01/26/2026
It's time to Dissect the Design again. Let's look at MissQuito. This one is a bit more straightforward and obvious than some of the other examples.
The concept behind MissQuito is a vision of making an empowering, impactful change in the mosquito control industry, elevating all-women leaders to bring the very best mosquito control services right to your home.
Using a bolder script font and adopting a color palate that is more feminine while remaining strong, combined with intentionally misspelling mosquito, the marque offers a clear nod to the female leadership. The Ss transform into the wings and body of the mosquito, while the proboscis extends into the tail of the outlined Q. The Q provides a visual barrier, containing the mosquito.