driven routing, not for managing real-time data flows between autonomous AI systems, data lakes, and human workers."Today's operational complexity is no longer about adding more intelligence," he adds. "It is about coordinating the existing intelligence across the enterprise, so the enterprise customer never feels the friction of those internal silos. That requires a shared context layer that allows AI systems, applications, and people to operate from the same understanding of the customer and the business."Why orchestration is replacing automation as the top CX priorityAs that coordination problem grows, Anand says the strategic priority inside enterprises is shifting from automation to orchestration."Automation solves individual tasks, whereas orchestration connects them into end-to-end outcomes," Anand says. "The next evolution is context-aware orchestration, where AI agents, applications, and human workers operate using a shared understanding of customers, processes, and business intent rather than isolated system records."As organizations accumulate more bots, agents, and AI tools, managing them grows exponentially more complex. Anand says the competitive advantage now sits less in deploying automation and more in how intelligently systems hand off work, collaborate, and escalate. The trap of bolting AI onto legacy systemsCompanies that simply place a voice AI agent in front of an existing system are repeating the same old mistake. Instead of improving the experience, they end up recreating the deterministic phone menus AI was supposed to replace. The real benefit of AI is the scale, speed, and orchestration it provides.Anand points to a wave of consolidation across the industry, as established contact center providers acquire AI-native firms to close capability gaps and strengthen their customer experience offerings. The broader industry shift reflects a growing recognition that enterprises need more than channels and automation; they need an intelligence layer capable of orchestrating AI, people, data, and workflows across the business.The goal across industries is to make AI the connective layer between customers, employees, and enterprise systems. To achieve that, organizations increasingly need a common enterprise ontology: a shared business vocabulary that aligns customer data, products, policies, SOPs, transactions, and workflows across otherwise disconnected platforms.Tata Communications’ solution is the Interaction Fabric, an orchestration layer that unifies contact center, messaging, collaboration, AI, and customer data while coordinating AI agents, channels, and enterprise systems in real time. Underpinning that orchestration is a context-driven architecture that continuously connects identities, conversations, transactions, and operational data so interactions retain continuity across channels and touchpoints.That means AI and agents can move across voice, WhatsApp, chat, email, and CRM workflows without losing customer context. Identity, intent, and AI-driven insight flow continuously across channels instead of remaining trapped in disconnected applications.The next phase of orchestration is not simply coordinating tasks across systems, but coordinating them through a shared understanding of the enterprise. Context graphs, built on enterprise ontologies, create that common understanding by connecting customers, interactions, products, policies, decisions, and outcomes across organizational silos. This allows AI agents and human workers to operate from the same source of context, driving more accurate decisions, seamless handoffs, and consistent customer experiences.But synchronizing customer intent, conversation history, enterprise data, and AI decision-making across channels only works without lag. Legacy networks not designed for modern data frequency create what Anand calls data gravity, producing latency and inconsistent journeys as users switch channels."The underlying network needs to be engineered to be as agile as the AI systems running on top of it," he explains. "Interactions stay synchronous and technology itself becomes invisible, leaving only an experience that feels effortless."Making AI a better partner for human agentsEffective shared visibility between human agents and AI systems starts with the agent experience rather than any single technology. The most effective implementations allow both the AI and human agent to operate from the same contextual understanding of the customer, ensuring that information gathered in one interaction can inform the next regardless of channel or system. Automated call summaries, real-time sentiment analysis, and AI-powered assistance provide agents with instant, actionable insights and suggested next steps directly within their workflow.That allows AI to handle routine, high-volume tasks such as password resets, delivery tracking, and account updates, while human agents focus on interactions requiring judgment and empathy."If a customer is facing a sudden crisis like a fraudulent transaction, the AI can instantly block the card, but it cannot provide the emotional comfort and delicate communication needed in that moment of panic," Anand says. "The answer to the dilemma is intelligent orchestration, rather than a choice between systems." In practice, AI handles the immediate technical transaction, while real-time sentiment analysis recognizes the customer's distress and routes the call to a human expert. The objective is to orchestrate AI and human agents together so efficiency never comes at the cost of brand trust and loyalty.Building a unified CX architectureMoving from fragmented experimentation to coordinated orchestration requires both technical and organizational change, Anand says, beginning with consolidating data and fragmented point solutions onto a unified, cloud-first platform."IT and CX teams need to work more collaboratively," he explains, describing that alignment as the second necessary shift, this time at the organizational level.At the architecture level, Anand says communication APIs need to be embedded into the enterprise's core so every function operates from the same customer context instead of maintaining its own siloed data. Increasingly, this means moving beyond integration alone toward a contextual architecture where a shared ontology and context graph provide a common understanding across CX, operations, sales, service, and AI systems. The deeper organizational change, he says, is a mindset shift from reactive support toward proactive, predictive, and personalized engagement, which he calls the three Ps.How AI agents will shape the future of CXCustomer engagement over the next several years will be defined by real-time intelligence, increasing autonomy, and seamless orchestration across touchpoints, and persistent enterprise context that follows customers, employees, and AI agents wherever interactions occur. Rather than analyzing interactions after the fact, enterprises will increasingly shape conversations in real time. "The future of CX will be defined by simplification, aligning data, infrastructure, and operating models around clear customer outcomes rather than adding more models and tools," Anand says. "The rise of AI-powered agents and agent-to-agent interactions is a defining trend, with AI systems moving beyond assisting humans to independently managing and resolving interactions, creating a largely invisible layer of engagement that improves speed and efficiency." Human agents will increasingly work alongside AI, supported by real-time conversational intelligence and next-best-action recommendations to deliver what Anand calls Total Experience: a unified model that brings together customer, employee, and AI-driven experiences. Tata Communications is building toward that future through its Voice AI, AI Workers, and Total Experience Hub solutions."Ultimately, customer engagement will evolve from being reactive to predictive and increasingly generative," Anand says. "Enterprises won't just be responding to needs, but actively shaping and improving customer journeys in real time."Sponsored articles are content produced by a company that is either paying for the post or has a business relationship with VentureBeat, and they’re always clearly marked. For more information, contact [email protected].
https://venturebeat.com/orchestration/orchestration-is-the-new-challenge-for-cx-in-the-age-of-ai-agents

Enterprises are deploying AI agents, voice AI, and automation across messaging, voice, and digital channels faster than the architecture meant to support it. Most of that deployment has involved attaching conversational AI to legacy systems never built for it.

Rob Strechay, until recently managing director and principal analyst at theCUBE Research, has joined VentureBeat as our ...
08/19/2026

Rob Strechay, until recently managing director and principal analyst at theCUBE Research, has joined VentureBeat as our first Lead Analyst and a founding analyst of VentureBeat Research. His arrival is the next step in a deliberate move at VentureBeat toward deeper specialization: analysis built for the technical decision-makers — the directors, VPs, CIOs, and CTOs — who are evaluating, buying, and deploying enterprise AI.The enterprise AI stack is being rewritten in real time, and the decision-makers I talk with are starved for objective, defendable data. Rob Strechay has the mix of technical rigor and operating experience needed to dissect the architecture behind the next phase of enterprise AI deployment.The questions enterprise technology leaders are asking have changed. As organizations move past experimentation with generative AI toward production deployment, they want to know how to orchestrate multi-vendor environments, where the security gaps in their agentic pipelines sit, and how to fix the utilization problems draining their infrastructure budgets. Answering those questions requires more depth than news coverage alone provides, and that is the gap this research offering is built to fill.An analyst who has sat on every side of the tableStrechay brings nearly three decades of experience as a practitioner, product executive, and industry analyst. Before becoming an analyst, he was an executive at numerous startups, including Zerto; he joined Amazon Web Services to help build a new analytics service; and he held executive roles across enterprise infrastructure. He later served as a senior analyst at Enterprise Strategy Group and most recently as managing director and principal analyst at theCUBE Research and SiliconANGLE, where he hosted executive interviews and analyzed the evolution of cloud, data, and AI infrastructure.Strechay will initially focus his coverage on cloud infrastructure, advanced data infrastructure, platform engineering and DevOps orchestration and observability, and the intersection points where AI and enterprise security collide.Already at work: GPU utilization and the VB Pulse surveysStrechay has already been contributing to VentureBeat's research. In May he published an analysis of enterprise GPU utilization, examining the compute waste sitting inside enterprise AI infrastructure, and he provided a substantive review of our AI Infrastructure & Compute survey before it went into the field.His infrastructure-level focus complements the research engine VentureBeat has built around its monthly VB Pulse surveys, which track five areas of enterprise AI adoption: agentic orchestration, agent reliability and evals, agentic security and identity, AI infrastructure and compute, and context layers, including retrieval-augmented generation (RAG). Our June report on agentic orchestration, drawn from a survey of 145 enterprises, found that two-thirds of those enterprises had hedged their AI model strategy rather than committing to a single provider — a posture whose value the June outage of Anthropic's Claude models made plain.VB In Conversation: The first vehicleA core vehicle for this expanded research footprint will be a deepening of VentureBeat's existing VB In Conversation video interview series, which Strechay will host. Rather than high-level industry overviews, the series will bring architectural blueprints, actual deployment barriers, and back-end infrastructure realities to light through in-depth technical interviews with the architects and product leaders behind leading enterprise AI systems — an unvarnished look at which tools perform under production-grade pressure."VentureBeat has built an audience of enterprise builders and technology buyers that any analyst would want to serve," Strechay said. "My goal is to use deep empirical metrics and VentureBeat's proprietary tracking data to help enterprise buyers and the people building for them make sound platform and infrastructure decisions during the most disruptive transition enterprise technology has seen."The expanded VB In Conversation series will appear on VentureBeat and on VentureBeat's YouTube channel, alongside Rob's written analysis on the site. Enterprise practitioners who want to take part in our monthly VB Pulse surveys, or arrange an analyst briefing with Rob, can reach the research team here.

FeaturedVentureBeat names Rob Strechay as its first Lead Analyst, expanding its enterprise AI research pushMatt Marshall 7:18 am, PT, August 19, 2026 VentureBeat lead analyst Rob Strechay, left, speaking at VB Transform in JulyRob Strechay, until recently managing director and principal analyst at t...

10 Game-Changing Reasons Every Business Needs a Chatbot in 2025Picture this: It's 2 AM, and a potential customer in Toky...
08/02/2026

10 Game-Changing Reasons Every Business Needs a Chatbot in 2025

Picture this: It's 2 AM, and a potential customer in Tokyo has a burning question about your product. Your office is closed, your team is sleeping, but your business is still working. How? Through the magic of chatbots – the silent heroes of modern customer service that never clock out, never take coffee breaks, and never have a bad day.

The digital revolution has transformed how we do business, and at the heart of this transforma...

10 Game-Changing Reasons Every Business Needs a Chatbot in 2025 Picture this: It's 2 AM, and a potential customer in Tokyo has a burning question about your pro...

Revolutionizing Customer Engagement: How Chatbots Can Supercharge Your Marketing CampaignsDiscover how chatbots can revo...
08/01/2026

Revolutionizing Customer Engagement: How Chatbots Can Supercharge Your Marketing Campaigns

Discover how chatbots can revolutionize customer engagement and enhance your marketing strategies. Learn about successful campaigns and tips for implementing chatbots effectively.

Unlocking the Power of Chatbots in Marketing: Boosting Customer Engagement

As we navigate the ever-changing landscape of digital marketing, one tool has emerged as a game-changer: **chatbots**. These intelligent systems are no...

Revolutionizing Customer Engagement: How Chatbots Can Supercharge Your Marketing Campaigns Discover how chatbots can revolutionize customer engagement and enhan...

How Chatbots Are Redefining Customer Service EfficiencyIf you’ve ever been on the front lines of customer service, you k...
07/31/2026

How Chatbots Are Redefining Customer Service Efficiency

If you’ve ever been on the front lines of customer service, you know the feeling: a never-ending flood of questions, long hold times, and that sneaking suspicion that, somehow, you’re always two steps behind. For business owners and customer service managers today, expectations are higher and patience is thinner. Customers want answers fast—now, really—and they want a seamless experience from first click to final resolution. That’s where c...

How Chatbots Are Redefining Customer Service Efficiency If you’ve ever been on the front lines of customer service, you know the feeling: a never-ending flood o...

How Chatbots Transform Customer Service Efficiency: The Ultimate Revolution for Modern BusinessesRemember the days when ...
07/30/2026

How Chatbots Transform Customer Service Efficiency: The Ultimate Revolution for Modern Businesses

Remember the days when customer service meant long hold times, overwhelmed agents, and frustrated customers hanging up before getting help? Those nightmare scenarios are becoming relics of the past, thanks to the revolutionary impact of chatbots on modern customer service operations.

As someone who's watched the customer service landscape evolve dramatically over the past decade, I can tell you th...

How Chatbots Transform Customer Service Efficiency: The Ultimate Revolution for Modern Businesses Remember the days when customer service meant long hold times,...

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